7 Unspoken Habits That Made These DJs Millionaires (Skrillex, Steve Aoki, Chris Lake + More)
In this episode, we dive deep into the transformative power of habits and mindset for artists. Discover how the world's top dance music artists, such as Skrillex, Steve Aoki, and Swedish House Mafia, achieve their success not by luck or talent alone but through intentional habits. Learn the secrets behind being authentic, intentional, and consistent in content creation, branding, and leadership. Explore the importance of evolving creatively, and how these seven impactful habits can help you build a sustainable career and legacy in the music industry. Whether you're an aspiring artist or already in the game, this episode will provide actionable insights and personal anecdotes to guide your creative journey.00:00 Introduction: The Power of One Habit00:24 The Mindset of Successful Artists01:35 Seven Effective Habits from Top Artists02:46 Habit 1: Be Yourself06:05 Habit 2: Be Intentional08:22 Habit 3: Make Content Like a Pro Athlete12:04 Habit 4: The Brand is Everything15:42 Habit 5: You're an Entertainer17:26 Habit 6: Be a Leader19:32 Habit 7: Sharpen Your Creative Saw22:41 Conclusion: Commitment to Habits and MindsetReal Talk About MarketingAn Acxiom podcast where we discuss marketing made better, bringing you real...Listen on: Apple Podcasts SpotifyIf you're interested in working with The Cult Creatives, email us at info@thecultcreatives.comConnect with Chris Alba
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24:49
Stop Thinking Like an Artist — Start Thinking Like a CEO
Most music artists struggle not because of a lack of talent, but due to insufficient storytelling and audience engagement. In this episode, learn why the traditional band format is outdated and discover the five essential roles needed for a successful modern music project: the music producer, creative director, marketing lead, executive manager, and performer. Drawn from 20 years of music industry experience and running a multimillion-dollar creative agency, this insightful guide will help you rethink and rebuild your band with a modern approach. Perfect for emerging artists looking to create a cohesive and professional music brand.00:00 Introduction: The Struggles of Modern Music Artists01:19 The Evolution of Bands: From Traditional to Modern02:01 Part One: The Five Essential Roles in a Modern Band02:19 Role Breakdown: Producer and Creative Director03:31 Role Breakdown: Marketeer and Executive Manager07:42 Role Breakdown: The Performer08:08 Why This Modern Band Model Works09:02 Real World Examples of Modern Bands11:07 Building Your Own Modern Band11:44 Conclusion: The Power of CollaborationIf you're interested in working with The Cult Creatives, email us at info@thecultcreatives.comConnect with Chris Alba
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13:05
How To Find The Artist Story For Your Music Brand: What's The Plot?
In this episode, Chris Alba from The Cult Creatives delves into the significance of plot in brand storytelling, particularly for artists. The episode covers how brand plot is crucial for creating strong connections with audiences and discusses the psychological reasons behind the effectiveness of structured narratives. Chris breaks down Christopher Booker's seven main plot structures—'Overcoming the Monster,' 'Rags to Riches,' 'The Quest,' 'Voyage and Return,' 'Comedy,' 'Tragedy,' and 'Rebirth'—and offers practical examples of their application in artist branding. This episode serves as a comprehensive guide for artists aiming to harness the power of narrative to grow their projects and maintain audience engagement.00:00 Introduction to Brand Storytelling02:28 Why Plot Matters in Storytelling05:18 The Seven Basic Plots Overview05:25 Plot Structure 1: Overcoming the Monster10:55 Plot Structure 2: Rags to Riches15:30 Plot Structure 3: The Quest18:23 Plot Structure 4: Voyage and Return20:38 Plot Structure 5: Comedy21:09 Plot Structure 6: Tragedy21:42 Plot Structure 7: Rebirth24:42 Mixing Plot Structures25:50 Conclusion and Final ThoughtsReal Talk About MarketingAn Acxiom podcast where we discuss marketing made better, bringing you real...Listen on: Apple Podcasts SpotifyIf you're interested in working with The Cult Creatives, email us at info@thecultcreatives.comConnect with Chris Alba
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27:44
How Artists Find Their Signature Sound — And Why Most Never Do
In this episode, Chris Alba, founder of Cult Creatives, explores the crucial steps for artists to define their unique sound. Chris delves into the importance of having a cohesive sound to create a clear artistic identity and effectively engage audiences. Using a structured method, Chris discusses how to draw from past and current musical inspirations, how to create a 'menu' of ingredients for your sound, and how to commit to a specific musical direction. He also emphasizes the importance of creating a signature sound that resonates with listeners and potential collaborators. This detailed guide aims to help artists at all levels, from beginners to mid-tier, to refine their craft and establish a distinct sonic identity. For more in-depth content, visit the Neighborhood Art Supply Channel.00:00 Introduction: Finding Your Signature Sound01:02 The Importance of a Defined Sound02:22 Challenges in Defining Your Sound02:59 The Modern Music Production Landscape04:00 Clarifying Your Music Creation Process09:27 Steps to Define Your Sound12:32 Organizing Your Music Chart16:22 Commitment to a Cohesive Body of Work19:32 Analyzing Successful Artists23:16 Conclusion: Combining Brand Story with SoundReal Talk About MarketingAn Acxiom podcast where we discuss marketing made better, bringing you real...Listen on: Apple Podcasts SpotifyIf you're interested in working with The Cult Creatives, email us at info@thecultcreatives.comConnect with Chris Alba
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25:23
Storytelling On Steroids: Create a CULT Fan Base Thru Story
In this episode, Chris Alba, founder of The Cult Creatives, breaks down the essential process of world-building and storytelling for artists looking to elevate their music brand. Chris shares his expertise on defining your brand's universe, establishing its rules, and crafting a compelling plot and characters. Learn how to create a clear vision and execute it effectively to connect deeply with your audience, build a strong community, and achieve greater success. Chris also emphasizes the importance of staying committed to your vision and shares a detailed, step-by-step method to guide you through the branding process.00:00 Introduction to World Building and Storytelling00:10 The Importance of Brand and Community01:11 About Chris Alba and The Cult Creatives02:24 Step-by-Step Guide to Building Your Brand's Universe02:43 Step 1: Define Your Universe's Purpose04:08 Step 2: Brand vs. Personal Universe05:10 Step 3: Establishing Universe Rules07:53 Step 4: Crafting the Plot09:42 Step 5: Defining Characters14:36 Step 6: Elevator Pitch and Short Bio16:37 Step 7: Visual Mood Boards20:25 Step 8: Executing the Vision22:22 Step 9: Organizing Brand Elements24:22 Step 10: Sharing Your Story with the World25:12 Bonus Step: Commitment to the Vision26:12 Conclusion and Final ThoughtsReal Talk About MarketingAn Acxiom podcast where we discuss marketing made better, bringing you real...Listen on: Apple Podcasts SpotifyIf you're interested in working with The Cult Creatives, email us at info@thecultcreatives.comConnect with Chris Alba
Neighborhood Art Supply is a podcast focused on interviews and stories from some of the most creative people in the world. Each episode is presented with one specific intention- bring value to the listener that may help them in their creative journey with stories, perspectives, knowledge and tools from industry titans. The main purpose of Neighborhood Art Supply is to bring inspiration and clarity to creative individuals to aid in their process and craft. Neighborhood Art Supply is hosted by Chris Alba, a music industry veteran, agency owner, and creative director.
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