The Business Of Modelling

Ian Boddy is a children’s commercial and editorial photographer with extensive experience working across fashion, advertising and editorial projects. His career has been shaped by a clear understanding that photographing children carries a responsibility that goes far beyond getting the shot.

In this episode, Ian reflects on how his approach to working with children has evolved over time and why trust, calm and communication are key to every successful shoot. He talks openly about the importance of creating the right environment on set, respecting a child’s pace, and recognising that young children cannot and should not be treated as small adults.

Ian discusses the role photographers play alongside agencies, parents and production teams, how industry expectations have shifted, and why preparation and experience matter when working in fast-moving commercial settings. He also shares his view on responsible practice behind the camera, balancing client expectations with a child’s wellbeing, and why the experience a child leaves with is just as important as the final image.

www.businessofmodelling.co.uk
www.ianboddy.co.uk
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Sue Walker is the founder and director of Kids London, one of the UK's most established children's model agencies. With decades of experience working closely with young talent, families and casting teams, Sue has built her career around trust, responsibility and long-term thinking within the children's modelling industry.

In this episode, Sure reflects on how children's modelling has evolved over time and the increasing awareness around safeguarding and wellbeing. She talks openly about the responsibility agencies carry when representing young people, the importance of clear boundaries, and why children cannot and should not be treated like small adults. Sue discusses the role of parents, agents and clients in protecting children, the realities of working within a commercial industry, and why saying no can be just as important as saying yes. She also shares her perspective on responsible representation, longevity and why doing things properly, with the child's wellbeing at the centre, matters more than ever.

www.businessofmodelling.co.uk
www.kidslondonltd.com

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Kiki Minwegen is an international model represented by Seeds Management in Berlin, whose career spans working in Paris, Milan, Cape Town and Germany. Alongside modelling, she is trained in nutrition and has gone on to become a life coach and mindfulness teacher, building a more holistic, purpose-led way of working alongside her creative career.

In this episode, Kiki reflects on entering the fashion industry at a young age, the pressures of perfection and constant comparison, and why modelling was never meant to be her final destination. She talks openly about identity, body image and mental health. Her transition into nutrition and coaching, and the importance of community, routine and self-connection. Kiki also shares how she defines success beyond image, money or status, and why finding purpose alongside modelling, rather than making it your whole identity, has been key to her wellbeing.

www.businessofmodelling.co.uk
www.katharinaminwegen.com
www.seeds.de
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Francois Pouria Latscha is the founder of Dubai Beach Boy, with a background in luxury hospitality and global brand marketing. Having worked on international campaigns and large-scale brand projects for hotel groups before launching his own fashion brand in Dubai, he brings a commercial, real-world understanding of branding, positioning and customer behaviour.

In this episode, Francois talks through his journey from luxury hospitality into fashion, how his experience in marketing and brand strategy shaped the way he built Dubai Beach Boy, and why understanding your customer matters more than chasing trends. He shares practical insight into storytelling, personal branding and authenticity, explains why starting small and growing sustainably is key, and offers a clear perspective on what makes a brand, product or visual identity genuinely connect in a crowded market.

www.businessofmodelling.co.uk
www.dubaibeachboy.com
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Sally Andrews casts actors and models across commercial, fashion and digital campaigns. Her career spans in-person castings and the shift to self-tapes, giving her a clear view of how casting decisions are made, how talent is assessed, and how the process has changed over the past decade.

In this episode, Sally breaks down how casting works today, what casting directors are looking for when reviewing self-tapes and Spotlight profiles, and why many strong performers fall short for reasons that have nothing to do with talent. She shares practical insight into authenticity, preparation and presentation, explains common mistakes that stop talent progressing, and offers a grounded perspective on what genuinely makes someone castable in an increasingly competitive landscape.

www.businessofmodelling.co.uk
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