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The Art Biz

Alyson Stanfield
The Art Biz
Latest episode

278 episodes

  • The Art Biz

    Even when life is heavy, your art business still needs you (276)

    27/08/2026 | 18 mins.
    Artists are a sensitive lot, and that sensitivity is what makes the work possible. It also makes everything else land harder.
    It's easier to get tripped up by news headlines, family illness, and travel.
    In this solo episode of The Art Biz, host Alyson Stanfield argues that it's more important than ever to keep making art. She also talks about what to do when you must keep the business humming so that it's there for you on the other side of the current obstacles.
    She reveals:
    Why not making art isn't the answer
    Five reasons to keep up the work in the studio, even when it seems unimportant
    Why it's much harder to restart a business you've stepped away from
    The underlying machine that keeps a business almost on autopilot
    Read the companion post
    ~ * YOUR ART MARKETING PLAN IS SEPTEMBER 10 * ~ *
    Get your plan at https://artbizsuccess.com/yamp
    Email me to discuss strategic consulting for your long-term career goals.
    Think you'd make a good guest on The Art Biz? Read This
    The Art Biz is recorded on the traditional land of the Cheyenne, Arapaho and Ute tribes.
  • The Art Biz

    Stop complicating your art marketing plan (275)

    20/08/2026 | 14 mins.
    In this episode of The Art Biz, host Alyson Stanfield makes the case that a marketing plan doesn't have to be a spreadsheet full of self-imposed deadlines. She argues for routines over rigid plans, walks through three distinct ways she sees artists approach their marketing, and reframes marketing as something bigger than self-promotion. If you've ever built a plan and abandoned it by week two, this episode is the reset you need.
    Alyson reveals:
    Why routines stick when spreadsheets don't
    The three profiles most artists fall into — and why even the best one isn't ideal
    What marketing actually includes beyond self-promotion
    The foundation work that makes promotion pay off
    Why 30% more structure is enough to count as a win
    The two kinds of plans every working artist needs
    Read more, get links, and see featured artists
     
    * ~ * YOUR ART MARKETING PLAN IS SEPTEMBER 10 * ~ *
    Get your plan at https://artbizsuccess.com/yamp
     
    Email me to discuss strategic consulting for your long-term career goals.
     
    Think you'd make a good guest on The Art Biz? Read This
    The Art Biz is recorded on the traditional land of the Cheyenne, Arapaho and Ute tribes.
  • The Art Biz

    The third path for artists that we aren't talking about (274)

    13/08/2026 | 16 mins.
    In this episode of The Art Biz, host Alyson Stanfield names three paths a serious artist can take — and makes the case for the one no one talks about. After more than two decades of teaching online, she's changing how she works with artists, shifting from multi-month courses to coaching groups and private consulting.
    She also announces The Third Path, a new group for artists staying in the work on their own terms.
    Alyson reveals:
    Why "ambitious" doesn't describe every serious artist
    What's changing at Art Biz Success after more than 20 years teaching online courses
    The three paths a serious artist can take
    Why the third path has never been modeled
    What The Third Path group is — and what it isn't
    Who it's for and how to get on the list
    *~ * THE THIRD PATH BEGINS IN OCTOBER * ~*
    Email Alyson if you're interested in figuring it out with a group of other artists. Watch your inbox for her short set of questions.
    Read more, get links, and see featured artists
    Email Alyson to discuss strategic consulting for your long-term career goals.
    Think you'd make a good guest on The Art Biz? Read This
    The Art Biz is recorded on the traditional land of the Cheyenne, Arapaho and Ute tribes.
  • The Art Biz

    You know what to do but you're not doing it: ADHD and your art business with Georgie Coote (273)

    06/08/2026 | 31 mins.
    Many artists know exactly what they need to do to move their careers forward. They just aren't doing it.
    In this episode of The Art Biz, host Alyson Stanfield talks with Georgie Coote, a National Board certified health and wellness coach who specializes in ADHD in adults, about what's often underneath that gap and why standard productivity advice tends to fail the people who need it most.
    Georgie reveals:
    Why so many artists know exactly what to do and don't do it
    The pattern behind late-in-life ADHD diagnoses in women
    What most productivity advice gets wrong for ADHD brains
    The difference between ADHD and ordinary overwhelm
    Where strategies fail and what helps instead
    GeorgieCoote.com
    Instagram.com/georgiecootecoaching
    Read the more detailed post
    . . . ✦ THE NEXT OPENING ✦ . . . small group coaching begins September 1. Get the details and apply at https://artbizsuccess.com/next
    Email me to discuss strategic consulting for your long-term career goals.
    Think you'd make a good guest on The Art Biz? Read This
    The Art Biz is recorded on the traditional land of the Cheyenne, Arapaho and Ute tribes.
  • The Art Biz

    Only listen to this if you're an ambitious artist (272)

    23/07/2026 | 17 mins.
    In this episode of The Art Biz, host Alyson Stanfield makes the case that waiting isn't ambition — it's longing.
    She unpacks why so many artists organize their careers around a big break that rarely comes, names the three kinds of openings available to every artist, and offers a simple five-step cycle for building real momentum on your own terms.
    She covers:
    Why waiting has no relationship with ambition
    Why hustling isn't the alternative most artists think it is
    The 3 kinds of openings, and the one most underused
    What "building a career on someone else's schedule" actually costs you
    The 5 A's that turn intention into follow-through
    Why doing this alone is exhausting and often uninspired
    Read more and see featured artists
     
    The Next Opening is a small coaching group for ambitious artists who are done waiting for the big break and ready to make their next move. A year of aiming, acting, assessing, adjusting, and doing it again, with support and accountability. Application only. Next cohort starts in September. artbizsuccess.com/next
     
    Email me to discuss strategic consulting for your long-term career goals.
    Think you'd make a good guest on The Art Biz? Read This
    The Art Biz is recorded on the traditional land of the Cheyenne, Arapaho and Ute tribes.
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About The Art Biz
Looking for art career inspiration and ideas while you're working in the studio or schlepping your art across the country? Alyson Stanfield helps you be a more productive artist, a more empowered artist, and a more successful artist.
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