The Artificial Intelligence Show

Are AI agent swarms here? 

Paul and Mike break down the viral "Moltbook" phenomenon, OpenAI’s massive funding talks, and the sobering new essay from Anthropic’s Dario Amodei. Plus: Google’s Project Genie, Microsoft’s stock dip, and the new Marketing Talent AI Impact Report.

Show Notes: Access the show notes and show links here

Click here to take this week's AI Pulse.

Timestamps:

00:00:00 — Intro

00:02:38 — AI Pulse Results

00:05:27 — Moltbot and Moltbook Take the World by Storm

00:19:06 — OpenAI’s Insatiable Need for Funding

00:25:56 — Marketing AI Council Report

00:34:19 — AI for Departments Webinar Series

00:35:30 — Google Introduces Project Genie

00:40:49 — Dario Amodei Publishes “The Adolescence of Technology”

00:47:42 — Microsoft’s Rocky Week

00:51:47 — More Details Revealed About ChatGPT Ads

00:55:23 — Rumors of a SpaceX/xAI Merger

00:59:05 — METR Releases New AI Time Horizon Estimates

01:03:42 — Google DeepMind Researcher Founds New AI Startup

01:05:57 — New Anthropic Research on How AI Affects Knowledge Work

01:09:13 — New Gallup Research on AI Usage in the Workplace

01:11:50 — AI Product and Funding News

Today’s episode is also brought to you by our AI for Agencies Summit, a virtual event taking place from 12pm - 5pm ET on Thursday, February 12.

The AI for Agencies Summit is designed for marketing agency practitioners and leaders who are ready to reinvent what’s possible in their business and embrace smarter technologies to accelerate transformation and value creation.

There is a free registration option, as well as paid ticket options that also give you on-demand access after the event. To register, go to www.aiforagencies.com 

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Who actually owns AI learning: L&D, HR, or you? 

Paul Roetzer and Cathy McPhillips break down the talent crisis, the rise of the generalist, and realistic timelines for AI agents. They explain the specific signals that tell you a pilot is failing due to human resistance rather than tech, why it is unlikely we will see a universal "GPT-4 moment" for agents this year, and the critical importance of maintaining human authenticity in an era of AI-generated content.

Show Notes: Access the show notes and show links here

Timestamps:

00:00:00 — Intro

00:06:11 — Question #1: Who owns AI learning: L&D or departments?

00:09:52 — Question #2: Hiring dedicated AI change management consultants. 

00:11:54 — Question #3: Middle management’s role in normalizing adoption.

00:14:27 — Question #4: Signals a pilot is failing due to culture, not tech. 

00:16:12 — Question #5: Balancing learning pace vs. rapid experimentation. 

00:20:11 — Question #6: Hiring for critical thinking and AI skills.

00:23:31 — Question #7: Experience vs. Adaptability in talent acquisition. 

00:25:35 — Question #8: Protecting and compensating AI leaders.

00:27:56 — Question #9: Using AI with confidential data restrictions.

00:30:35 — Question #10: Realistic timelines for AI agent advancement. 

00:33:21 — Question #11: Managing model selection and "agent chaos."

00:37:24 — Question #12: The rise of the Generalist vs. Specialist. 

00:41:14 — Question #13: Proving AI skills beyond certificates. 

00:44:25 — Question #14: Trust and authenticity in AI content.

00:48:35 — Question #15: AI SDRs: Vendor questions vs. building in-house. 

This episode is brought to you by Google Cloud: 

Google Cloud is the new way to the cloud, providing AI, infrastructure, developer, data, security, and collaboration tools built for today and tomorrow. Google Cloud offers a powerful, fully integrated and optimized AI stack with its own planet-scale infrastructure, custom-built chips, generative AI models and development platform, as well as AI-powered applications, to help organizations transform. Customers in more than 200 countries and territories turn to Google Cloud as their trusted technology partner.

Learn more about Google Cloud here: https://cloud.google.com/  

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World leaders and tech titans are debating AGI timelines at Davos, but Amazon’s latest moves suggest the disruption is already here. Paul Roetzer and Mike Kaput dissect the disconnect between the "powerful AI" promised by labs and the labor market "tsunami" warned by the IMF.

From the White House’s "Great Divergence" report to Anthropic’s new 84-page Constitution and xAI’s "human emulators," we explore the friction between technological acceleration and human adaptation. Plus, a look behind the curtain at how SmarterX uses AI to build courses at scale.

Show Notes: Access the show notes and show links here

Click here to take this week's AI Pulse.

Timestamps:

00:00:00 — Intro

00:03:03 — AI Pulse

00:05:10 — AGI Comes to Davos

00:21:26 — Amazon Layoffs and the “Great Divergence”

00:38:59 — AI for Course Creation

00:58:55 — Google DeepMind Is Hiring a “Chief AGI Economist”

01:02:06 — OpenAI Warns AI Is Reaching “High” Cybersecurity Threat Levels

01:07:18 — Anthropic Publishes New “Constitution” That Governs Claude’s Behavior

01:17:39 — New Survey Shows Big Disconnect Between Employees and Leaders on AI

01:24:39 — xAI Wants to Automate White-Collar Workers

01:28:29 — How Do Credit Pricing Models Work?

01:38:22 — AI Product and Funding Updates

Today’s episode is also brought to you by our AI for Agencies Summit, a virtual event taking place from 12pm - 5pm ET on Thursday, February 12.

The AI for Agencies Summit is designed for marketing agency practitioners and leaders who are ready to reinvent what’s possible in their business and embrace smarter technologies to accelerate transformation and value creation.

There is a free registration option, as well as paid ticket options that also give you on-demand access after the event. To register, go to www.aiforagencies.com 

Visit our website

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Join our community:

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No business school prepared leaders for managing humans alongside autonomous AI agents. In this AI Answers episode, Paul Roetzer and Cathy McPhillips break down the immediate strategic shifts required for 2026. They explore where marketing agencies can use AI in a post-billable-hour world, the rise of the AI Output Verification manager, and why LLM’s "alien technology" requires a new approach to risk. Plus: Practical advice on building custom GPTs and knowing when not to automate.

Show Notes: Access the show notes and show links here

Timestamps:

00:00:00 — Intro

00:03:38 — Question #1: AI Leverage for Marketing Agencies

00:07:44 — Question #2: The "Alien" Nature of LLMs

00:10:06 —Question #3: Responsible AI Mistakes to Avoid

00:13:07 — Question #4: Evaluating AI Platforms

00:16:32 — Question #5: Platform Consolidation

00:18:32 — Question #6: Building Internal Systems vs. Third-Party Tools

00:20:09 — Question #7: Data Privacy Concerns

00:23:09 — Question #8:  Signaling Trust & Authenticity

00:25:47 — Question #9: Reinventing Workflows & Org Charts

00:30:50 — Question #10: How to Start Building AI Assistants

00:33:34 — Question #11: What You Should Never Automate

00:36:12 — Question #12: Scaling AI Too Fast

00:38:36 — Question #13: New Leadership Skills

00:41:42 — Question #14: AI Output Verification

00:45:29 — Bonus: AI Book Recommendations

This episode is brought to you by Google Cloud: 

Google Cloud is the new way to the cloud, providing AI, infrastructure, developer, data, security, and collaboration tools built for today and tomorrow. Google Cloud offers a powerful, fully integrated and optimized AI stack with its own planet-scale infrastructure, custom-built chips, generative AI models and development platform, as well as AI-powered applications, to help organizations transform. Customers in more than 200 countries and territories turn to Google Cloud as their trusted technology partner.

Learn more about Google Cloud here: https://cloud.google.com/  

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Join our community:

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OpenAI turns to ads, while Anthropic puts an agent on your desktop.

In Episode 191, Paul Roetzer and Mike Kaput analyze the arrival of "Claude Cowork," an autonomous agent that could replace entry-level tasks, and OpenAI’s decision to begin testing ads in ChatGPT.

We also cover the explosive Elon Musk vs. OpenAI lawsuit, Apple’s choice to use Google Gemini for the next-generation Siri, and OpenAI’s rumored "AirPods killer" hardware.

Show Notes: Access the show notes and show links here

Click here to take this week's AI Pulse.

Timestamps:

00:00:00 — Intro

00:04:44 — AI Pulse

00:08:18 — OpenAI Begins Rolling Out Ads in ChatGPT

00:26:07 — Claude Cowork

00:37:08 — Elon Musk vs. OpenAI Goes Nuclear

00:49:49 — Elon Musk Walks Back Grok Undressing Capability After Backlash

00:53:43 — OpenAI’s Real-World Growth Data

00:56:43 — Personal Intelligence from Gemini

01:02:46 — Apple Picks Google for Siri Upgrade

01:05:31 — OpenAI’s AI Device May Try to Kill AirPods

01:08:54 — This Week’s AI-Native Chronicles

01:17:06 — Drama at Thinking Machines Lab

01:19:15 — Deepfakes Hit a Stunning New Level of Realism

Today’s episode is also brought to you by our AI for Agencies Summit, a virtual event taking place from 12pm - 5pm ET on Thursday, February 12.

The AI for Agencies Summit is designed for marketing agency practitioners and leaders who are ready to reinvent what’s possible in their business and embrace smarter technologies to accelerate transformation and value creation.

There is a free registration option, as well as paid ticket options that also give you on-demand access after the event. To register, go to www.aiforagencies.com 

Visit our website

Receive our weekly newsletter

Join our community:

Slack

LinkedIn

Twitter

Instagram

Facebook

Looking for content and resources?

Register for a free webinar

Come to our next Marketing AI Conference

Enroll in our AI Academy