Flower Farmer Forum

• SEO 101 for Flower Farmers: Strategies and Insight from Brandon Leibowitz

  Find Brandon online: https://seooptimizers.com/In this episode, Liz discusses SEO optimization for small businesses with Brandon Leibowitz, founder of SEO Optimizers. They explore the importance of SEO for small business owners, particularly those in niche markets like flower farming. The conversation covers the basics of SEO, strategies for optimizing websites, the significance of content creation, and the role of video in enhancing online visibility. Brandon shares practical tips on keyword research, avoiding common pitfalls, and leveraging various platforms to drive traffic. The episode emphasizes the long-term benefits of SEO and the need for patience and consistency in building online presence.TakeawaysSEO is crucial for small businesses to convert hobbies into profitable ventures.Understanding SEO basics is essential for increasing online visibility.Optimizing website content with relevant keywords can significantly improve search rankings.Creating dedicated pages for specific keywords enhances SEO effectiveness.Regularly updating content keeps it relevant and improves search engine rankings.Video content can boost SEO when embedded on websites.Keyword research is vital for targeting the right audience and increasing traffic.Avoiding duplicate content is important to prevent penalties from search engines.Utilizing tools like Google Keyword Planner can simplify keyword research.Patience is key; SEO results take time to manifest.Helpful Links:Farmers to Florists: https://www.farmerstoflorists.com/Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkoutPeddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPPQuickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4Podcast website: www.sunnymarymeadowcoaching.comPodcast Instagram: https://www.instagram.com/flowerfarmerforum/Podcast Facebook group: https://www.facebook.com/groups/888196709178852

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• Ranunculus Growing Secrets: Overcoming Challenges in Cold Climates

  In this episode of the Flower Farmer Forum podcast, host Liz discusses the intricacies of growing Ranunculus, sharing her personal experiences, challenges, and future plans. Over the course of the conversation, she reflects on her past growing seasons, the lessons learned from various experiments, and the adjustments made for the current season. Liz also outlines her strategies for future cultivation, including innovations in high tunnel farming and the importance of planning for seasonal flower demands, particularly for weddings and subscriptions.TakeawaysRanunculus can be beautiful but challenging to grow in colder climates.Past experiences have taught valuable lessons about corm management.Pre-sprouting techniques can significantly impact growth success.Soil temperature is crucial for the successful blooming of Ranunculus.Planning for specific flower demands is essential for profitability.Experimentation is key to finding the best growing methods.High tunnels can provide better growing conditions for delicate flowers.Future plans include expanding growing space and improving infrastructure.Collaboration among local flower farmers can enhance market demand.Understanding customer expectations is vital for successful sales.Helpful Links:Farmers to Florists: https://www.farmerstoflorists.com/Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkoutPeddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPPQuickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4Podcast website: www.sunnymarymeadowcoaching.comPodcast Instagram: https://www.instagram.com/flowerfarmerforum/Podcast Facebook group: https://www.facebook.com/groups/888196709178852

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• Branding Your Flower Farm: The Role of Authentic Storytelling

  Reme's website: https://www.rememancera.com/story-connectors-1on1/?fbclid=PAZXh0bgNhZW0CMTEAAaY5FvFboY6RqUIx3wsxSoGScfBr0YwbjH9DfjhUwbCiRzHKcmJ1R7Nzx-Y_aem_PUKn4Bv6QKREx_WEB6k3DwIn this episode of the Flower Farmer Forum podcast, host Liz Fiedler Mergen speaks with personal branding strategist Reme Mancera about the significance of storytelling in building a personal brand. They discuss how to find unique stories, the importance of authenticity and transparency in marketing, and strategies for connecting with audiences. Reme emphasizes that everyone has stories to share, even if they don't seem epic, and that repetition and structure can help in effectively communicating these stories. The conversation highlights the long-term benefits of storytelling in branding and marketing.TakeawaysYour story is what makes you unique.You don't need an epic story to connect with your audience.Look for 10 little moments in your journey to share.Authenticity and transparency are crucial in branding.Repetition helps build familiarity and connection with your audience.You can share the same story in different ways for different audiences.It's okay to have private stories that you don't share publicly.Finding relevant stories can make marketing easier and more effective.Structure your content to make storytelling easier.Long-term strategies are essential for sustainable branding.

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• FBA (Flowers Bloom Anyway): Embracing Your Own Path Without Apology

  In this episode of the Flower Farmer Forum podcast, discusses the importance of embracing one's unique path as an entrepreneur without feeling the need to conform to societal expectations. She shares insights on the judgments faced by ambitious individuals and how to shift one's mindset to own their ambition without guilt. The conversation also touches on the significance of intentional living and surrounding oneself with supportive people to foster personal growth and success.TakeawaysEmbrace your unique goals and dreams without apology.Judgments from others often stem from misunderstanding or concern.It's important to shift your mindset to own your ambition without guilt.Comparison can either inspire or deplete you; choose wisely.There is enough space for everyone's success in the world.Surround yourself with supportive and like-minded individuals.Focus on the intention behind others' words to avoid defensiveness.What energizes one person may deplete another; respect those differences.Intentional living is crucial for personal and professional growth.These episodes aim to inspire anyone pursuing a dream or growing a business.Helpful Links:Farmers to Florists: https://www.farmerstoflorists.com/Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkoutPeddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPPQuickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4Podcast website: www.sunnymarymeadowcoaching.comPodcast Instagram: https://www.instagram.com/flowerfarmerforum/Podcast Facebook group: https://www.facebook.com/groups/888196709178852

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  15:54
• How to Start Worm Composting at Home: Expert Advice from Cathy Nesbitt

  In this episode of the Flower Farmer Forum podcast, host Liz interviews Cathy Nesbitt, the 'Laughing Bean Queen' and founder of Cathy's Crawley Composters. They discuss the benefits and methods of indoor composting with worms, including the science behind it, how to manage a worm bin, and the environmental impact of composting. Kathy shares her journey from being an accidental entrepreneur to educating others about the importance of composting and connecting with nature. The conversation emphasizes the ease of composting at home and the joy of nurturing worms as part of sustainable gardening practices.TakeawaysIndoor composting is a viable solution for those with limited outdoor space.Worms require a carbon-nitrogen mix for effective composting.Aerobic composting prevents bad odors and promotes healthy decomposition.Temperature, moisture, and airflow are key factors in worm composting.Freezing food scraps can speed up the composting process.Citrus, garlic, and onion should be avoided in worm bins.Worms can breed to fill their space without overpopulating.Cathy's journey into composting began with a personal challenge.Education and workshops are essential for promoting composting.Connecting with nature through gardening fosters a peaceful existence.Helpful Links:Farmers to Florists: https://www.farmerstoflorists.com/Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkoutPeddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPPQuickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4Podcast website: www.sunnymarymeadowcoaching.comPodcast Instagram: https://www.instagram.com/flowerfarmerforum/Podcast Facebook group: https://www.facebook.com/groups/888196709178852

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  29:53

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