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The Create! Podcast

Ekaterina Popova
The Create! Podcast
Latest episode

466 episodes

  • The Create! Podcast

    Real Artists Wear Black (and Other Lies) with Danielle Krysa

    05/11/2026 | 40 mins.
    Danielle Krysa, the Jealous Curator, joins Ekaterina Popova live to talk about her new book, Real Artists Wear Black. It's a funny, honest look at the lies artists hear from galleries, family, social media, and their own inner critic, and how to step over them and keep making.
    Danielle shares the gallery experience that made her say "I have to write a book about this." She also explains why she wears black (it's not what you think), and gives a simple ladder method for celebrating your goals instead of feeling jealous of other people's.
    In this conversation:
    Why Danielle wrote the book, and the red flags she ignored because she was so excited
    Why "we'll talk details later" is your cue to ask for a contract
    Do your research, talk to someone you trust, and listen to your gut
    Working for free: when it helps and when it doesn't (Ola Volo's first mural)
    The myths we absorbed about what artists look like, eat, and wear
    How to feel your feelings, reach out to a friend, and keep going after a crushing moment
    Turning jealousy into admiration with a success ladder, one rung at a time
    Chapter 12, "Don't Rock the Boat," and channeling your inner Peta and Ashley Longshore
    Why Danielle's 11-year-old self gets the final say in her studio
    Links
    Get the book, Real Artists Wear Black by Danielle Krysa: https://www.hachettebookgroup.com/titles/danielle-krysa/real-artists-wear-black/9798894142036//?lens=running-press
    Danielle's Substack, a daily "one minute art retreat" Monday to Friday: https://thejealouscurator.substack.com/
    Create! Magazine on Substack: https://createmagazine.substack.com/
  • The Create! Podcast

    Community Over Curation: Instagram Tips with Superfair Founder Alex Mitow

    23/10/2026 | 41 mins.
    Toy or tool? How artists can use Instagram to build real community, meet collectors and find opportunities, without the hacks.
    Alex Mitow, founder of Superfair, is back on The Create! Podcast, and this time we're talking about the app we all claim to be tired of and still open every day: Instagram. Alex has been on it since 2012 (his handle still carries the ghost of a Lower East Side hot dog restaurant), and I've been on it since 2014, back when it was photos with filters. Between us, it has brought collectors, galleries, jury opportunities and most of the friendships that built our careers.
    So is it a toy or a tool? Alex says both, and that you get out of it what you put in. We share how to use Instagram as a front porch to your world, why your 2,000 real followers can matter more than someone else's 70,000, and the simple things that build trust faster than any trend.
    In this episode
    Toy or tool: reframing the frustration and remembering what Instagram has actually given us
    Why the platform is favoring authenticity again, and why that's good news if you've never "gotten" the tricks
    "For what purpose?" The one question to ask before you chase views
    Followers versus prestige: the artist with 2,000 followers and a museum show
    Alex's in-person funnel: trade Instagrams at fairs, openings and coffee shops, and let your community snowball
    What to share beyond your art: what genuinely fascinates you, what you're proud of, advice you've lived, and opportunities for your peers
    Mixing personal and professional on one account, and why nobody has ever cancelled an art sale over a mindset post
    Instagram as the front door, or front porch, to your newsletter, studio, book, course and booth
    Best practices: fill the frame, use the back camera, pick one orientation and stick with it, keep text simple, and never post a flyer
    What's next for Superfair: Houston in February, Boston in September 2027, and Philadelphia, where I'll be showing with Alicia
    Alex's list of what to share
    Your art, your process, your inspiration
    The things that genuinely fascinate you, even if they don't fit the grid (stories are perfect for this)
    Achievements, big and small, including the study you're proud of
    Real advice from your own experience: how you set up your booth, how you found your gallery, how you got published
    Opportunities for your community, shared as you come across them
     
    Links
    Superfair: https://www.thesuperfair.com
    Interested in a Superfair booth? Book a 15-minute discovery call with the Superfair team and mention Create! Magazine to save on your booth: https://calendly.com/d/cqt2-fkf-54v/15-minute-discovery-meeting
    Call for art, Create! Magazine: https://www.createmagazine.co/call-for-art
    The Create! Magazine Substack: https://createmagazine.substack.com
    Alex on Instagram: @alexmitow4real
  • The Create! Podcast

    Your Artist Dream Is Still Waiting, with Jacqueline Bermudez

    10/10/2026 | 29 mins.
    If you've put your artist dream on the back burner and it's time to come back, this episode is for you.
    Painter Jacqueline Bermudez joins Kat to share how she returned to oil painting after 17 years in the corporate world, how she protects her vision from outside opinions, and the weekly art sessions she leads with children at a Miami hospital.
    In this episode:
    How a childhood love of coloring and one high school painting class led Jacqueline back to oil painting in 2016
    Why portraits are her way of exploring the human mind and the inner world
    Her ongoing series, her own interpretation of the chakras, with animals and plants as symbols
    How to protect your inner voice while a new creative direction is still fragile
    What changed when she began treating her painting practice like a job
    How she painted her solo show in about 35 days, and why planning made it possible
    Her weekly art sessions with children going through bone marrow transplants
    About Jacqueline Bermudez:
    Jacqueline is a self-taught portrait painter and photographer based in Miami. Born in Orlando and raised in Caracas, she returned to oil painting in 2016. Her work has been accepted into exhibitions including Woman Made Gallery in Chicago and the Crocker-Kingsley Exhibition at Blue Line Arts, and she is a resident artist at Miami International Fine Arts. Her paintings use vibrant color, bold patterns, and animals and plants to symbolize personal growth.
    See Jacqueline's work: https://www.jacquelinebermudez.com
    Join me for the free Coffee House, every Wednesday at 12 pm Eastern. Bring your questions about your creative goals and get a look inside the Create! Collective membership.
    Sign up: https://espopova.com/free-coffeehouse
    More from Create!
    Free resources for artists: https://www.createu.co/free-resources
    Submit your work to our open call for art: https://www.createmagazine.co/call-for-art
    Create! Magazine Substack: https://createmagazine.substack.com
  • The Create! Podcast

    Let Yourself Be Supported (with Kat)

    03/10/2026 | 21 mins.
    Running a creative business can feel like the whole world is on your shoulders. The studio time, the bills, the marketing, the social media. In this episode, Kat shares why she is softening her own "do it all yourself" message and what she is doing to receive more support.
    You will hear about the people who lifted her along the way, from her high school art teacher to friends who gave her a place to stay in college. She also opens up about a big loss in her business a few years ago and what she sees differently now.
    In this episode:
    Why every career and business is built with a team behind it
    How hyper-independence speeds up burnout, and how to invite help in
    Kat's honest take on social media after two months of learning, a call with Meta, and plenty of viral challenges
    Why Substack feels so calm, and how it led to a painting sale to a collector who is also an author
    Simple ways to build your own community, like sharing an art fair booth, recommending another artist to your gallery, meeting for coffee, or painting together on Zoom
    Why writing down your dreams and then letting them go keeps your vision clear
    Trusting that an artwork will find its home at the right time
    Join the Create! Coffee House
    Starting October 7, Kat hosts a free weekly Zoom room every Wednesday at noon Eastern. Bring your coffee and your questions about your art career, business, practice, or mindset, and come be seen and heard. Kat will also share a quick tour of the ways she can support you.
    Join here: https://espopova.com/free-coffeehouse
    Create! Magazine Turns 10
    Join us in Philadelphia on October 16 for our 10 year anniversary party and pop-up show.
    Get your tickets: https://www.eventbrite.com/e/create-magazine-turns-10-pop-up-show-meet-up-tickets-2001784728008
    Read Our Substack
    https://createmagazine.com/substack
    Share your ideas
    Which topics and guests would you like to hear this fall? Email info@createmagazine.com.
    If you enjoyed this episode, tag Kat in your Instagram stories. She loves seeing who is listening! @katerinaspopova or @createmagazine
  • The Create! Podcast

    How to Price Your Art for Art Fairs and Sell More Work with Alex Mitow of Superfair

    24/09/2026 | 49 mins.
    Thinking about showing your work at an art fair but not sure where to start? In Part 1 of this two-part series, Kat sits down with Alex Mitow of Superfair to go back to the basics of selling your art in person.
    Alex has helped more than 5,000 artists show their work across 40+ fairs. He shares how to choose your first art fair, why your hometown is often the best place to begin, and how to price your artwork so new collectors can say yes. You will also learn how Key Performance Indicators (KPIs) give artists clear, doable goals that lead to sales, like meaningful conversations and new email subscribers.
    In this episode, you will learn:
    How to choose your first art fair with confidence
    Why a local, low-stress first show sets you up for success
    What KPIs are and how artists can use them to grow sales
    How to price your booth with a mix of small, medium, and large original works
    Why accessible entry points help you build a loyal collector base over time
    Get $250 off your Superfair booth
    Superfair is expanding to Philadelphia and Boston and now offers multi-fair bundles to help you plan your year. Book a call with the Superfair team to find the right fair for your practice, and mention Create! Magazine on your survey and discovery call to receive $250 off your booth.
    Book your call: https://calendly.com/d/cqt2-fkf-54v/15-minute-discovery-meeting
    Keep learning on Substack
    Pricing inspired one of our most popular Substack posts, and we continue the conversation there. Subscribe to join our creative community and get more resources for your art career: https://createmagazine.substack.com
    Coming up in Part 2: Alex returns to talk about curating your booth, starting meaningful conversations with buyers, and more insider tips for art fair success.
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About The Create! Podcast
The Create! Podcast (formerly Art & Cocktails) is your space for inspiration, encouragement, and practical insight at the intersection of contemporary art, creative business, and mindset. Hosted by artist, coach, and Create! Magazine founder Ekaterina Popova, the show is designed to help you grow your art career, expand your creative vision, and build a sustainable, joyful life. Through candid conversations with artists, entrepreneurs, writers, curators, and thought leaders—as well as empowering solo episodes—you'll find tools, ideas, and stories that remind you that life itself is your canvas, and you have the power to create a career and future that truly supports you. Find us at www.createmagazine.co/podcast — where the conversation about art and business starts.
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