Green Beauty Conversations by Formula Botanica

The modern beauty industry didn't just happen – it was carefully designed.

In this episode of Green Beauty Conversations, Formula Botanica CEO Lorraine Dallmeier tells the remarkable story of Helena Rubinstein, the woman who helped invent the beauty industry as we know it today, yet whose name most people no longer recognise.

From lab coats and clinical imagery to the idea that beauty needs to look scientific to be trusted, this episode reveals how one brilliant marketer reshaped the way we buy, sell and think about beauty. Tune in now!
 
Free Resources
Free formulation course | Green Beauty Conversations Podcast | Blog | YouTube
Socials: Formula Botanica on Instagram | Lorraine Dallmeier on Instagram

If you've ever felt that learning to make your own skincare or haircare products is only reserved for people in lab coats, this episode of Green Beauty Conversations is about to change everything.
In this special episode, Formula Botanica CEO Lorraine Dallmeier is joined by Formula Botanica's in-house Cosmetic Scientist, Natalie Garwe, to tackle one of the most persistent myths in beauty – that you have to be a chemist to formulate.
They break down what you actually need to get started, why you don't need permission or formal qualifications to begin, and how you can confidently take your first steps into cosmetic formulation.
If you've been dreaming of creating your own cosmetic products but felt held back by doubt, this episode is for you.
 
Free Resources
Free formulation course | Green Beauty Conversations Podcast | Blog | YouTube
Socials: Formula Botanica on Instagram | Lorraine Dallmeier on Instagram

What if your relationship with eye makeup wasn't really a personal choice, but the result of 5,000 years of history, culture, and technology?
In this episode of Green Beauty Conversations, Formula Botanica CEO Lorraine Dallmeier explores how eye makeup evolved from ancient ritual and symbolism into a modern daily habit.
From kohl in ancient civilisations to Hollywood close-ups and today's social media beauty standards, this episode reveals how eye makeup became normalised – and why so many people feel more "put together" with mascara on.
If you feel like you can't leave the house without "putting your face on", this episode is for you.
 
Free Resources
Free formulation course | Green Beauty Conversations Podcast | Blog | YouTube
Socials: Formula Botanica on Instagram | Lorraine Dallmeier on Instagram

We brush our teeth twice a day without even thinking, yet most of us can't name a single thing we do to care for our eyes – even though we expose them daily to mascara, eyeliner, lash serums, powders, creams and makeup removers, often for decades at a time.
In this episode of Green Beauty Conversations, Formula Botanica CEO Lorraine Dallmeier is joined by Dr Pam Theriot, optometrist, author and dry eye specialist, to unpack the rarely discussed relationship between beauty routines and long-term eye health.
If you're wondering how your everyday beauty habits can affect the delicate structure around your eyes, this episode is for you.
 
Free Resources
Free formulation course | Green Beauty Conversations Podcast | Blog | YouTube
Socials: Formula Botanica on Instagram | Lorraine Dallmeier on Instagram

What happens when indie founders sell their beauty brands and the authenticity that built them disappears? That's what Lorraine Dallmeier, Formula Botanica CEO, unpacks in this solo episode of Green Beauty Conversations.
The episode argues that indie beauty isn't really about being "independent"; it's about authenticity, craft, and founder-driven vision.
Find out what real authenticity looks like, whether you're building your own beauty brand or choosing which ones to support.
 
Free Resources
Free formulation course | Green Beauty Conversations Podcast | Blog | YouTube
Socials: Formula Botanica on Instagram | Lorraine Dallmeier on Instagram