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Busting the omnichannel - enterprise hacks and chats

Busting the omnichannel - enterprise hacks and chats
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  • Hot topics live at SAP Sapphire Orlando 2025 - the ASUG Hub "ask us anything" edition
    At the end of the first official day of SAP Sapphire Orlando 2025, we taped a live podcast at the ASUG Hub with questions from the audience. On the mic: Jon Reed, your host, ASUG CEO Geoff Scott and analyst Josh Greenbaum. We gave our instant keynote reactions, and discussed the topics SAP needs to address to deliver for users - at Sapphire and also beyond. Audience questions kept this one spicy, including a surprise question from Constellation analyst Holger Mueller, who was passing through the show floor. Note: this on-site podcast was a diginomica-ASUG collaboration, originally released as part of the ASUG Talks podcast series. ASUG produced this podcast audio.
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    32:50
  • Enterprise Month in Review - the Mary Meeker + Accenture trend predictions blowout
    As event season winds down, prognosticators have a lot to say about the future of the enterprise. Do Jon and Brian agree, or are these fever dreams? Let's review what we've learned this spring - and where customers go from here. As always, bring your savviest and snarkiest commentary, as you are an integral part of this show.... Ā  If you want to see the slides, you can see them on the YouTube replay at: https://youtube.com/live/DiqT53hdqXY.Ā 
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    1:20:47
  • Salesforce Connections 2025 - the podcast review with Rebecca Wettemann
    On the final afternoon of Salesforce Connections, I catch up with Rebecca Wettemann, CEO of Valoir, to make sense of the what we just saw. Rebecca has some instructive thoughts on Salesforce's planned acquisition of Informatica - a topic we didn't hear much about at the show, but one worth discussing. We also discussed how this show compared with Valoir's prior research on Salesforce and customer adoption of agentic AI. And: what does the end of "no-reply marketing" mean, and are customers ready for the Agentforce transition? How has Agentforce progressed since Valoir's initial research. Time to hash it out...
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    32:34
  • Is this the end of ā€do-not-reply marketingā€? A hot take from Liz Miller at Salesforce Connections 2025
    At Salesforce Connections 2025, Salesforce announced the Marketing Cloud Next - as the end of "do-not-reply" marketing. Is this a realistic goal for marketers? Is Marketing Cloud ready for the challenge? Time for a quick hot take from Constellation's Liz Miller, who was up for the challenge.
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    13:23
  • The SAP Sapphire 2025 podcast review - with Conor Riordan, chair UKISUG
    In a time-honored Sapphire 2025 tradition, I located an empty hallway and commandeered a couple of chairs to debrief on what we heard in Orlando. This time, with a new guest, Conor Riordan, Chair at UKISUG. Riordan brings a fascinating perspective to this conference review, as he's had a deep career in SAP IT leadership before moving over to the business side - and that's the gap that SAP (and all of us, really) still need to fully bridge. How well did SAP do? How did SAP's AI announcements stack up with UKISUG member data and priorities? Does Riordan agree with my take on the importance of public cloud ERP (formerly S/4HANA public cloud edition?). Are customers getting what they need to migrate and modernize? Is SAP's innovation strategy resonating? What has Riordan's team learned from their own dialogue with SAP? These are just some of the key topics we hit on, before we escaped to pack for the return.
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    55:50

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About Busting the omnichannel - enterprise hacks and chats

Informal, low-BS chats on all things enterprise - with Jon Reed of http://www.diginomica.com
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