Digg Podcast

• E169: Mastering LinkedIn Profiles and Video Content with Louise Brogan

  Louise Brogan is a LinkedIn marketing expert who helps B2B firms, coaches, and founders raise their profile, attract leads, and convert followers into clients using LinkedIn. Louise explains what actually works on LinkedIn today. She talks through the essentials of a strong profile, how to write a headline that gets people clicking, why your company page still matters, and the simple changes that instantly make you more discoverable. Louise also talks about the power of video on LinkedIn, how to create content people watch, and why only a tiny percentage of users post at all, a gap that creates a huge opportunity for anyone willing to show up consistently.She explains how to build a meaningful network, how engagement affects reach, and the mindset shifts that help business owners use LinkedIn with confidence. Louise shares her own journey, the coaching that transformed her business, and the systems she now teaches her clients to help them convert followers into customers.If you want to understand how LinkedIn really works, how to stand out in a crowded feed, and how to use the platform to strengthen your personal brand or grow your business, this conversation is full of practical, easy-to-apply guidance.Links from EpisodeLouise BroganLinkedIn - https://www.linkedin.com/in/louisebrogan/ Raise Your Visibility Online Podcast by Louise BroganSpotify -  https://open.spotify.com/show/4XJ5aDJloPF7VdP9UnPy4N?si=o1duS5EWRJ2cnWMks6yRIgBrought to you in Partnership with:Profile TreeUse link below to take the FREE ChatGPT Training Coursehttps://futurebusinessacademy.com/courses/chatgpt-course/ Timely CareersWebsite: https://timelycareers.com/ Place a FREE advert for your business by emailing [email protected] before the end of December 2025Location PartnerThe Harrison Chambers of Distinctionhttps://www.chambersofdistinction.com/ For 15% off use code Digg15 up until 30th July 2026

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• E168: Irish, Identity and Inclusion: Linda Ervine’s Powerful Story of Change in Northern Ireland

  Linda Ervine is a community leader from East Belfast and one of Northern Ireland’s best known advocates for the Irish language. Linda shares her extraordinary journey, from a turbulent childhood and teenage motherhood to finding faith, purpose, and a voice that’s uniting communities across divides.Growing up in a loyalist area, Linda never imagined she’d one day become a champion for the Irish language, a language once seen as “off-limits” in her community. Through honesty, courage and compassion, she has built bridges where barriers once stood, and her work with Turas in East Belfast is changing perceptions, opening hearts, and proving that language can be a true medium of reconciliation.Linda opens up about her mental health struggles, overcoming fear, the power of education, and the moments that shaped her life. Her story is one of hope, faith, and sheer determination. If you’re looking for inspiration, courage, and a new perspective on what it means to heal and connect across difference, this episode will stay with you long after you listen.Links from EpisodeLind ErvineInstagram - https://www.instagram.com/linda_ervine/?hl=en LinkedIn - https://www.linkedin.com/in/linda-ervine-65a3155b/ Turas - https://turasbelfast.com/ Brought to you in Partnership with:Linwoods Health Foods.For 20% off use code Digg20 on link below. (Not available in conjunction with any other discount codes. Excludes sales items & reduced price bundles. Expires 31.12.25)https://bit.ly/4nBUl1r Timely CareersWebsite: https://timelycareers.com/ Place a FREE advert for your business by emailing [email protected] before the end of December 2025Location PartnerThe Harrison Chambers of Distinctionhttps://www.chambersofdistinction.com/ For 15% off use code Digg15 up until 30th July 2026

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• E167: The Truth About E-Commerce Success: Margins, Mistakes, and Mindset with Kevin Traynor of eComm Live

  Kevin Traynor is the founder of eComm Live, Ireland’s largest e-commerce conference, and the creator of 353, a premium Irish streetwear brand rooted in culture, community, and sustainability. Kevin shares his journey from business failure to building one of the most respected e-commerce networks in Ireland and the UK.He shares open insights on margins, profitability, scaling challenges, and why community is the foundation of every successful brand. He also reveals how 353 was born, an Irish brand with global ambition, built on purpose, storytelling, and premium quality.Real, practical insight for anyone running or growing an online business. From understanding the numbers that drive success to creating a loyal audience around your brand, Kevin’s experience and straight-talking advice make this essential listening for founders, digital marketers, and business leaders who want to build something that lasts.Links from EpisodeKevin TraynorLinkedIn - https://uk.linkedin.com/in/kevtraynor  Club 353 (Clothing) Instagram -  https://www.instagram.com/353clo/ Website - https://threefivethree.com Brands mentioned by Kevin:Walk in Wardrobe - https://walkinwardrobeonline.com/ Sculpted by Amie - https://www.sculptedbyaimee.com/ Gym + Coffee - https://gympluscoffee.com/ Kukoon Rugs - https://www.kukoonrugs.com/ Platforms to help with e-commerce:Shopifyhttps://www.shopify.com/uk?country=gb&lang=en Store Herohttps://storehero.ai/ Brought to you in Partnership with:Profile TreeUse link below to take the FREE ChatGPT Training Coursehttps://futurebusinessacademy.com/courses/chatgpt-course/ Timely CareersWebsite: https://timelycareers.com/ Place a FREE advert for your business by emailing [email protected] before the end of December 2025Location PartnerThe Harrison Chambers of Distinctionhttps://www.chambersofdistinction.com/ For 15% off use code Digg15 up until 30th July 2026

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• E166: Confidence at Any Age: How Anne Flanagan Turned Viral Fame into a Modelling Career in her 70s

  Anne Flanagan, from Belfast, had a chance street interview on Model Strangers that turned her into a viral sensation and a late-blooming model in her seventies. She reveals how photographer Chris Ward’s video (seen by over 43 million) led to photoshoots and runway work with ACA Modelling Agency, an on-stage role with Northern Ireland Opera, and even a Zoom chat with Drew Barrymore. Straight talking and down to earth, Anne talks about shyness versus confidence, why preparation beats “just believe in yourself,” embracing grey hair and personal style, and the family values behind her private book “Heart to Heart.”Expect honest lessons on ageing well, confidence at any age, and taking opportunities when they appear. Links from EpisodeAnne FlanaganInstagram - https://www.instagram.com/aflanagan2018?igsh=cDRvOHpibjdpMGJj Model Strangers - Viral Reel from Instagramhttps://www.instagram.com/reel/C1uIrGmIIw-/?igsh=dGY3bzRndHBmOHk3 Brought to you in Partnership with:Linwoods Health Foods.For 20% off use code Digg20 on link below. (Not available in conjunction with any other discount codes. Excludes sales items & reduced price bundles. Expires 31.12.25)https://bit.ly/4nBUl1r Location PartnerThe Harrison Chambers of Distinctionhttps://www.chambersofdistinction.com/ For 15% off use code Digg15 up until 30th July 2026

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• E165: Surviving Tariffs and Turbulence: How Laura Bonner Keeps The Muff Liquor Company Moving Forward

  Laura Bonner is the founder and CEO of The Muff Liquor Company, an award-winning Irish spirits brand born in Donegal and backed by global investors including Russell Crowe, Ed Sheeran, Jimmy Carr and Ronan Keating.Laura talks openly about the pressure of running an international brand, the impact of rising tariffs and costs, and what it really takes to keep a business alive in uncertain times.She opens up about losing her dad, the man who inspired her drive, and how his final words, keep her going through one of the toughest periods yet. From surviving near-bankruptcy during COVID to attracting investors like Russell Crowe and Ed Sheeran, Laura’s story is one of resilience, vision, and fierce belief in where she comes from.She also shares why she once brought her competitors’ bottles into investor meetings, the mindset that’s kept her standing, and why she still believes every setback happens “for the better.”For anyone building something from nothing, this episode shows what resilience in business really looks like.Links from EpisodeLaura BonnerInstagram - https://www.instagram.com/laura.m.bonner/?hl=en Muff Liquor Company Website - https://themuffliquorcompany.com/ Instagram - https://www.instagram.com/muffliquorco/ Brand HomeInstagram - https://www.instagram.com/visitmuffliquor/?hl=en Brought to you in Partnership with:Profile TreeUse link below to take the FREE ChatGPT Training Coursehttps://futurebusinessacademy.com/courses/chatgpt-course/ Timely CareersWebsite: https://timelycareers.com/ Place a FREE advert for your business by emailing [email protected] before the end of December 2025Location PartnerThe Harrison Chambers of Distinctionhttps://www.chambersofdistinction.com/ For 15% off use code Digg15 up until 30th July 2026

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