ScaleX™ Insider Podcast

• Simon Squibb: The Hard Truth About Scaling: Why Purpose, Not Profit, Builds Real Businesses

  In this unmissable episode of ScaleX Insider, host Benny McGurgan sits down with serial entrepreneur and HelpBank founder Simon Squibb to unpack the myths of hard work, the lies we inherit about success, and the power of rediscovering your dream. You’ll Learn: · Why most business owners don’t scale (and what to do instead) ·   The real reason your team isn’t engaged ·    How purpose—not hustle—is your biggest growth lever ·     How to remove limiting beliefs that are sabotaging your success ·     Whether you're stuck in your business or seeking to re-ignite your passion, this conversation will shift your mindset and strategy.   Chapters: 00:00 – Introduction & Vision of ScaleX 01:36 – Early Life & Entrepreneurial Roots 05:59 – The Passion Myth 17:03 – Purpose in Business 36:19 – Storytelling & SME Growth 41:25 – Misconceptions About Hard Work54:26 – Redefining Success 01:01:18 – Building a Personal Brand 01:10:57 – Work-Life Balance & Culture 01:12:41 – Power of Listening 🔗 Connect with Simon Squibb: 🌐 Website: https://purposefulproject.com 🎥 YouTube: https://www.youtube.com/@SimonSquibb 🎧 Podcast: The Good Luck Club – https://purposefulproject.com/podcast 📲 TikTok / IG: @simonsquibb 💼 LinkedIn: https://www.linkedin.com/in/simonsquibb/ 📘 More from Simon: The Purposeful Project: Free tools, courses & mentorship to help you start a business – https://purposefulproject.com 📍 Find out more: Simon’s platform: https://www.helpbank.com Simon’s book: What’s Your Dream? – available now About Simple Scaling & ScaleX™ Insider Podcast: ScaleX™ is a platform designed to help SME leaders scale with purpose using the proven ScaleX™ Framework. Hosted by Brendan McGurgan, the ScaleX™ Insider Podcast brings insights from world-class entrepreneurs and business thinkers. If you're an SME leader who wants help to scale with purpose and a proven plan and framework to follow to get there, here's two ways you can work with us: Join our Northern Ireland ScaleX Accelerator Programme in 2026! (For SME leaders generating £2m-30m annually.) Since 2020, we've ran a 12-month group coaching programme designed for CEOs, founders and MDs of SME's who want to scale their business, their own leadership, their teams and their value proposition. In 90 days, we'll spot the bottlenecks stopping you right now and devise a plan throughout the rest of the programme on how you can achieve limitless business, If that sounds good to you, click here to join our waitlist for 2026 - https://scalexaccelerator.simplescaling.com 📢 Subscribe for weekly insights on how to Scale with Purpose:https://www.youtube.com/@ScaleXInsider

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• Alisa Cohn - You’re Not Ready—Start Anyway

  In this energising episode of the ScaleX™ Insider Podcast, I’m thrilled to welcome Alisa Cohn — executive coach, former CFO, and author of the highly acclaimed book From Start-Up to Grown-Up. Named the #1 Startup Coach in the world by Thinkers50 and a regular contributor to Harvard Business Review and Forbes, Alisa has coached the leadership teams of companies like Venmo, Etsy, and Dell — and countless first-time founders navigating the scale-up journey. In this episode, we go deep on the inner game of scaling. Alisa shares personal stories, proven techniques, and hard-won wisdom to help founders stop getting in their own way and start growing into the leaders their companies need. We explore: ✅ Why Clarity of Vision Beats Clarity of Path ✅ The Shift from Founder to CEO ✅ How to Build Confidence Using a “Highlight Reel” ✅ Why So Many Founders Struggle to Let Go ✅ How to Motivate Without Burning Out ✅ The #1 Trap Holding Scale-Up Leaders Back Whether you're leading a 5-person start-up or a 500-person team, this episode is a powerful reminder: your business can’t scale until you do. 🎧 Tune in now and find out how to move forward — even if the path isn’t clear. Connect with Alisa Cohn: 🔗 LinkedIn: https://www.linkedin.com/in/alisacohn/ 🌐 Website: https://www.alisacohn.com 📘 Download scripts for difficult conversations: https://www.alisacohn.com/scripts About Simple Scaling & ScaleX™ Insider Podcast: ScaleX™ is a platform designed to help SME leaders scale with purpose using the proven ScaleX™ Framework. Hosted by Brendan McGurgan, the ScaleX™ Insider Podcast brings insights from world-class entrepreneurs and business thinkers. 📌 Learn more about Simple Scaling: 🌐 Website: https://www.simplescaling.com 🎙 Podcast Episodes: https://www.simplescaling.com/podcast 📩 Newsletter Signup: https://www.simplescaling.com/newsletter 🔗 LinkedIn: https://www.linkedin.com/company/simple-scaling 🚀 Ready to Scale with Purpose? If you're an SME leader who wants help to scale with purpose and a proven plan and framework to follow to get there, here are two ways you can work with us: 1. Join our Northern Ireland ScaleX Accelerator Programme in 2026 (For SME leaders generating £2m–£30m annually) Since 2020, we’ve run a 12-month group coaching programme designed for CEOs, founders, and MDs who want to scale their business, their leadership, and their teams. 📌 Join the waitlist: https://scalexaccelerator.simplescaling.com 2. Join ScaleX Elevate (For SME leaders generating £750k–£2m) A fully digital learning community for scaling leaders — featuring weekly training, support sessions, and guest speakers to give you a roadmap for success. 📌 Register interest here: https://scalexinsights.simplescaling.com/elevate

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• Marshall Goldsmith: You're the problem. Now What?

  In this powerful episode of the ScaleX™ Insider Podcast, I’m deeply honoured to welcome Marshall Goldsmith — world-renowned executive coach, #1 New York Times bestselling author, and one of the most influential business thinkers of our time. For nearly 40 years, Marshall has coached over 150 CEOs and their leadership teams, helping them navigate behavioural change, scale impact, and lead with intention. He pioneered the use of 360-degree feedback in leadership development and has been recognised as the top-rated executive coach at the Thinkers50 awards in London — every year since 2011. With bestselling books like Triggers and What Got You Here Won’t Get You There, Marshall shares timeless, practical tools that help leaders build better habits, higher-performing teams, and more fulfilling lives. In this deeply insightful and thought-provoking conversation, we explore: ✅ Be Happy Now — Or Regret It Forever ✅ The One Habit That Builds High-Performing Teams ✅ Why Founders Fail When They Cling Too Tight ✅ This Is What Meaning Really Looks Like ✅ The #1 Mistake Small Business Owners Make Whether you're a founder, CEO, coach, or leader-in-progress, this episode is an essential guide to living and leading with purpose, perspective, and joy — today, not someday. 🎧 Tune in now to discover why the greatest change you'll ever lead… is the one within yourself. Connect with Marshall Goldsmith: 🔗 LinkedIn: https://www.linkedin.com/in/marshallgoldsmith/ 🌐 Website: https://marshallgoldsmith.com About Simple Scaling & ScaleX™ Insider Podcast: ScaleX™ is a platform designed to help SME leaders scale with purpose using the proven ScaleX™ Framework. Hosted by Brendan McGurgan, the ScaleX™ Insider Podcast brings insights from world-class entrepreneurs and business thinkers. 📌 Learn more about Simple Scaling: 🌐 Website: https://www.simplescaling.com 🎙 Podcast Episodes: https://www.simplescaling.com/podcast 📩 Newsletter Signup: https://www.simplescaling.com/newsletter 🔗 LinkedIn: https://www.linkedin.com/company/simple-scaling 🎧 Subscribe & Listen on Your Favorite Platform: 🍏 Apple Podcasts: https://podcasts.apple.com/🎵 Spotify: https://spotify.com▶️ YouTube: https://www.youtube.com/@SimpleScaling 🚀 If you enjoyed this episode, please leave a review and share it with fellow business leaders!  

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  53:15
• Caspar Craven: Change or Stay Stuck

  In this episode of the ScaleX™ Insider Podcast, I’m honoured to welcome Caspar Craven—seasoned entrepreneur, leadership expert, and author of Be More Human and The Big Bold Mindset. Caspar learned first-hand that success isn't about avoiding challenges — it's about embracing them and harnessing their power. Having started as an entrepreneur at 14, he’s since built and led teams across global corporations, start-ups, struggling businesses, and high-growth ventures. With five years at KPMG Corporate Finance and multiple roles as CEO, CFO, and Board Advisor — including several successful exits — Caspar brings hard-won wisdom to every conversation. Oh, and did we mention? He’s sailed around the world twice — once as a crew member on the BT Global Challenge, dubbed the world’s toughest yacht race, and again with his wife and three children under ten in tow. In this exhilarating and deeply insightful episode, we explore: ✅ Why 5 Years Is Closer Than You Think ✅ Discomfort Is the Door. Will You Walk Through It? ✅ Rock Bottom Saved My Life ✅ Stop Letting Life Happen. Start Leading It. ✅ Want a Strong Team? Start With This Whether you’re navigating uncertainty, leading transformation, or daring to dream bigger, this conversation will challenge and inspire you to develop the mindset and momentum to turn the impossible into the possible. 🎧 Tune in now and discover why true leadership begins with choosing to lead yourself first. Connect with Caspar Craven: 🔗 LinkedIn: https://www.linkedin.com/in/casparcraven/ 🌐 Website: https://www.casparcraven.com About Simple Scaling & ScaleX™ Insider Podcast: ScaleX™ is a platform designed to help SME leaders scale with purpose using the proven ScaleX™ Framework. Hosted by Brendan McGurgan, the ScaleX™ Insider Podcast brings insights from world-class entrepreneurs and business thinkers. 📌 Learn more about Simple Scaling: 🌐 Website: https://www.simplescaling.com 🎙 Podcast Episodes: https://www.simplescaling.com/podcast 📩 Newsletter Signup: https://www.simplescaling.com/newsletter 🔗 LinkedIn: https://www.linkedin.com/company/simple-scaling 🎧 Subscribe & Listen on Your Favorite Platform: 🍏 Apple Podcasts: https://podcasts.apple.com/🎵 Spotify: https://spotify.com▶️ YouTube: https://www.youtube.com/@SimpleScaling 🚀 If you enjoyed this episode, please leave a review and share it with fellow business leaders!  

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  54:13
• Dr. Sherry Walling: The #1 Reason Entrepreneurs Burn Out

  In this episode of the ScaleX™ Insider Podcast, I’m honoured to welcome Dr. Sherry Walling—clinical psychologist, founder of ZenFounder, and one of the most important voices on the mental health of entrepreneurs. Author of The Entrepreneur’s Guide to Keeping Your Sht Together* and Touching Two Worlds, Dr. Sherry combines clinical insight with lived experience to guide founders through burnout, trauma, grief, and the deep inner work of leadership. She helps high-achieving individuals scale their businesses without losing themselves in the process. In this deeply human and illuminating conversation, we explore: ✅ Being the Boss Is Lonely — Here's Why ✅ Don’t Scale Your Business Until You Hear This ✅ The Silent Killer of Entrepreneurial Dreams ✅ Your Childhood Is Running Your Business ✅ Your Business Isn’t Your Identity Whether you’re building, exiting, or leading through crisis, this episode offers vital wisdom for entrepreneurs who want to scale with clarity, compassion, and emotional resilience. 🎧 Tune in now and learn why true scaling starts from the inside out. Connect with Dr. Sherry Walling: 🔗 LinkedIn: https://www.linkedin.com/in/sherry-walling-phd/ 🌐 Website: https://www.sherrywalling.com About Simple Scaling & ScaleX™ Insider Podcast: ScaleX™ is a platform designed to help SME leaders scale with purpose using the proven ScaleX™ Framework. Hosted by Brendan McGurgan, the ScaleX™ Insider Podcast brings insights from world-class entrepreneurs and business thinkers. 📌 Learn more about Simple Scaling: 🌐 Website: https://www.simplescaling.com 🎙 Podcast Episodes: https://www.simplescaling.com/podcast 📩 Newsletter Signup: https://www.simplescaling.com/newsletter 🔗 LinkedIn: https://www.linkedin.com/company/simple-scaling ScaleX Accelerator NI 2026 Waitlist - https://scalexaccelerator.simplescaling.com ScaleX Elevate Waitlist/Sign-Up Page  - ScaleXElevate 🎧 Subscribe & Listen on Your Favorite Platform: 🍏 Apple Podcasts: https://podcasts.apple.com/🎵 Spotify: https://spotify.com▶️ YouTube: https://www.youtube.com/@SimpleScaling 🚀 If you enjoyed this episode, please leave a review and share it with fellow business leaders!  

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