The 3X Framework: How to Unlock Your Biggest Growth Levers Every Week
In this episode of the ProductLed Podcast, we’re diving into the 3X Framework—a simple yet powerful process to consistently pull the right growth levers week after week. You’ll learn how to expose your biggest bottlenecks, explore high-impact solutions, and exploit the winners to drive predictable growth.
Key highlights:
00:09 – Why most founders struggle to pull the right growth levers
01:40 – The 3X Framework: Expose, Explore, Exploit
03:00 – How to avoid the “squeaky wheel syndrome”
06:06 – Case study: CloudSpot’s signup conversion challenge
12:24 – Turning solutions into quick wins, experiments, and long-term bets
Resources:
🚀 Try the Growth Co-Pilot for free
📔 Learn more about the ProductLed Roadmap at productled.com/roadmap
🧠 Sign up for the ProductLed Newsletter
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23:07
Translate Action Into Predictable Growth
In this episode of the ProductLed Podcast, we’re re-sharing a part of the audiobook for The ProductLed Playbook—this time diving into the Predictable Growth Process, a proven system for turning strategy into results with disciplined execution and alignment.
Key highlights:
00:36 – Why execution beats innovation every time
02:00 – The Predictable Growth Process framework
02:29 – Quarterly, Monthly, and Weekly meeting rhythms that drive results
12:10 – Setting top focus and projects for maximum impact
21:59 – Why speed is the ultimate competitive advantage
Resources:
📖 Book your free ProductLed Growth Session here.
📔 Buy the ProductLed Playbook here.
🧠 Sign up for the ProductLed Newsletter
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24:59
How to Execute The Product-Led Playbook
In this episode of the ProductLed Podcast, we’re re-sharing a part of the audiobook for The ProductLed Playbook—a proven roadmap for installing the ProductLed system and transforming your business from scattered to streamlined.
Key highlights:
01:34 – Why 97% of buyers want to try before they buy02:18 – Stage One: Building an unshakable foundation03:50 – Stage Two: Unlocking self-serve customers05:40 – Stage Three: Igniting exponential expansion07:29 – Why you must continually update PLG components08:22 – Quick-start action plan for implementing the system10:07 – Free Product-Led Growth Session offer
Resources:
📖 Book your free ProductLed Growth Session here.
📔 Buy the ProductLed Playbook here.
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11:25
How to Actually Track Your PLG Metrics (The Technical Setup Guide)
Your funnel metrics are probably wrong. Not slightly off, but completely wrong. You're using Google Analytics for everything, your visitor counts include people logging into existing accounts, and you have no idea what your real conversion rates look like.
In this segment from our data workshop, Claudiu from Inner Trends walks through the technical infrastructure needed to track each stage of your go-to-market funnel correctly - from accurate visitor counts to defining trackable events for your first strike moment.
Key Highlights:
01:32: Why most teams don't own activation (and who should)
04:47: The 3 stages of visitor tracking - from Google Analytics to first-party data
08:09: Why your product database beats all third-party tools for signup tracking
09:14: The minimum requirements rule for setup completion
12:37: How to technically define your first strike event
17:46 Benchmarks every SaaS company should track
Stop guessing at your data setup.
Use this technical framework to build accurate tracking that actually reveals where your funnel breaks down.
Resources:
📔 Get a copy of the Reverse Funnel Planner – ProductLed Reverse Funnel Planner
🤝 Partner with a ProductLed Implementer to scale your GTM to 8 figures and beyond.
📩 Be the first to know about free webinars! Subscribe to the ProductLed Newsletter.
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The 9-Step Path to $1M+ Self-Serve Revenue: Here's Exactly How We Do It
After 9 years of working with SaaS companies on product-led growth, we've tried everything - consulting, services, cohorts, bestselling books. We've seen what works, what doesn't, and what most companies get wrong.
The breakthrough came when we realized something: companies don't need more advice. They need someone to actually do the work with them.
In this episode, Wes pulls back the curtain on exactly how ProductLed works as your PLG partner, revealing the proven system that's powered over $1 billion in self-serve revenue and why most companies fail at product-led growth.
Key Highlights:
01:11: Why ProductLed exists and what we actually do01:52: The $1M+ revenue guarantee (and what it takes to qualify)03:00: The winning formula: System + Implementation + Results04:25: The full-stack PLG system breakdown07:33: Why you shouldn’t waste time on random LinkedIn experiments09:09: The embedded operator approach vs. hiring specialists14:48: The 3-stage ProductLed System (Start, Build, Scale)17:20: Your hands-on implementer: Cross-functional VP of Growth19:23: The 90-day results guarantee (unheard of in consulting)20:00: What a typical engagement looks like (the full laundry list)27:00: Why DIY PLG takes 2-3x longer and costs more long-term
Your product has the potential to sell itself. This is how you unlock it.
Resources:
✨ Book your free Product-Led Growth Session
📖 Explore case studies from Boomi and Enzuzo
📑 Get an overview of our approach - ProductLed: Your PLG Partner
The ProductLed Podcast is a weekly interview series with both product-led growth leaders and practitioners who have real knowledge to share on what it takes to use their product to grow a business.
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