
Ep 282: Min Lew, head of Base Design New York on 'lived data' in the creative process
07/1/2026 | 1h 5 mins.
'Lived data' is how Min Lew, head of Base Design in New York City, described intuition. I loved this. Min has quite the story, and she joins me to discuss her work overseeing the creative output and business of Base. We discuss why moodboards have their place, but often stifle thinking big and differently in the creative process, travel, cultural lessons, the future of branding, and much more in an inspiring conversation with a bona fide creative industry leader. As ever The Creative Condition podcast is supported by founding sponsor Illustration X. https://www.basedesign.com/about/min-lew For more creativity resources, including coaching opportunities, reading lists and articles, head to the official The Creative Condition site. Please consider supporting The Ukrainian Institute, who champion the brave and inspiring Ukrainian creative community during this awful time of war. Â

Ep 281: Fighting for optimism and creativity in times of change!
23/12/2025 | 25 mins.
After a personal and generally challenging year, much has been learned, and the message is strong: we must fight for a baseline of optimism for creativity to thrive! This will be the final episode of 2025, back to the usual weekly podcasts January 7th. Merry Christmas and a happy New Year! As ever supported by Illustration X. See their global range of illustration and animation portfolios at https://illustrationx.com Help the brave Ukrainian creative community during this horrible time of war at https://ui.org.ua For all The Creative Condition's creativity resources, head to https://thecreativecondition.com Â

The Creativity Diary Entry 25
17/12/2025 | 19 mins.
In this entry of The Creativity Diary: Two massively overlooked pillars of creativity and their role in anxiety Unexected wisdom and electronic tags on the bus As ever supported by Illustration X https://illustrationx.com Work with me through the 'PIT STOP' one-stop creativity foundational coaching session now at https://thecreativecondition.com (https://thecreativecondition.com/) See the brand new illustrator-specific coaching offer now Access creativity resources, including books, a reading list, and 300+ podcasts at https://thecreativecondition.com Help the Ukrainian Institute's brave creative community during a horrific time of war at https://ui.org.ua

Ep 280: Cultural Impact at Scale with Wiedemann Lampe co-founders Benji Wiedemann and Alex Lampe
10/12/2025 | 1h 10 mins.
Wiedemann Lampe uses the beautiful term 'cultureful brands' to describe their work. They work globally, at scale, on entire cities and cultureful institutions. I joined co-founders Benji Wiedemann and Alex Lampe in London to talk about creating impact at scale, their methods of forging a meaningful brand, and their origin stories, and there's a lot to get through! Â As ever The Creative Condition podcast is supported by founding sponsor Illustration X https://illustrationx.com Today's guests can be found here: https://wiedemannlampe.com/ If you're looking for some personal creative elevation, work with me through the 'PIT STOP' one-stop creativity foundational coaching session now at https://thecreativecondition.com Access creativity resources, including books, a reading list, and 300+ podcasts at https://thecreativecondition.com Help the Ukrainian Institute's brave creative community during a horrific time of war at https://ui.org.ua

Working Class Voices with Charlotte Bradman
03/12/2025 | 24 mins.
A bonus chat with last week's guest, author and vanlifer Charlotte Bradman in which we discuss the current challenges facing working-class people and stifling their creativity. In a divided, expensive, technologically obsessed society, it's increasingly hard for those even with moderate incomes to make ends meet, to free up enough psychological safety to create, let alone those living from week to week, day to day. And because of this, we all miss out on rich points of view and different thinking. https://www.yellowkitebooks.co.uk/titles/charlotte-bradman/the-happy-nomad/9781399720588/ As ever supported by Illustration X https://illustrationx.com Work with me through the 'PIT STOP' one-stop creativity foundational coaching session now at https://thecreativecondition.com Access creativity resources, including books, a reading list, and 300+ podcasts at https://thecreativecondition.com Help the Ukrainian Institute's brave creative community during a horrific time of war at https://ui.org.ua Â



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