The Dyslexic Entrepreneur Podcast

In this episode of The Dyslexic Entrepreneur, Stephen Martin explores the relevance of email marketing in 2026, addressing common misconceptions and providing insights into effective strategies. He emphasizes that while email marketing is not dead, it has evolved, requiring a focus on quality content and relationship-building with audiences. The discussion covers the pros and cons of email marketing, including ownership of email lists, audience intent, and the challenges posed by spam filters. Martin shares practical tips for creating engaging emails, highlighting the importance of personality, consistency, and clear messaging.

Takeaways
Email marketing is not dead; it has evolved.

Quality content is essential for effective email marketing.

You own your email list, unlike social media.

Spam filters are becoming more sophisticated.

Consistency in emailing is crucial for visibility.

Short, engaging emails perform better than long ones.

Use AI to enhance your writing, not replace it.

Focus on one clear idea per email.

Selling softly can lead to better engagement.

Treat email marketing as a relationship-building tool.

Email marketing, 2026, digital marketing, business strategy, audience engagement, email list, marketing tips, content creation, AI in marketing, relationship marketing,  ADHD, adults with dyslexia, support for adults.

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In this episode of the Dyslexic Entrepreneur podcast, Stephen Martin discusses the intersection of AI with dyslexic and ADHD thinkers, exploring how AI tools can enhance productivity and efficiency in business. He emphasizes the importance of embracing AI technology, particularly for entrepreneurs, and predicts a future where AI agents will play a significant role in business operations. Martin shares his personal experiences with AI tools like OpenClaw and encourages listeners to adopt AI in their business strategies to stay competitive.

Takeaways
AI is becoming a crucial part of business operations.

Different businesses are reacting to AI in varied ways.

Dyslexic and ADHD thinkers can benefit from AI tools.

OpenClaw could serve as a personal assistant for entrepreneurs.

AI agents can enhance productivity and efficiency.

The future will see more AI agents in the workforce.

Entrepreneurs should adopt AI to stay competitive.

AI can help solve problems for dyslexic thinkers.

Investing in AI tools is a smart business decision.

The landscape of entrepreneurship is changing with AI.

AI, dyslexia, ADHD, entrepreneurship, business strategy, AI agents, productivity, future predictions, technology, innovation, adults with dyslexia, support for adults.

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In this episode, Stephen Martin discusses the challenges dyslexic entrepreneurs face when it comes to self-promotion and selling their services. He highlights the common struggle of translating their skills and value into effective communication, leading to a lack of confidence in selling themselves. The conversation emphasizes the importance of understanding the audience's perspective and simplifying the message to bridge the gap between the seller and the buyer. Stephen also introduces a course designed to help dyslexics improve their self-promotion skills.

Takeaways
Dyslexics often excel at selling others but struggle with self-promotion.

The issue is often a lack of belief in oneself rather than a lack of skill.

Dyslexia can be viewed as a communication challenge rather than an intelligence issue.

Over-explaining can confuse potential buyers and hinder sales.

Simplifying the message is crucial for effective communication.

Perfectionism can block clarity in sales conversations.

Selling is about translating your value to the customer.

Understanding your audience's level of knowledge is essential.

Clarity in what you're offering builds trust with potential buyers.

Courses and resources can help dyslexics improve their selling skills.

Dyslexia, self-promotion, selling, confidence, entrepreneurship, communication, business, marketing, personal branding, overcoming challenges, ADHD, adults with dyslexia, support for adults.

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In this episode of the Dyslexic Entrepreneur podcast, Stephen Martin explores the challenges faced by dyslexic entrepreneurs, particularly the feelings of laziness that often stem from cognitive overload. He discusses the importance of understanding how decision fatigue and the tendency to overthink can impact productivity. Stephen shares practical strategies for managing cognitive load, including the use of calendars and routines to alleviate decision fatigue. He emphasizes the need for self-compassion and the importance of communicating one's cognitive load to others.

Takeaways
Dyslexic entrepreneurs often feel lazy due to cognitive overload.

Big picture thinking can drain energy quickly.

Decision fatigue can hit earlier than expected.

Visual thinkers may carry too much information in their heads.

Overload can appear as procrastination to outsiders.

Doing less in a day can lead to greater productivity.

It's important to call out the shame loop in oneself.

Communicate your cognitive load to others clearly.

Using a calendar can help manage tasks effectively.

Creating routines can reduce decision fatigue.

Dyslexia, entrepreneurship, decision fatigue, cognitive load, neurodiversity, productivity, mental health, overwhelm, strategies, self-care,ADHD, adults with dyslexia, support for adults.

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In this episode of the Dyslexic Entrepreneur podcast, Stephen Martin shares valuable insights for aspiring entrepreneurs looking to start a side hustle. He emphasizes the importance of understanding that projects often take longer than expected, particularly for dyslexic individuals. Stephen discusses the significance of passion in choosing a business venture and the necessity of learning to delegate tasks to avoid burnout. He encourages listeners to embrace the entrepreneurial journey and learn through experience, while also highlighting the common challenges faced by dyslexic entrepreneurs.

Takeaways
It always takes longer than you think.

3X the timeframe for projects.

Stick with your projects longer.

Choose a business you are passionate about.

Don't just pursue money; find joy in the process.

Learn to delegate tasks effectively.

Dyslexic entrepreneurs often excel at starting projects.

Reality can be challenging; prepare for it.

The way to learn is through hands-on experience.

Avoid building a tiring business.

Side hustle, dyslexic entrepreneur, business tips, entrepreneurship, passion, time management, delegation, startup advice, entrepreneurial journey, success strategies, ADHD, adults with dyslexia, support for adults.

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