PodcastsBusinessWorld Class Real Estate

World Class Real Estate

Mark Worrall and Ian Macbeth
World Class Real Estate
Latest episode

345 episodes

  • World Class Real Estate

    # 344 Aaron Kirk shares his perfect combination for estate agents to be successful

    14/04/2026 | 53 mins.
    In this episode, we’re joined by Aaron Kirk from The Property Cloud to talk about what world-class estate agency actually looks like in today’s market.
    Aaron shares his journey from corporate agency to building a self-employed model, and how that shift has allowed him to deliver a more consistent, client-focused service — not just in marketing, but in communication, management, and overall experience.
    We get into what really sets great agents apart right now. From staying ahead of the competition and using AI to work smarter, to building a strong online presence through social media and video — this is about doing the fundamentals exceptionally well, every single time.
    Aaron also gives his view on where the market is heading, and why he believes the next 12 months will reward agents who are proactive, educate their clients properly, and take control of the process.
    If you’re looking to raise your standards, sharpen your approach, and build a more modern estate agency business, this is one worth listening to.

    🔊 This episode is sponsored by Iceberg Digital – Revolutionising the estate agency industry through automation, innovation, and world-class marketing. https://iceberg-digital.co.uk/
    Purchase our book at: https://worldclassrealestate.agentresponse.store/
  • World Class Real Estate

    #343 Chris Ellis: Showing up everyday and no more negative news!

    07/04/2026 | 56 mins.
    What does it really mean to show up — not just in your business, but in your life?
    In this powerful and refreshingly honest episode, we sit down with Chris Ellis, a highly experienced estate agent and owner of Homes, to talk about consistency, mindset, and cutting through the noise of negativity that surrounds both the industry and everyday life.
    Chris shares the story behind his commitment to posting daily videos — a conscious decision to move away from the constant stream of negative news and instead bring positivity, authenticity, and real-life perspective to estate agency. But this isn’t just about content — it’s about discipline, self-awareness, and choosing how you show up each day.
    We go deep into what world-class estate agency actually looks like, from doing the basics brilliantly — “do what you say you’re going to do” — to truly protecting clients and having the honest conversations many agents avoid. There’s also a proper discussion around fall-throughs, reservation agreements, and the realities of running a modern agency.
    Alongside the business chat, this episode leans heavily into personal development. Chris opens up about mindset, the pressure of leadership, and the importance of being authentic — not just online, but in real life too.
    If you’re looking for an episode that will challenge your thinking, lift your energy, and remind you why showing up matters, this one’s for you.
    🎧 Expect honesty, practical insight, and a serious dose of motivation to help you become a better agent — and a better version of yourself.

    🎧 Tune in if you want to feel inspired, refocused, and ready to show up better every single day.

    🔊 This episode is sponsored by Iceberg Digital – Revolutionising the estate agency industry through automation, innovation, and world-class marketing. https://iceberg-digital.co.uk/
    Purchase our book at: https://worldclassrealestate.agentresponse.store/
  • World Class Real Estate

    #342 Marine Performance Coach Chris Hunt Shares Mindset Hacks For Estate Agents.

    31/03/2026 | 54 mins.
    This episode we are joined by former Royal Marine Commando and performance coach Chris Hunt for a high-energy conversation on mindset, resilience and peak performance for estate agents. Together they explore what a world-class mindset really looks like, how to handle the emotional rollercoaster of agency, and why learning to control the controllables can make all the difference when deals fall through or momentum dips.
    Chris shares powerful lessons from his military background and personal journey, including how to respond to setbacks, build mental strength, stay focused under pressure and find progress in meaningful work. This episode is packed with practical mindset hacks, honest stories and motivating takeaways for agents who want to sharpen their thinking, lead themselves better and bring their A-game more consistently.
    A must-listen for any estate agent looking for a reset, a boost in energy, or a new perspective on performance.
    🔊 This episode is sponsored by Iceberg Digital – Revolutionising the estate agency industry through automation, innovation, and world-class marketing. https://iceberg-digital.co.uk/
    Purchase our book at: https://worldclassrealestate.agentresponse.store/
  • World Class Real Estate

    #341 Excellence in Action: Shane Harris on Going Above & Beyond for Clients

    24/03/2026 | 55 mins.
    In this episode, we’re joined by Shane Harris of Harris & Wood to explore what a true commitment to excellence looks like in modern estate agency — and why “average service” is where most agents fall short.
    Shane shares his philosophy on “surprise and delight” — going above and beyond in ways clients don’t expect, but never forget. From building authentic relationships and consistent communication, to creating a culture that genuinely cares for people over profit, this conversation dives into the habits and mindset that separate good agents from world class operators.
    If you want to understand how to win market share, stand out in a crowded marketplace, and deliver a level of service that people talk about long after completion — this episode is for you.

    🔊 This episode is sponsored by Iceberg Digital – Revolutionising the estate agency industry through automation, innovation, and world-class marketing. https://iceberg-digital.co.uk/
  • World Class Real Estate

    #340 iad’s UK MD Lee O'Brien talks Estate Agency Revenue Share & Building An Asset

    17/03/2026 | 56 mins.
    What can estate agents learn from IAD — the largest estate agency network in Europe?
    In this episode, we sit down with Lee O’Brien to explore the rise of personal agency, the shift towards self-employed estate agents, and why the future of the industry is becoming more entrepreneurial than ever before.
    We dive into the power of one-to-one client relationships, consistent communication, and why accountability from instruction to completion is becoming a major differentiator. Lee shares insights from across the UK and European markets, revealing how top-performing agents are building scalable businesses, creating multiple income streams, and redefining what success looks like in estate agency.
    We also unpack:
    The shift away from traditional High Street models

    Why personal branding and video are transforming the industry

    How collaboration is replacing competition

    The role of tech, AI, and referral ecosystems in modern agency

    What UK agents can learn from international markets

    If you’re an estate agent looking to future-proof your business, increase profitability, and build something that lasts beyond the next deal — this episode is packed with insight.
    🔊 This episode is sponsored by Iceberg Digital – Revolutionising the estate agency industry through automation, innovation, and world-class marketing. https://iceberg-digital.co.uk/

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About World Class Real Estate

Each week Mark Worrall, Ian Macbeth and a special guest real estate agent take you through the strategy, advice, tips and tricks that will help you go from a great to a world-class real estate agent. Featuring interviews with leading agents in Australia, the UK and beyond, each conversation delivers actionable value and brings a positive change to your mindset and a positive change to your real estate business.
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