The Real Reason Your B2B LinkedIn Posts Are Getting Ignored (With Fixes)
Are you sick of your LinkedIn content being ignored? Let's discuss the most likely cause and actionable strategies to improve your LinkedIn visibility and engagement. Discover how cultivating a strong point of view, crafting engaging hooks, and presenting your authentic self can enhance your LinkedIn presence.Key moments in this episode - 00:00 Playing It Safe on LinkedIn00:36 The State of LinkedIn Content01:45 The Problem with Most LinkedIn Content03:50 Creating Engaging LinkedIn Content: The Hook06:43 Be Authentic09:10 Practical Tips to Improve Your LinkedIn Content11:12 Stand Out by Being ContrarianCONNECT WITH MICHELLE J RAYMOND Michelle J Raymond on LinkedIn Book a free intro call https://socialmediaforb2bgrowthpodcast.com/ B2B Growth Co newsletterToday's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250624_michelle-raymond_june-premium-poll_en&utm_content=audio&utm_term=q2#LinkedIn #B2BMarketing #ContentMarketing
--------
14:45
--------
14:45
What Really Happens When You Take a Break from LinkedIn
Feeling guilty about taking time off LinkedIn? LinkedIn expert Michelle J Raymond shares what really happens when you step away and why consistency doesn’t mean posting daily. A must listen for B2B marketers balancing business and burnout.Key moments in this episode - 00:00 The guilt of going quiet on LinkedIn03:40 Fear vs reality: Will the LinkedIn algorithm punish you?06:15 What happened to reach and engagement after the break08:22 LinkedIn relationships matter more than the algorithm10:10 Advice for LinkedIn creators worried about stepping back11:35 Reframing LinkedIn consistency: quality over quantity13:20 Permission to pauseCONNECT WITH MICHELLE J RAYMOND Michelle J Raymond on LinkedIn Book a free intro call https://socialmediaforb2bgrowthpodcast.com/ B2B Growth Co newsletterToday's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250617_michelle-raymond_june-premium-poll_en&utm_content=audio&utm_term=q2
--------
13:48
--------
13:48
Don't Fall For These "Smart" LinkedIn Tactics
Discover the prevalent LinkedIn scams and warning signs that can harm your brand and business. Coach Michelle J Raymond and guest Scott Aaron, discuss the dangers of these tactics, the signs to spot them, and the repercussions they can have on your LinkedIn presence.Key moments in this episode - 00:00 Intro Guest - Scott Aaron01:47 The Problem with LinkedIn Engagement Pods05:06 Spotting Fake Engagement on LinkedIn12:28 The Temptation and Pitfalls of Buying LinkedIn Followers20:14 The Dangers of Rented Accounts and Data Scraping25:39 Risks of Automation Tools on LinkedIn31:22 Final Thoughts Scott Aaron on LinkedInThe Power of LinkedIn Company Pages - Networking and Marketing Made SimpleCONNECT WITH MICHELLE J RAYMOND Michelle J Raymond on LinkedIn Book a free intro call https://socialmediaforb2bgrowthpodcast.com/ B2B Growth Co newsletterToday's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250610_michelle-raymond_june-premium-poll_en&utm_content=audio&utm_term=q2#LinkedIn #LinkedInScams #B2BMarketing
--------
33:02
--------
33:02
Why Your LinkedIn Company Page Isn't Working (Plus 5 Quick Fixes)
Is your LinkedIn Company Page stuck in silence? LinkedIn Pages expert Michelle J Raymond breaks down the five biggest mistakes B2B brands make and what to do instead to drive real engagement, visibility, and results.Key moments in this episode - 00:00 Why Your LinkedIn Company Page is Invisible02:17 Unoptimised LinkedIn Page Setup04:10 Boring LinkedIn Company Page Content06:23 LinkedIn Unoriginal Content08:40 Broadcasting Instead of Engaging10:08 Don't Hide Your Employees12:06 Take Action on LinkedInCONNECT WITH MICHELLE J RAYMOND Michelle J Raymond on LinkedIn Book a free intro call https://socialmediaforb2bgrowthpodcast.com/ B2B Growth Co newsletterToday's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250603_michelle-raymond_june-premium-poll_en&utm_content=audio&utm_term=q2#LinkedIn #CompanyPage #B2BMarketing
--------
13:11
--------
13:11
What’s Killing Trust on LinkedIn (and You Might Be Doing It)
Let's break down the subtle mistake B2B marketers are making that’s quietly eroding trust and it’s more common than you think. If you want your brand to stand out for the right reasons, this is the wake-up call you need.Key moments in this episode - 00:00 Introduction01:06 RecipeGate: The Controversy Unfolds03:16 The Cost of Copying in Marketing05:13 Importance of Original Content on LinkedIn09:33 Personal Branding Journey13:54 Tips for Staying Original on LinkedInCONNECT WITH MICHELLE J RAYMOND Michelle J Raymond on LinkedIn Book a free intro call https://socialmediaforb2bgrowthpodcast.com/ B2B Growth Co newsletterToday's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://metricool.com?utm_source=podcast&utm_medium=influencer&utm_campaign=20250527_michelle-raymond_may-premium-poll_en&utm_content=audio&utm_term=q2#B2BMarketing #LinkedIn
About Social Media for B2B Growth: LinkedIn Strategies and Tips
Ready to dominate LinkedIn and lead your industry? The Social Media for B2B Growth Podcast is your go-to resource for B2B marketers and business owners who want to turn LinkedIn into a powerful tool for growth.
Hosted by Michelle J Raymond, a LinkedIn expert and strategist, this podcast explores the strategies that can transform your business from invisible to influential on LinkedIn.
Each week, Michelle brings actionable insights, real-world examples, and expert guests to help you:
• Master LinkedIn Social Selling: Drive sales and scale your network with proven techniques tailored for B2B success.
• Build a Thriving LinkedIn Community: Learn how to create an active, engaged audience around your brand.
• Boost Your Business & Personal Brand: Get expert advice on positioning yourself as a leader in your industry.
• Create Content That Converts: Unlock the secrets to producing LinkedIn content that grabs attention and drives results.
• Activate Employee Advocacy: Empower your team to represent your business and amplify your reach on LinkedIn.
This podcast isn’t just talk – it’s packed with actionable tips you can implement immediately to grow your business and get ahead of your competition.
Whether you're just getting started or looking to fine-tune your LinkedIn strategy, tune in and start leading your industry.
Listen to Social Media for B2B Growth: LinkedIn Strategies and Tips, The Entrepreneur Experiment and many other podcasts from around the world with the radio.net app
Ireland