You’ll Never Meet a Hater Doing Better Than Will Padilla
Welcome back to I'm Not Selling You Anything, the show where we share stories of people in B2B tech doing things a little differently.
Today, I’m joined by Will Padilla, an influencer marketing consultant and an AE over at Aspire, where he’s helping brands scale their ambassador programs while keeping it real. In this episode, Will talks about how he got into the influencer game, his no-nonsense approach to working with brands, and why he refuses to promote anything he doesn’t fully believe in.
It's a conversation about creating value while staying true to yourself. If that means dealing with a hater or two well, thats a good thing. Stick around to hear Will Padilla’s take on making cutting through the noise and owning your story. Vamos!
Introduction: Meet Will Padilla (0:00)
What Will does for work (01:18)
Will's 'Aha!' moment: There's money to be made (02:19)
How to land your first brand deal (04:13)
What makes Will weird? (05:44)
NO BOOZING (06:23)
Detaching from the outcome (07:04)
Living below your means is the real flex (08:01)
Best purchase under $100 (10:02)
The Billboard Question (11:12)
2025 The year of Will Padilla (12:40)
Kintsugi (14:00)
How to work with Will (16:56)
Taylor Lautner (18:52)
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Land your first brand deal
THIS EPISODE IS SPONSORED BY DOG SHEET
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19:28
Matt Williams tells us how to go viral with a pair of Moneymakers
Welcome back to I'm Not Selling You Anything, where we share stories of people in B2B tech who are doing things differently.
Today, I’m joined by Matt Williams—Partner at DSCMFRT and the driving force behind turning custom sneakers into scroll-stopping media assets. Matt shares how a random act of kindness and a viral video led him to partner with a sneaker designer, transforming sneakers into corporate gifting gold. We discuss how to make content that stops the scroll, Matt’s unusual toothbrush obsession, and his philosophy of giving everything a swing. Stick around and get to know Matt Williams a little bit differently. Vamos!
Introduction: Meet Matt Williams (0:00)
Matt's Louisiana Roots (1:42)
Bring your dreams to life in sneaker form (2:10)
The "Moneymakers" got it all started (6:30)
You too can be popular for the day (9:35)
The Sneaker Dudes on Linkedin (10:41)
Toothbrushes make him weird but its kind of good (13:57)
A man of movement (15:04)
Best Purchase under $100 (15:37)
The Billboard Question (17:30)
A surprise for Brian (18:02)
Send-off and our next guest (19:48)
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Check out DSCMFRT for your scroll-stopping sneakers
THIS EPISODE IS SPONSORED BY DOG SHEET
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20:24
Alex thinks if you're going to strike out you may as well strike out swinging
Welcome back to I'm Not Selling You Anything where we share stories of people in B2B tech that are doing things a little differently.
Today, I’m joined by Alex Bruschi, an Account Executive at Salesforce, fellow Long Islander, and someone who makes navigating Q4 sales chaos look easy. Alex is all about helping businesses connect with their customers, and he’s taken that same passion into teaching others how to launch podcasts that actually stick.
It’s a conversation that spans from Spain, where he discovered what it means to be a citizen of the world, to Long Island, where sharing drinks under a massive tent with friends is about as cultural as it gets. Stick around and get to know Alex Bruschi a little differently. Vamos!
Introduction: Meet Alex Bruschi (0:00)
What Alex Does (1:31)
Aha Moment: Becoming a Citizen of the World (3:44)
How Study Abroad Changed Him mentally not physically, duh (5:44)How he eats his pizza and other weird sh*t (9:05)
Strutting around Southern California (10:47)
Best Purchase Under $100 (11:57)
Alex's Alternate Universe (12:30)
The Billboard Question: Put Yourself Out There (17:19)
Musical tastes and Boardy Barn is a sh*tshow (19:42)
Closing Thoughts: Where to Find Alex (20:51)
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☀️ Start your new podcast with Alex here
THIS EPISODE IS SPONSORED BY DOG SHEET
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22:44
Elevators Everywhere and No One Knows What to Say
Today, I’m joined by Tyler Lindley, a sales trainer who takes the elevator pitch from cliché to essential. Tyler’s the guy who teaches you to cut the fluff and get straight to the point, whether you’re describing yourself, your company, or why your friend has to watch that show you won’t shut up about.
Tyler’s take: Life is just a series of little moments and you’ve got to show up ready to chase the ones that matter. Stick around for practical advice and maybe even a better way to pitch yourself the next time you’re waiting for a table at Dorsia. Vamos!
Introduction and Elevator Pitch Basics (0:00)
The Aha Moment: Carpe Diem and Parenting Lessons (4:01)
Crafting a Killer Elevator Pitch (6:31 )Free Pitch Workshop: Brian’s Elevator Pitch (9:01 )
Tyler’s Quirks: Kindle Hoarding and Shaving as a Reset (11:01)
The Billboard Question: Chase the Moments That Matter (14:31)
Closing Thoughts and Where to Find Tyler (17:31)
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☀️ Check out Tyler here
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20:07
Matt thinks The Muppet Movie is an untouchable classic (and I agree with him)
Today, I’m joined by Matt Durante, a guy who might honestly tell you to avoid marketing as a career—unless you’re ready to dive in with a sense of humor and a fresh perspective. As the head of marketing at Nectar, a digital marketing agency, Matt helps businesses sell more online without making their ads feel annoying. In this episode, we explore his self-aware take on ‘serious business,’ his creative approach to standing out, and the life lessons he learned building a brick dome. Stick around and get to know Matt a little bit differently. Vamos!
Who we are and why we're here (0:00 )
Matt's Aha Moments (1:02)
Matt’s Art (3:03)
What makes Matt weird? (6:46)
Cafe Racers are lame (9:11)
Creative Outlets and Career Alternatives (11:11)
The Billboard Question (12:46)
Wrap-Up and Next Guest Reveal (13:31)
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👨🎨 Check out Matt's art
From career twists to big, bold ideas, every episode will get you thinking about your own world differently. No fluff, no small talk—just real stories that count.