Episode 33: #1 Hack for Creating Podcast Systems + SOPs That Are Easy to Delegate
Tired of scrambling to record, edit, and publish your podcast each week? Learn how to create SOPs and systems to streamline your production, stay consistent, and scale your show — without burning out.In this episode of Podcast Growth Tools, I’m taking you behind the scenes of the exact systems and SOPs I use (and teach my clients) to run a smooth, consistent, and scalable podcast — without reinventing the wheel every week.You’ll Learn:How to build a podcast project management system that saves hours each monthWhat SOPs you actually need (and how to create them without starting from scratch)My favorite AI-powered hack for building SOPs fastTools I use for batching, task delegation, and tracking progressHow to create a podcast creation guide that keeps your team (or future team) on the same pageWhy SOPs are the secret weapon for podcast scalabilityTimestamps:00:30 - Introduction to SOPs and systems for podcasting02:15 - Importance of systems to avoid burnout05:30 - Explanation of SOPs and their role in podcast management08:45 - Using templates to streamline podcast production12:00 - Creating a podcast creation guide for efficiency15:00 - Encouragement to implement systems for long-term successWhether you’re a solo podcaster or managing a small content team, this episode will help you turn your podcast into a well-oiled machine that runs on systems — not stress.If your podcast feels like a time-suck instead of a growth engine, this episode is going to change the game.
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Episode 32: The Truth About Growth: Why Relationships (Not Hacks) Change Everything with Selena Soo
Ready to grow your audience, boost brand visibility, and turn media features into real business growth?In this episode of Podcast Growth Tools, host Kylee Chandler interviews Selena Soo — renowned PR and publicity strategist for online entrepreneurs, coaches, and course creators. Selena has helped hundreds of clients land dream podcast interviews, top-tier media features (like Forbes, Business Insider, and Entrepreneur), and visibility that actually converts.In this episode, you'll learn:How to get featured on podcasts and position yourself as a go-to expertThe biggest visibility mistake online entrepreneurs are makingWhy podcast interviews are the most effective trust-building strategyHow to pitch yourself clearly and confidently — no PR team neededWhere to start if you’re new to publicity and personal brandingHow Selena combines evergreen sales funnels with PR to scale her business (without being online 24/7)Timestamps:02:58 - The Concept of Rich Relationships06:08 - The Six Circles of Connection08:58 - Energy Management and Prioritizing Relationships11:52 - Navigating Introversion in Networking23:15 - Curating Community Through Podcasting27:07 - The Art of Asking for Help32:11 - Leveraging Social Media for Rich Relationships37:31 - The Importance of Sharing Your JourneyIf you’re building a podcast, growing a personal brand, or ready to finally get visible in a strategic and profitable way — this episode is packed with value.💌 Want weekly podcast marketing strategies in your inbox?podcastmarketinghub.com/subscribe
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Episode 31: Why Your Podcast Isn’t Growing (And What to Do Instead)
Are podcast downloads really the best way to measure success? Not even close.In this episode of Podcast Growth Tools, I’m breaking down the 5 podcast results that actually move the needle — the ones that help you grow your email list, generate qualified leads, and turn listeners into paying customers.If you’re tired of refreshing your analytics and wondering why your download numbers aren’t translating into business growth, this episode is going to change how you look at your podcast.Inside this episode:Why podcast downloads are a vanity metric (and what to track instead)How to grow your email list directly from your podcast episodesUsing lead magnets like quizzes and playlists to convert listenersAttracting qualified leads (not just more listeners)Re-engaging a cold email list with strategic podcast contentThe most important podcast metrics to measure: listener retention, opt-ins, conversions, and moreTimestamps:01:18 - Building Your Email List Through Podcasting06:08 - Attracting Qualified Leads for Your Business08:31 - Mapping the Customer Journey10:24 - Revitalizing Your Email List12:49 - Understanding Meaningful MetricsWhether you’re an experienced podcaster or just starting to treat your show like a marketing tool, this episode gives you the framework to start tracking what actually works.Want to go deeper? Grab my $47 Podcast Metrics Training to get my exact framework for measuring growth, conversions, and ROI.Helpful Links:Grab the Podcast Metrics Training: https://stan.store/kyleechandler/p/podcast-metrics-made-easyGet my newsletter with weekly podcast growth tips: podcastmarketinghub.com/subscribeReady to grow your podcast and your revenue? Work with me at podcastmarketinghub.com
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Episode 30: How A Forbes Business Advisory Uses Her Podcast As A Nurture Tool with Jessica Marx
In this episode of Podcast Growth Tools, Kylee sits down with top business growth advisor Jessica Marx for a deep dive into what it really takes to build a scalable, sellable company as a female founder.Jessica shares:Why most founder-led businesses aren’t actually positioned for sale (and how to fix that)How to audit your business for scalability, valuation, and long-term sustainabilityThe connection between building a personal brand and creating wealth beyond the businessHow she built a media and podcast company that supports both wealth creation and lifestyle flexibilityReal-world shifts you can make today to reduce founder burnout and increase operational efficiencyTimestamps:01:46 - Jessica's transition to mentoring women entrepreneurs 03:46 - Business Strategy and Personal Branding08:16 - Role of personal branding alongside business branding12:31 - Challenges in Female Entrepreneurship17:01 - Importance of having a strong team and systems in place21:46 - Jessica's podcast journey and its role in her business26:01 - Setting up a media company for strategic growth and separation30:16 - Jessica's insights on entrepreneurship trends post-COVIDJessica has helped 7- and 8-figure women entrepreneurs build infrastructure, increase valuation, and prepare their businesses for scale, sale, or step-back— all while protecting their energy and amplifying their impact.Whether you're growing your podcast or building an empire, this episode will challenge how you think about growth, ownership, and freedom.Connect with Jessica Marx: @TheJessicaMarx💌 Want weekly podcast marketing strategies in your inbox?podcastmarketinghub.com/subscribe
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Episode 29: How to Build an Evergreen Funnel That Converts Your Podcast Listeners into Paying Customers
Most podcasters are incredible creators—but they struggle to find a strategy that connects their content to their business goals.In this episode of Podcast Growth Tools, I’m walking you through my step-by-step framework for building an evergreen podcast funnel that actually works—without the burnout of constant launching or chasing vanity metrics.We’ll dive into:Why your podcast needs to lead somewhere—and how to make sure it doesHow to create strategic episodes that drive listeners toward your offerWhat to include in your lead magnet and nurture emails (without overwhelm)Creative ways to drive traffic to your funnel—using dynamic ads, social media, and guest podcastingHow to track your funnel’s performance and tweak it as you growTimestamps:01:55 – The #1 reason you need a trackable evergreen funnel03:20 – Breaking the myth: Evergreen doesn’t mean “set it and forget it”05:45 – Why your podcast should be the engine of your funnel07:05 – How to choose (or create) the right lead magnet for your show10:20 – Podcast episodes that bridge the gap between value and conversion13:40 – How to set up a high-converting landing page for your lead magnet17:10 – The anatomy of an effective nurture sequence (including what to send!)23:30 – Where to drive traffic from (dynamic ads, social, guesting, and more)Whether you sell a course, digital product, or coaching offer—your podcast can absolutely become your best lead generator. It just needs the right funnel behind it.🎯 Want help implementing it? Grab the free Evergreen Funnel Checklist: podcastmarketinghub.com/evergreen#PodcastFunnel #PodcastGrowthTools #ListBuildingTips #EvergreenMarketing #EmailMarketingStrategy #PodcastMarketing #LeadGenerationForPodcasters #ContentThatConverts
About Podcast Growth and Marketing Tools for Female Entrepreneurs
For podcasters ready to take their show to the next level, Podcast Growth Tools delivers proven strategies and actionable guidance to grow your email list and podcast downloads intentionally. Designed for established podcasters, we dive deep into step-by-step tactics, marketing initiatives, and podcast growth tips that drive real results. Plus, hear from industry-leading experts behind some of the world’s most successful podcasts as they share their stories, lessons, and secrets to success. Whether you're looking to boost downloads, grow your email list, monetize your content, increase engagement, or refine your marketing, this podcast is your go-to resource for growth.
Listen to Podcast Growth and Marketing Tools for Female Entrepreneurs, The Diary Of A CEO with Steven Bartlett and many other podcasts from around the world with the radio.net app
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