Beyond The Technique Podcast

Your future isn't shaped by what you want—it's shaped by the behaviors you repeat today. In this episode, Kati explains how your patterns are more predictive than your plans and why meaningful transformation requires personal accountability, patience, and consistent action. You'll learn how to interrupt destructive patterns, create "if-then" responses for predictable triggers, and design an environment that supports the person you want to become. Your past may predict your future, but your past starts today—and one new decision can begin changing your entire direction.
 
WATCH ON YOUTUBE: https://youtu.be/kmyRzFxvrfc
 
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From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book
 
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BTT Instagram: https://www.instagram.com/beyondthetechnique
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Instagram: https://www.instagram.com/katiwhitledge
Get my favorite bio-hacking products: https://www.best365labs.com/?ref=tojxxlga

Why do so many salon and spa owners discount their services, avoid raising prices, or hesitate to recommend what their clients truly need? Master coach Brigette Sobus returns to reveal how fear, guilt, people-pleasing, and limiting beliefs can quietly sabotage even the strongest business systems. She shares powerful examples of beauty professionals who increased revenue by addressing the emotional barriers preventing them from confidently selling, leading, and making necessary changes. Tune in to learn why doing the inner work and transforming your relationship with money may be the breakthrough your business needs.
WATCH ON YOUTUBE: https://youtu.be/d_d1J1G2Vik
GET MY BOOK!
From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book
POWERED BY:
JOIN mya! https://joinmya.com
FOLLOW BRIGETTE SOBUS
Website: https://powerandjoycoachingacademy.com
Instagram: https://www.instagram.com/brigettesobus
LET'S CONNECT!
BTT Instagram: https://www.instagram.com/beyondthetechnique
MYA Instagram: https://www.instagram.com/join_mya
FOLLOW KATI WHITLEDGE
Instagram: https://www.instagram.com/katiwhitledge
Get my favorite bio-hacking products: https://www.best365labs.com/?ref=tojxxlga

What if the key to greater freedom in your business is simply asking your team one powerful question? In this episode, Kati Whitledge shares how to stop solving every problem and start encouraging team members to bring forward their own proposed solutions. You'll learn how this leadership habit builds confidence, autonomy, trust, and ownership throughout your organization. When you empower your people to run the show, you create stronger leaders—and finally give yourself room to lead.
WATCH ON YOUTUBE: https://youtu.be/vFNITu0vCOY
GET MY BOOK!
From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book
POWERED BY:
JOIN mya! https://joinmya.com
LET'S CONNECT!
BTT Instagram: https://www.instagram.com/beyondthetechnique
MYA Instagram: https://www.instagram.com/join_mya
FOLLOW KATI WHITLEDGE
Instagram: https://www.instagram.com/katiwhitledge
Get my favorite bio-hacking products: https://www.best365labs.com/?ref=tojxxlga

Beauty industry wellness thought leader Elizabeth Faye joins us to share how her journey through burnout, anxiety, and autoimmune challenges transformed the way she approaches success, leadership, and life. She introduces the Vitality Project, a workplace wellness platform designed to help beauty professionals strengthen their mental, physical, emotional, and spiritual well-being. Discover how salon owners can use education, coaching, personalized insights, and gamified challenges to build healthier cultures, develop stronger leaders, and improve recruitment and retention. This conversation is a powerful reminder that sustainable success begins with caring for yourself and creating an environment where your people can truly thrive.
WATCH ON YOUTUBE: https://youtu.be/DqbODVNeG-U
GET MY BOOK!
From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book
POWERED BY:
JOIN mya! https://joinmya.com
FOLLOW ELIZABETH FAYE
Website: https://heyelizabethfaye.com
Instagram: https://www.instagram.com/heyelizabethfaye
LET'S CONNECT!
BTT Instagram: https://www.instagram.com/beyondthetechnique
MYA Instagram: https://www.instagram.com/join_mya
FOLLOW KATI WHITLEDGE
Instagram: https://www.instagram.com/katiwhitledge
Get my favorite bio-hacking products: https://www.best365labs.com/?ref=tojxxlga
SPONSORS
Earn more and get your time back with GlossGenius. Use code BEYOND at http://glossgenius.com/beyondthetechnique for 50% off your first two months of a premium plan.

In today's crowded beauty and wellness market, simply offering great services and earning strong reviews is no longer enough to stand out. Salon, spa, and med spa owners now compete not only with established businesses, but also with savvy independent professionals using AI and modern marketing to attract clients. In this episode, Kati Whitledge reveals three essential elements that strengthen your unique selling proposition and make your business truly memorable. Discover why visibility matters, how differentiation drives growth, and what it takes to get—and keep—more clients.
WATCH ON YOUTUBE: https://youtu.be/U8ocsUEixCI
GET MY BOOK!
From First Date to Forever; How to Market Like A Matchmaker: https://joinmya.com/from-first-date-to-forever-book
POWERED BY:
JOIN mya! https://joinmya.com
LET'S CONNECT!
BTT Instagram: https://www.instagram.com/beyondthetechnique
MYA Instagram: https://www.instagram.com/join_mya
FOLLOW KATI WHITLEDGE
Instagram: https://www.instagram.com/katiwhitledge
Get my favorite bio-hacking products: https://www.best365labs.com/?ref=tojxxlga