William Morris of NuMat talks about metal organic frameworks (MOFs) for filtration, separation, and storage of gases, as well as about his journey helping spin out a startup from Northwestern University. Bryce Meredig joins as co-host.
OUTLINE
(00:00) Introduction
(00:53) Career path
(05:29) NuMat’s origin
(06:10) Metal organic frameworks (MOFs)
(10:39) Market opportunity
(12:16) Partnership models
(14:35) Invention to commercialization
(16:48) Partnership with Merck
(17:32) Technoeconomics
(20:39) Market pull
(23:07) Market research and customer discovery process
(27:08) Challenges
(31:46) Culture and team dynamics
(33:48) Vision for NuMat