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Good Enough Counsellors

Josephine Hughes
Good Enough Counsellors
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  • Feel the fear (but ask for help) with Gemma Anderson
    When counsellor Gemma Anderson started her training, she never imagined it would lead to a thriving private practice. A teenage mum who once worked as a cleaner, Gemma shares how she built a successful practice without a website or social media - just through her counselling directory profiles and a down-to-earth approach. Her advice? Feel the fear and do it anyway – but ask for help.About this episodeIn this honest and encouraging conversation, Gemma talks about:What first drew her into counselling - and the self-doubt she had to overcome.How life experience shaped the kind of therapist she’s become.Why she offers a half-price first session and focuses on being approachable and relatable.How she maintains a steady income by combining counselling with part-time work.Her practical routine for keeping her directory profiles visible and bringing in new clients.The importance of asking for help rather than trying to do everything alone.Gemma’s story is a reminder that there isn’t just one way to build a counselling practice. You don’t need a slick website or constant social media posts - just a clear, authentic presence and the courage to keep going.You can read Gemma's profile HERESetting up in private practice? Download my free checklist HERENeed ideas for how to get clients? Download my free handout 21 Ways for Counsellors to Attract New Clients HEREYou can also find me here:The Good Enough Counsellors Facebook GroupJosephine Hughes on FacebookJosephine Hughes on YouTubeMy website: josephinehughes.comThe information contained in Good Enough Counsellors is provided for information purposes only. The contents of this podcast are not intended to amount to advice and you should not rely on any of the contents of this podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this podcast.Josephine Hughes disclaims all liability and responsibility arising from any reliance placed on any of the contents of this podcast.
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  • Is Email Counselling Real Therapy? With Chloe Foster
    Email counselling is often misunderstood - some therapists worry it lacks depth, feels impersonal, or that clients simply won’t want it.In this episode of Good Enough Counsellors, I’m joined by Chloe Foster, humanistic counsellor, trainer, and founder of Email Counselling Academy, to explore what email counselling really looks like in practice - and why it can be a powerful, ethical, and deeply reflective way of working.Chloe explains:What email counselling actually involves - the structure, boundaries, and timing that make it safe and professionalHow counsellors use their skills in written form to create depth and connectionWhy clients do want email therapy, and which groups find it especially helpful (from neurodivergent clients to parents and shift workers)Common objections therapists have — and how to address themThe risks of offering email counselling without specialist training, including contracting, secure systems, and managing risk safelyChloe also shares how her passion for accessibility and ethical practice led her to create the Professional Certificate in Email Counselling - a six-month course for qualified counsellors who want to develop these skills properly. You can access the free quiz HERE and details about Email Counselling Academy HEREIf you’ve ever wondered whether email counselling is “real therapy”, or if you’ve been curious about diversifying your practice, this episode offers reassurance, insight, and inspiration. Key Quotes“Email counselling isn’t just typing back and forth - it’s a structured, therapeutic exchange with clear boundaries.”“Clients often go deeper through writing because they have time to reflect and choose their words.”“The more accessible therapy becomes, the more people we can reach.”Setting up in private practice? Download my free checklist HERENeed ideas for how to get clients? Download my free handout 21 Ways for Counsellors to Attract New Clients HEREYou can also find me here:The Good Enough Counsellors Facebook GroupJosephine Hughes on FacebookJosephine Hughes on YouTubeMy website: josephinehughes.comKeywordsemail counselling, email therapy, online counselling training, therapist objections, benefits of email counselling, risks of email therapy, Chloe Foster, Email Counselling Academy, counsellor professional developmentThe information contained in Good Enough Counsellors is provided for information purposes only. The contents of this podcast are not intended to amount to advice and you should not rely on any of the contents of this podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this podcast.Josephine Hughes disclaims all liability and responsibility arising from any reliance placed on any of the contents of this podcast.
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  • The Roller Coaster of Private Practice - and how to cope with it
    Do you ever feel like running your private practice is a bit of a roller coaster?One week you’re full with enquiries and new bookings - and the next, it’s all cancellations and endings.In this episode of Good Enough Counsellors, Josephine explores the emotional and practical ups and downs of private practice, and why consistency in marketing is key to creating a steadier ride.There’s no magic wand for building a sustainable business, but there is a way to make it feel easier. Josephine shares how to make marketing a habit, manage your expectations, and measure success by your effort, not just your client numbers.You’ll learn:Why quick bursts of marketing lead to “feast or famine” cyclesHow to stay consistent when you’re busy with clientsThe mindset that helps you cope with slow progressSimple, realistic marketing habits that keep clients comingWhy your steady visibility builds trust and referrals over timeIf you're fed up with worrying where your next client is coming from, listen to this episode to help you resolve the roller coaster ride.Setting up in private practice? Download my free checklist HERENeed ideas for how to get clients? Download my free handout 21 Ways for Counsellors to Attract New Clients HEREYou can also find me here:The Good Enough Counsellors Facebook GroupJosephine Hughes on FacebookJosephine Hughes on YouTubeMy website: josephinehughes.comKeywordsprivate practice, marketing, client acquisition, mental resilience, sustainable growth, consistency, expectations, community support, content strategy, therapy growthThe information contained in Good Enough Counsellors is provided for information purposes only. The contents of this podcast are not intended to amount to advice and you should not rely on any of the contents of this podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this podcast.Josephine Hughes disclaims all liability and responsibility arising from any reliance placed on any of the contents of this podcast.
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  • What are you? Therapy for Mixed Race Clients with Dr Yvon Guest
    In this powerful and eye-opening episode, I chat with Dr. Yvon Guest - therapist, speaker, trainer, and contributor to Black Identities, White Therapy - about the often-overlooked experiences of mixed and multiracial clients in therapy.Yvon shares her own journey into this work, the invisibility many clients feel in therapeutic spaces, and the impact of growing up in families and communities where identity is constantly questioned. From internalised racism to the pressure to choose a side, and the emotional exhaustion of navigating a world full of assumptions - this episode explores what therapists need to know, and how we can show up with cultural humility, not just competence.Whether you’ve worked with mixed-race clients or not, this episode will leave you rethinking what it means to see someone in therapy.We discuss:Why many mixed-race clients feel unseen in therapyThe emotional toll of being constantly asked, “What are you?”Internalised racism and dissociation as survival strategiesThe difference between cultural competence and cultural humilityHow to create safer therapeutic spaces for clients of mixed heritageYvon’s upcoming conference on therapy with mixed and multiracial clientsNoteDespite heroic efforts by our sound editor, some of the audio is patchy so this episode is best listened to when it's quiet, or preferably with headphonesConference Info: Dr. Yvon Guest is hosting a one-day online conference, Working with Mixed and Multiracial Clients in Therapy, on 28th November 2025 via OnlineventsSetting up in private practice? Download my free checklist HERENeed ideas for how to get clients? Download my free handout 21 Ways for Counsellors to Attract New Clients HEREYou can also find me here:The Good Enough Counsellors Facebook GroupJosephine Hughes on FacebookJosephine Hughes on YouTubeMy website: josephinehughes.comKeywords multiracial therapy, identity, race, mixed race, therapy, mental health, racism, intersectionality, gender, mixed race, cultural humility, LGBTQThe information contained in Good Enough Counsellors is provided for information purposes only. The contents of this podcast are not intended to amount to advice and you should not rely on any of the contents of this podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this podcast.Josephine Hughes disclaims all liability and responsibility arising from any reliance placed on any of the contents of this podcast.
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  • Safe Self-Disclosure on Social Media for Therapists
    Self-disclosure is something many therapists are taught to avoid in the therapy room - so no wonder it feels confusing when it comes to social media. Should you share personal details? Is it unprofessional to post a photo of yourself? What if other therapists judge you?In this episode of Good Enough Counsellors, I unpack the fear of self-disclosure on social media and how to approach it safely. I share some of my own experiences - from being terrified teaching peers for the first time, to hitting “publish” on a podcast that felt very personal - and how honesty often builds more connection than hiding ever did.We’ll cover:Why therapists fear self-disclosure (and why it feels “wrong”)The difference between professional, personal, and private disclosureA simple checklist to help you decide what’s safe to shareHow small glimpses of your real life make you more relatable to clientsPost ideas for November where you can test safe self-disclosureClients don’t need us to be perfect - they need us to be human. And with a thoughtful approach, you can use self-disclosure on social media to build trust and show people you’re someone they can talk to.If you’d like support in working out what to post and how to share safely, you’ll find plenty of encouragement and practical help inside Therapy Growth Group🎧 Listen now to find out how to be real, stay boundaried, and grow your private practice without oversharing.Setting up in private practice? Download my free checklist HERENeed ideas for how to get clients? Download my free handout 21 Ways for Counsellors to Attract New Clients HEREYou can also find me here:The Good Enough Counsellors Facebook GroupJosephine Hughes on FacebookJosephine Hughes on YouTubeMy website: josephinehughes.comThe information contained in Good Enough Counsellors is provided for information purposes only. The contents of this podcast are not intended to amount to advice and you should not rely on any of the contents of this podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this podcast.Josephine Hughes disclaims all liability and responsibility arising from any reliance placed on any of the contents of this podcast.
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About Good Enough Counsellors

Do you feel overwhelmed when you look around and see what all the other counsellors and psychotherapists are doing out there? Does it make you wonder if you'll ever be able to make your dreams of working as a therapist come true? The truth is, while there are lots of strategies out there that can help (which I'll tell you about), the most important thing is for you to get going on your practice and your marketing. But I know how hard that can feel when you're faced with so many options, an empty diary, and all these glossy, slick, instagrammable therapists you're competing with. So join me on the Good Enough Counsellors podcast where you'll get the support and encouragement you need to get going - and get growing - in your private practice. Josephine Hughes is a BACP Accredited Counsellor who helps other counsellors to get clients.
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