This week on the podcast, Aimee is joined by PerfectTed co-founder Marisa Poster to talk all things matcha.
Marisa shares the inspiring story behind building one of the UK’s leading matcha brands, the matcha latte that almost made it to market, and the last-minute pitch that landed her a deal with none other than Steven Bartlett on Dragon’s Den.
So, if you're a true Muse, an aspiring brand founder or simply fashion-obsessed (we totally get it), consider this your front-row seat to the world of Odd Muse. We'd love to hear your thoughts for future episodes, join us on TikTok @podmuse Instagram @oddmuselondon for any PodMuse questions.
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1:01:00
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1:01:00
Pressure Makes Diamonds: The Fashion Show That Nearly Killed Us
In this episode, Aimee dives into the reality behind the phrase 'pressure makes diamonds.' From pulling off a full fashion show in just six weeks to launching a New York pop-up store at lightning speed, she shares the behind-the-scenes chaos and creativity it takes to make big things happen fast.
Expect candid stories, lessons learned, and the unfiltered truth about what it’s really like to operate under pressure-and why sometimes, that’s exactly where the magic happens.
So, if you're a true Muse, an aspiring brand founder or simply fashion-obsessed (we totally get it), consider this your front-row seat to the world of Odd Muse. We'd love to hear your thoughts for future episodes, join us on TikTok @podmuse Instagram @oddmuselondon for any PodMuse questions.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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38:27
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38:27
Success, Setback and Starting Over: The story of a £35 Million Business in 7 years
On this week's episode Aimee sits down with Luxe Collective founder Ben Gallagher to talk through the highs and lows of running a self funded business.
They dive into what it's really like working with family, the break in that cost thousands and the closure of his first business.
So, if you're a true Muse, an aspiring brand founder or simply fashion-obsessed (we totally get it), consider this your front-row seat to the world of Odd Muse. We'd love to hear your thoughts for future episodes, join us on TikTok @podmuse Instagram @oddmuselondon for any PodMuse questions.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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1:12:35
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1:12:35
Inside Manufacturing: What They Don’t Tell You About Red Flags (Until It’s Too Late)
On this week’s episode of PodMuse, Aimee dives into the world of manufacturing- from the perspective of a startup founder navigating production for the very first time to scaling with trusted partners. Discussing the questions you should be asking as a first time brand and the red flags no one talks about when manufacturing.
So, if you're a true Muse, an aspiring brand founder or simply fashion-obsessed (we totally get it), consider this your front-row seat to the world of Odd Muse. We'd love to hear your thoughts for future episodes, join us on TikTok @podmuse Instagram @oddmuselondon for any PodMuse questions.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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37:56
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37:56
She Was Offered £33K to Go Blonde! And, That’s Not Even the Worst Part
Isobel Lorna is a British luxury lifestyle content creator and the founder of Voir Social, a TikTok-focused creative agency based in London. With over 1.6 million followers across TikTok and Instagram, she’s known for creating viral, value-driven content that blends authenticity with aspiration. After growing her own platforms, Isobel launched Voir Social to help brands and creators succeed on TikTok using her unique approach embracing what she calls being “abnormal” and true to personality. Her focus on consistent, video-first content and strategic creativity has positioned her as a leading voice in the creator economy.
So, if you're a true Muse, an aspiring brand founder or simply fashion-obsessed (we totally get it), consider this your front-row seat to the world of Odd Muse. We'd love to hear your thoughts for future episodes, join us on TikTok @podmuse Instagram @oddmuselondon for any PodMuse questions.
Learn more about your ad choices. Visit megaphone.fm/adchoices