Worldbuilding for Masochists

There comes a time in the life of every author when they have to do that truly terrifying thing: Talk about their book. In this special crossover episode with SFF Addicts, we talk about talking about writing!

A lot of that involves the beast we all face these days: social media. Branding, marketing, algorithms, trends, parasocial relationships -- It's a lot. How much do you really need to do, and how can you set boundaries around your public and private selves?

But there are also times and places an author may need to talk about their book beyond social media and marketing. Sometimes, you have to do it in (gasp!) real life! What techniques can we use to get more comfortable with public speaking? What's good etiquette for being on a panel at a convention or conference? How can you engage with readers one-on-one in a way that makes them see you as an interesting person, not just a book-shilling Gollum incapable of taking about anything except your precious? We share our experiences and offer our perspectives on navigating those situations!

Our Guests:

SFF Addicts is a weekly sci-fi, fantasy and writing craft podcast co-hosted by Adrian M. Gibson and fellow authors M.J. Kuhn and Greta Kelly, bringing you interviews and writing masterclasses with your favorite SFF authors.

Past guests include: George R.R. Martin, Brandon Sanderson, Jim Butcher, Robin Hobb, James S.A. Corey, Scott Lynch, Christopher Paolini, Martha Wells, Joe Abercrombie, John Scalzi, Chuck Wendig, Fonda Lee, Mark Lawrence, Adrian Tchaikovsky, Nicholas Eames, Michael J. Sullivan, Andrea Stewart, Travis Baldree, Mary Robinette Kowal, Gareth L. Powell, Hugh Howey, Robert Jackson Bennett, Rebecca Roanhorse, Chelsea Abdullah, RJ Barker and many more.

The full episode archive can be found here. You can also subscribe to the FanFiAddict YouTube channel, where all episodes are available in full video.

The Book of Spores anthology is a mind-altering, multi-genre anthology, featuring 16 strange stories by authors from the FanFiAddict book blog and SFF Addicts Podcast.
Kickstarter | Pre-order here
 

Adrian M. Gibson is an award-winning Canadian SFF author, podcaster and illustrator (as well as occasional tattoo artist). He was born in Ontario, Canada, but grew up in British Columbia. He studied English Literature and has worked in music journalism, restaurants, tattoo studios, clothing stores and a bevy of odd jobs.

In 2021, he created the SFF Addicts podcast, which he co-hosts with fellow authors M. J. Kuhn and Greta Kelly. The three host in-depth interviews with an array of science fiction and fantasy authors, as well as writing masterclasses.

Adrian has a not-so-casual obsession with mushrooms, relishes in the vastness of nature and is a self-proclaimed “child of the mountains.” He enjoys cooking, music, video games, politics and science, as well as reading fiction and comic books. He lives in Quito, Ecuador with his wife and sons.

His debut novel is MUSHROOM BLUES, which is available to purchase here.

www.adrianmgibson.com
@adrianmgibson on Instagram, Bluesky, X and Threads
M.J. Kuhn is a fantasy writer by night and a mild-mannered marketer and business owner by day. She is the internationally bestselling author of Among Thieves  and Thick as Thieves, cohost of SFF Addicts podcast, and lives in the metro Detroit area with her very spoiled cats, Evie and Thorin Oakenshield.

www.mjkuhn.com
@mjkuhnbooks on Instagram and TikTok
 
Greta Kelly is the author of the critically acclaimed adult fantasy novels THE FROZEN CROWN, THE SEVENTH QUEEN and THE QUEEN OF DAYS (Voyager) and the co-host of SFF ADDICTS Podcast. Her writing has also appeared in Nerdist, i09 and Writer’s Digest. 
She currently lives in the U.S. with her husband EJ, and daughters Lorelei and Nadia who are doing their level-best to take over the world. 

You can follow her on Instagram, Twitter and TikTok @gretakkelly.

www.gretakkelly.com

It's our first episode of 2026, and that means it's time for another listener Q&A episode!

From nitty-gritty craft details like writing good dialogue and measuring your pacing to broader concepts like "How do you make worldbuilding fun again after burnout?", we answer your burning questions about the work we do and how we do it.

And as a sidebar: If you want to be eligible to nominate for the 2026 Hugo Awards -- perhaps, say, for your favorite worldbuilding podcast? -- you need to secure a WSFS Membership by January 31st!

[Transcript for Episode 172]

As we turn the pages of our own calendars, let's think about how the cultures we build in fantasy and science fiction mark the passage of time! What shapes the patterns of life for your characters? Do they judge years and seasons and months by the movement of celestial bodies, by agricultural phenomena, by winds and rains and storms, or by something else? The lunisolar calendar is a frantic hodgepodge in our own world; how does that change if your planet has multiple moons? Does your month divide into smaller units like weeks, or not?

Different cultures will conceive of all these things in varying ways, and attention to detail with your calendar can communicate a lot about your world to your reader. The calendar and timekeeping can touch on everything from religion to labor practices to human biology. Your culture's choices might reflect their priorities and values -- or, perhaps, what those priorities and values were at some time in the past when the calendar was set.

And then, of course, you might also have to name all those months and days of the weeks! So how do you handle that? Our own world has been wildly inconsistent with the choices, which means so can your invented societies! 

We also look back at our writing years of 2025 and our intentions and hopes for 2026!

[Transcript for Episode 171]

PS: Find your birthday in the French Revolutionary calendar!

We know we’re worldbuilding masochists – But when is too much really, really too much? Some of us try to do all our worldbuilding at the start of a project -- and some of us do it as we go. However you work, where's the line between worldbuilding that's helpful to you and worldbuilding that's become a way to evade actually writing? And, does that line change depending on what your own intentions and goals are?

Often, it's important to consider the difference between the worldbuilding you need as an author in order to get the full scope of a project straight inside your own head and the worldbuilding that a reader needs in order to understand the story. If worldbuilding is an iceberg, just how much do you let float up to the surface, and how do you shape the worldbuilding that you put on the page? Worldbuilding often works best when it can pull double-duty, also serving to reveal character, communicate stakes, and set the atmospheric mood.

We also talk about what you can do with the worldbuilding that doesn't make it on the page! Tolkien had his appendices, but writers today have all sorts of options: You can include them as bonuses for pre-order campaigns, put them on a blog or a Patreon, or, I dunno, make a podcast about them!

[Transcript for Episode 170]

Few things are more glorious than opening up a fantasy book and seeing a gorgeously detailed map right up front. So what goes into making that masterpiece for you to feast your eyes and imagination upon? In this episode, we discuss our love of maps, some of the ways we make maps, and the relationship between the map and the text. We also share some of our favorite maps, as well as exploring some non-traditional types that we'd love to see more of in fantasy and sci-fi novels.

Creating a solid map for your world is something that might seem basic at first, but doing it well involves a lot of different skills and knowledge bases: everything from geology and plate tectonics to linguistics and political science. A map really can be a microcosm of your world and its story. How are you going to create yours?

And, as promised, here are some of the links we said we'd drop in the show notes!

Marshall's Maradaine Maps

Inkarnate (a classic fantasy map generator)

Watabou City Generator (make a town or city)

Azgaar (spin up some worlds!)

Tectonic Explorer (lets you play with crashing continents into each other)

The enormous maps of our co-created world

Time lapse video of border changes in Western Europe (ie, smash the HRE with a hammer)

The Holy Roman Empire

Germany in the 18th century

Cross-section of life in a medieval castle

Official Star Wars galaxy map

Less official but more granular Star Wars galaxy map

The medieval-style Star Wars map

Star Trek galaxy map

[Transcript for Episode 169]