AI SIX Podcast

Send us a textGeneral-purpose AI is powerful—but it can’t replace specialist knowledge. In this episode, I explain why domain-specific Large Language Models (LLMs) are the future and share why I’m building one for government communications. Learn how these models go beyond generic answers to provide expert-level guidance, tailored to your sector, your processes, and your context, making AI genuinely useful, consistent, and scalable for professionals. Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com

Send us a textAI-generated images aren’t just a novelty, but they’re not for every situation either.In this episode, I share a practical framework for when AI images add real value to your marketing and communications, and when they risk eroding trust. From conceptual visuals, internal presentations, and social media graphics, to the high-stakes contexts where authenticity is essential, you’ll learn how to use AI imagery ethically, effectively, and transparently. Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com

Send us a textIf you’re paying €20 a month for ChatGPT Plus, are you actually getting full value from it? In this episode, I walk through the features that make ChatGPT Plus genuinely useful for everyday work. You’ll learn how to personalise ChatGPT, build repeatable workflows, and turn it from a clever chatbot into a practical productivity tool. Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com

Send us a textIf you think Microsoft Copilot is just for summarising emails, think again. In this episode, I share practical, real-world ways communications teams are using Microsoft 365 Copilot, from collaborative campaign planning in Loop, to stakeholder intelligence in Teams, and structured drafting in Word, to work faster, think better, and stay consistent without losing human judgment. Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com

Send us a textSix months on, I have finally finished my Harvard AI report, a personal learning ebook based on my takeaways from the AI and Public Policy Executive Program I took last summer. Today I'm sharing the biggest lessons I took away from studying AI and Public Policy at Harvard Kennedy School.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com