300 The 10 Financial Principles Every Salon Owner Needs to Know
Welcome to episode 300! It’s a milestone I’m incredibly proud of, and I want to thank you for being part of the journey. Whether you’re listening while walking the dog, doing the school run, or lifting weights at the gym, I’m grateful to have you here.In this episode, I’m sharing the 10 timeless principles of salon money management. These aren’t fluffy ideas; they’re hard-won lessons from my own experience and from years of coaching salon owners around the world. If you want to go beyond just “doing great hair” and actually run a profitable business, this one’s for you. Let’s make sense of the numbers and start building a business that works for you, not the other way around.IN THIS EPISODE:[00:00] Celebrating 300 episodes and listeners around the world[02:22] Why timeless business principles still matter[03:00] The hairdresser-to-business-owner journey[04:02] Why financial literacy matters more than talent alone[04:57] Principle 1: Revenue does not equal success; profit is the real goal[05:55] Principle 2: Separate your business and personal finances[06:38] Principle 3: Be careful who you take advice from[07:16] Principle 4: Learn to love your numbers[08:15] Principle 5: Focus on your core salon offering[09:00] Principle 6: More money isn’t always the solution[09:36] Principle 7: More clients don’t always mean more profit[09:53] Principle 8: Invest in your business and personal growth[10:16] Principle 9: Build an emergency fund, stuff happens[11:00] Principle 10: Money is a game, learn to play it wellWant MORE to help you GROW?📚 Check out our Bestselling GROW Books https://growmysalonbusiness.com/books/🆘 Management overwhelm!? Download our free checklist! This checklist will help you get clarity on where you're at https://growmysalonbusiness.com/management-checklist/RATINGS + REVIEWS🙏Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast.👉 Here's what you do:- On your phone, Click here (Read steps below first)- Scroll down to 'Ratings & Reviews'- Tap on the empty purple stars and rate 5 stars- Click on ‘Write a Review’ I love to hear what’s been helpful and what you love about the podcast! Thank you for your support! 🙏Until next time!AntonyRESOURCES MENTIONED IN THIS EPISODE:Free Masterclass - The Financially Savvy Salon Owner - Monday, June 23rd - Save your seat The Money Course - You don't need to be a numbers genius. You just need the right steps in the right order to transform your salon’s financial future. Find out more 👉 FOLLOW US!Instagram | Facebook | Website
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299 How Unite's Runway Ready Course Gets Salon Stylists to Fashion Week with Narad Kutowaroo
In this episode, I’m joined by Narad Kutowaroo, Creative Director for Unite Haircare in the UK, to talk all things Fashion Week and specifically, the Runway Ready bootcamp that gives hairdressers the opportunity to work backstage.Narad shares how Runway Ready gives salon stylists real-world experience at London Fashion Week and beyond, and more importantly, how the skills learnt translate directly back into faster, better, and more confident salon work. We also discuss why styling is more than just “hair up,” how to thrive under pressure, and the impact this kind of creative experience can have on your confidence, speed, and even client attraction. Whether you’re curious or committed, there’s something here for everyone.IN THIS EPISODE:[00:00] Welcome and introduction to Narad Kutowaroo and Unite’s Runway Ready bootcamp[02:23] Origins of Runway Ready - from US concept to global expansion[03:25] The inspiration behind opening doors to Fashion Week[05:33] What to expect during the two-day bootcamp[07:35] Who can enrol and what are the experience level requirements[15:59] Experience levels - from new graduates to 30-year veterans[22:13] Benefits for salon owners sending their teams[32:38] The motivation and transformation of a Fashion Week experience[35:23] Mix of salon employees and self-employed stylists[39:03] Biggest misconceptions about editorial work and who is suited for this type of work[44:22] How to find out more about Unite’s Runway Ready bootcamp and connect with NaradWant MORE to help you GROW?📚 Check out our Bestselling GROW Books https://growmysalonbusiness.com/books/🆘Management overwhelm!? Download our free checklist! This checklist will help you get clarity on where you're at https://growmysalonbusiness.com/management-checklist/RATINGS + REVIEWS🙏Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast.👉 Here's what you do:- On your phone, Click here (Read steps below first)- Scroll down to 'Ratings & Reviews'- Tap on the empty purple stars and rate 5 stars- Click on ‘Write a Review’ I love to hear what’s been helpful and what you love about the podcast! Thank you for your support! 🙏Until next time!AntonyRESOURCES MENTIONED IN THIS EPISODE:👉 Click here to find out more about Unite’s ‘Runway Ready Bootcamp’To listen to a previous episode with Andrew Dale founder of Unite, head to Episode 097 👉 FOLLOW US!Instagram | Facebook | Website👉 FOLLOW LACEYS HAIR & BEAUTY!Instagram | Website👉 FOLLOW UNITE UK!Instagram | Website👉 FOLLOW NARAD KUTOWAROO!Instagram
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298 Cash Flow Crisis? Here’s What to Do (And Not Do)
In this episode, I’m sharing a real-life story from one of the salon owners in my online money course. She found herself heading into a cash flow crisis, not because she was doing something wrong, but because life happened. Staff resignations, injuries, and pre-booked leave collided to create a perfect storm of reduced income. The good news? She saw it coming. And that’s the power of planning.We walk through the strategies I shared with her, what to do, what to avoid, and most importantly, how to stay calm and proactive. Whether you’re in a financial squeeze or just want to bulletproof your business, this episode is packed with practical advice and a big reminder: the best way to survive a crisis is to see it coming and prepare before it hits.IN THIS EPISODE:[00:00] Introduction and today’s topic: managing a cash flow crisis[00:55] Real-life scenario from a salon owner in the Money course[04:57] Ideas to increase income before touching savings[06:22] Strategies for short-term staffing solutions[08:55] Reducing outgoings: where to trim the fat[10:12] Hiring strategically: assistants and productivity[14:41] 10 key lessons for navigating a cash flow crunch[18:03] Free resources and upcoming Money course infoWant MORE to help you GROW?📚 Check out our Bestselling GROW Books https://growmysalonbusiness.com/books/🆘 Management overwhelm!? Download our free checklist! This checklist will help you get clarity on where you're at https://growmysalonbusiness.com/management-checklist/RATINGS + REVIEWS🙏Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast.👉 Here's what you do:- On your phone, Click here (Read steps below first)- Scroll down to 'Ratings & Reviews'- Tap on the empty purple stars and rate 5 stars- Click on ‘Write a Review’ I love to hear what’s been helpful and what you love about the podcast! Thank you for your support! 🙏Until next time!AntonyRESOURCES MENTIONED IN THIS EPISODE:👉 How to Navigate a Path Through Difficult Financial Times - Free Video Training. Visit our Free Resources page and have the video and workbook sent straight to your inbox!Online Money Course - Find out more! 👉 FOLLOW US!Instagram | Facebook | Website
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297 Mastering Google for Salons with Phil Evans
In this episode, I’m joined by Phil Evans, the founder of Salon Guru, who specialises in websites and digital marketing for salons. It's been five years since Phil was last on the podcast, and during that time, the digital landscape has evolved significantly, especially when it comes to how Google drives traffic to your salon.We dive deep into understanding Google Search, Google Profiles (formerly Google My Business), and how your salon website plays a vital role in converting online visitors into new clients. Phil shares real-world data and insights from hundreds of salons that will help you see where your new clients are really coming from, and spoiler alert, it’s probably not from where you think. Whether you're already getting traffic or want to boost your Google game, this is an episode you won’t want to miss.IN THIS EPISODE:[00:00] Intro + What’s Coming UpIntroducing the topic, and previewing the upcoming marketing course.[01:31] The 5 Ways Clients Find Your SalonBreaking down the key sources of new clients and why Google is more important than you think.[04:00] Phil Evans on Google Search & ProfilesPhil explains the difference between Google Search and Google Profile, and why both are crucial for your salon’s visibility.[15:21] How to Boost Your Google RankingsA deep dive into SEO, Google Rank, and how to dominate search results with the right keywords and content.[34:22] Your Website’s Job: ConversionWhy your salon website needs to do more than look good, and how to turn clicks into clients.[44:00] Google Reviews, Ads, and AnalyticsGetting and managing reviews, understanding when ads are worth it, and what metrics to track.Want MORE to help you GROW?📚 Check out our Bestselling GROW Books https://growmysalonbusiness.com/books/🆘 Management overwhelm!? Download our free checklist! This checklist will help you get clarity on where you're at https://growmysalonbusiness.com/management-checklist/RATINGS + REVIEWS🙏Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast.👉 Here's what you do:- On your phone, Click here (Read steps below first)- Scroll down to 'Ratings & Reviews'- Tap on the empty purple stars and rate 5 stars- Click on ‘Write a Review’ I love to hear what’s been helpful and what you love about the podcast! Thank you for your support! 🙏Until next time!AntonyRESOURCES MENTIONED IN THIS EPISODE:CLICK HERE to Get your FREE Salon Search Engine Rank Report from Salon GuruEpisode 039 - The Importance of Website Design and Digital Marketing with Phil Evans 👉 FOLLOW US!Instagram | Facebook | Website👉 FOLLOW SALON GURU!Instagram | Website
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296 A Level Playing Field: The Fight for Fair Taxation in UK Hairdressing with Toby Dicker
I know that the bulk of our listeners are not in the UK, but the changes happening to the UK hairdressing industry have been getting a lot of attention on social media, and as a result, I’ve had a lot of questions from hairdressers elsewhere.So, in this week's episode, I talk with Toby Dicker, co-founder of the Salon Employers Association, to discuss the challenges facing the UK salon industry.Following the recent march on Parliament by hairdressers protesting the unfair tax system, Toby provides a clear explanation of how VAT disproportionately impacts labour-intensive businesses like hair salons.We explore the uneven playing field between employee-based salon businesses and self-employed models, and how this disparity threatens the future of training, apprenticeships, and business growth in our industry. Toby shares insights from his work lobbying the government for change and the recent historic parliamentary debate on hairdressing. This conversation isn't just about numbers, it's about gaining respect for our profession and ensuring the continued creativity and excellence of British hairdressing.IN THIS EPISODE:[0:47] Introducing Toby Dicker and the Salon Employers Association[4:03] Simple overview of the VAT tax system in the UK[8:07] Explaining how the VAT system creates an uneven playing field[11:36] Impact on recruitment and apprenticeships[15:05] The disincentive to grow businesses due to the VAT threshold[18:15] Possible solutions to level the playing field[24:03] The concept of "disguised employment" explained[31:50] How businesses avoid crossing the VAT threshold[41:07] The historic parliamentary debate on hairdressing[47:24] How salon owners can get involved in the campaignWant MORE to help you GROW?📚 Check out our Bestselling GROW Books https://growmysalonbusiness.com/books/🆘 Management overwhelm!? Download our free checklist! This checklist will help you get clarity on where you're at https://growmysalonbusiness.com/management-checklist/RATINGS + REVIEWS🙏Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast.👉 Here's what you do:- On your phone, Click here (Read steps below first)- Scroll down to 'Ratings & Reviews'- Tap on the empty purple stars and rate 5 stars- Click on ‘Write a Review’ I love to hear what’s been helpful and what you love about the podcast! Thank you for your support! 🙏Until next time!AntonyRESOURCES MENTIONED IN THIS EPISODE:👉 FOLLOW USInstagram | Facebook | Website👉 FOLLOW TOBY DICKER - THE CHAPELInstagram | Website👉 FOLLOW SALON EMPLOYERS ASSOCIATIONInstagram | Website👉 FOLLOW BRITISH HAIR CONSORTIUMInstagram | Website
I know that being in business isn’t always easy. Along with the many highs and ‘a ha’ moments it can sometimes be soul destroying, frustrating and a very lonely place to be. Being a business owner is one of life’s greatest educations and it gives you two clear choices, either you continually learn, adapt and grow, or you resist change, stagnate and perish. We live in ever changing and sometimes challenging times, so being informed and constantly inspired is more important than ever.
Join Antony Whitaker talking to thought leaders on the business side of the hairdressing industry discussing insightful, provocative and inspiring ideas that matter. Get ready to learn, get ready to be challenged, get ready to be inspired and most importantly get ready to grow your salon business!
Ireland