Journalism in the Age of AI: Innovation, Trust & the Future of News at NZZ
Journalism in the Age of AIIn this episode our host and moderator Stephan Lendi speaks with Barnaby Skinner, Deputy Editor in Chief at NZZ about innovation, trust and the future of news at NZZ.Some highlights from this episode:🔵 How data is used to analyse reader behaviors and guide business strategy🔵 How AI is being used in modern journalism and how to add value🔵 Why shifting from content curation to creation is keyNow out on all platforms!Unlock the full value of your Data with Data Cloud: https://www.salesforce.com/eu/data/ Connect with Barnaby Skinner: https://www.linkedin.com/in/barnabyskinner/ Follow us LinkedIn: https://www.linkedin.com/company/salesforce/
--------
18:33
--------
18:33
From Data to Trust - Rethinking the Client Journey for Financial Services
In this episode our host Vanessa Gentile speaks with Florian Padberg, Head of Client Tech at Pictet Asset Management.Tune in to hear Florian Padberg talk about the journey from data to trust and how customer journeys in financial services are changing in the age of AI.What you'll learn in this episode:✅ What the digital transformation in B2B client engagement looks like✅ How AI can be used in financial industries and add value✅ How Pictet is empowering the human workforceMore about SalesforceDiscover our solutions for Financial Services: https://www.salesforce.com/eu/financial-services/LinkedIn: https://www.linkedin.com/company/salesforce/Connect with Florian Padberg:https://www.linkedin.com/in/florian-padberg-696388/
--------
14:52
--------
14:52
Holcim’s Digital Transformation Journey: Leveraging Salesforce and AI for Sales Excellence
Global construction leader Holcim reveals its digital transformation journey, focusing on how Salesforce and AI have revolutionized their sales strategies. Gain insights into how Holcim uses these tools to optimize sales processes, increase efficiency, and deliver better results.Listen For: [03:30 - 05:09] Navigating the Complexities of AI Adoption in Business [06:57 - 09:26] Revolutionizing Banking with AI: A Shift in Decision-MakingMore about Salesforce: https://www.salesforce.com/eu/ch/
--------
21:10
--------
21:10
How to Start with AI as a Company
AI is changing the way companies approach sales and service. In this episode, we’ll explore practical steps for businesses looking to incorporate AI into their operations. Learn how to harness AI to enhance customer service, automate processes, and drive sales growth.Listen For : [01:27 - 04:22] The Spark of AI: From Predictions to Real-World Impact [04:22 - 06:04] The Continuous Innovation of AI: Beyond the Hype Cycle [23:26 - 24:38] Empowering Innovation: Involving Employees in Technological TransformationMore about Salesforce: https://www.salesforce.com/eu/ch/
--------
25:17
--------
25:17
On’s Journey in Customer Experience Excellence
On, a trailblazer in sportswear innovation, shares its journey from a small business to a globally recognized brand. Discover how Salesforce has played a crucial role in supporting their remarkable growth and why this partnership is so vital. Learn how On utilizes Salesforce to provide personalized, seamless experiences at every customer interaction, setting new benchmarks for customer satisfaction and loyalty.Listen for: [05:00 - 08:20] Fostering Growth Through Communication and Trust at On [08:56 - 12:20] Innovating Customer Experience with AI and Trust [17:50 - 19:51] Navigating Innovation with Responsibility: Insights from On's Explorer SpiritMore about Salesforce: https://www.salesforce.com/eu/ch/
Welcome to the Salesforce Spotlight podcast – your go-to source for insights on the future of marketing, sales, and customer experience, powered by Salesforce!Join our dynamic hosts, Vanessa Gentile, Head of Marketing at Salesforce Switzerland, and Stephan Lendi, renowned Voice Over Artist, Moderator, and Public Speaking Coach. Together, they bring you exclusive conversations with industry leaders, exploring how Salesforce innovations are shaping the way businesses connect with customers, enhance productivity, and drive growth.Whether you're a marketing professional, sales expert, or tech enthusiast, get ready to dive into engaging discussions that reveal the strategies behind successful digital transformations and AI-driven innovations. Tune in to discover how top brands are harnessing the power of Salesforce to thrive in an ever-evolving landscape.Let’s redefine the future, one conversation at a time!
Ireland