The Business Men

Luke Hersheson, stylist, entrepreneur, and CEO of cult British brand Hershesons, this week chats to Ben, about building a modern business in an old industry.

From growing up in a legendary hairdressing family to reinventing the salon model, Luke opens up about taking creative risks, learning to lead teams, and what it really takes to scale a premium brand without losing its soul. Ben and Luke dig into the realities of entrepreneurship, decision‑making under pressure, and staying relevant in an ever‑changing market.

It’s a candid conversation about legacy, innovation, and the business lessons Luke’s learned along the way – whether you’re running a company, building a brand, or just curious how creativity and commerce collide.

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The Business Men is a production of Sony Music Entertainment. 

 

Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts 

 

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Skincare influencer James Welsh gives Ben and Joel his insights and advice on the skincare industry, Korean beauty trends, the problems facing the men's grooming market in particular, tips for building a routine and debunks popular myths around skincare. Plus, he gives expert opinion on For Skin and how they can successfully launch their brand.

Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x

Join our Patreon today at patreon.com/thebusinessmen

Follow on socials @thebusinessmenpod

 

The Business Men is a production of Sony Music Entertainment. 

 

Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts 

 

To bring your brand to life in this podcast, email [email protected]

Learn more about your ad choices. Visit podcastchoices.com/adchoices

London chefs Jack Croft and Will Murray, founders of Fallow share how their fine-dining backgrounds at Dinner by Heston shaped their nose-to-tail, low-waste, sustainability-led approach, and how they launched via pop-ups before being hit by COVID lockdown days after opening. They explain pivoting to takeaway to survive, negotiating a strong lease post-lockdown, and evolving Fallow into a central London “neighbourhood restaurant” focused on atmosphere, service, and team culture. They discuss scaling to large teams across multiple sites, using social media and YouTube POV kitchen content to drive bookings, and offer advice on learning every part of the business before delegating and focusing on product quality over chasing followers.

PLUS Joel and Ben reveal their community-chosen skincare brand logo for For Skin.

Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x

Join our Patreon today at patreon.com/thebusinessmen

Follow on socials @thebusinessmenpod

 

The Business Men is a production of Sony Music Entertainment. 

 

Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts 

 

To bring your brand to life in this podcast, email [email protected]
Learn more about your ad choices. Visit podcastchoices.com/adchoices

Brand designer Ella Williams‑Brown is back to reveal the final two logos for For Skin that YOU get to vote on. One of which will become the face of the brand, and there’s no room for compromise. Ella walks Ben and Joel through her final concepts after weeks of feedback, debate, and refinement. The boys break down what they love, what they’re unsure about, and where their instincts clash… before handing over the ultimate power to you. Which logo should represent 'For Skin'? Join and have your say, because whichever one wins becomes the final logo.

TO VOTE.... join our Patreon here: https://tinyurl.com/mr3t5a5v

Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x

Join our Patreon today at patreon.com/thebusinessmen

Follow on socials @thebusinessmenpod

 

The Business Men is a production of Sony Music Entertainment. 

 

Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts 

 

To bring your brand to life in this podcast, email [email protected]
Learn more about your ad choices. Visit podcastchoices.com/adchoices

Wayne Goss, YouTube legend and entrepreneur built one of the most trusted voices in the beauty industry from his bedroom — without hype, gimmicks, or filters — and turned it into a global business. He talks us through monetising honesty, building a brand his audience actually trusts, and his honest take on skincare and mens make-up. 

Fill out our skincare survey here: https://tinyurl.com/3xeh4w4x

Join our Patreon today at patreon.com/thebusinessmen

Follow on socials @thebusinessmenpod

 

The Business Men is a production of Sony Music Entertainment. 

 

Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts 

 

To bring your brand to life in this podcast, email [email protected]
Learn more about your ad choices. Visit podcastchoices.com/adchoices