ScaleX™ Insider Podcast

Rhett Power explains why self-talk isn't just personal — it's a business operating system.
In this ScaleX™ Insider clip, Rhett shares how introducing the concept from his book Headamentals into a team retreat unlocked deeper trust, vulnerability, and performance.
THE REAL STICKING POINT:
Most leaders underestimate how much old narratives and internal stories shape behaviour at work.
Self-talk is an operating system.
And it's either helping performance — or quietly sabotaging it.
THE BIG INSIGHT:
When teams are willing to openly discuss:
What gets in their way

The patterns they default to under pressure

The "monster" in their head

It doesn't weaken culture — it strengthens it.
Vulnerability, when handled in a safe environment, builds resilience.
What people fear will be used against them often becomes the very thing that bonds the team.
But psychological safety must exist first.
LEADERSHIP TRUTH:
Negative self-talk is universal.
As Novak Djokovic explains, everyone — in sport or business — experiences it.
The difference at the top isn't the absence of doubt.
It's the ability to tame it through consistent practice.
Elite performance isn't about eliminating the Monster.
It's about mastering it.
THE REFLECTION:
What narrative are you operating from?
Is your team safe enough to talk about what really gets in the way?
Are you treating self-leadership as seriously as strategy?
Because culture isn't just built on goals and metrics.
It's built on the conversations leaders are brave enough to have.
About Rhett Power
Rhett Power is CEO and Co-Founder of Accountability, Inc., where he works with funded, revenue-generating founders and executive teams navigating growth, complexity, and transformation. Through executive coaching, leadership advisory, and keynote speaking, he helps leaders sharpen judgment, move with speed, and install the accountability systems required to scale — without losing culture or focus.
SCALEX AND SIMPLE SCALING:
Book: Simple Scaling: 10 Proven Principles to 10x Your Business ScaleX Elevate: https://simplescaling.com/scalex-elevate (for businesses under £2M revenue) ScaleX Accelerator: https://simplescaling.com/scalex-accelerator-programme(for businesses over £2M revenue) Website: https://simplescaling.com Email: [email protected] LinkedIn: https://www.linkedin.com/company/simple-scaling Instagram: https://www.instagram.com/simplescaling
ScaleX Insider is a 12-month journey for ambitious SME leaders combining strategy, mindset work, and peer support to break through revenue plateaus.
Podcast Host: Brendan McGurgan, Co-Founder Simple Scaling

Rhett Power, six-time founder and executive coach, explains how the biggest threat to scaling isn't market conditions — it's the voice inside the leader's head.
THE REAL STICKING POINT:
Even high-performing leaders struggle with imposter syndrome, overthinking, and hesitation — especially in high-pressure moments.
You've earned your seat at the table.
But internally, you're asking:
Do I belong?
Am I good enough?
What if I get this wrong?
THE BIG INSIGHT:
The "Monster" shows up in predictable ways:
Overthinking that slows decisions

Self-handicapping that delays action

Confirmation bias that reinforces negative narratives

Left unchecked, that internal dialogue becomes external culture.
One careless sentence can deflate a team.
One reframed challenge can ignite it.
LEADERSHIP TRUTH:
Your self-talk doesn't stay private.
It shapes performance, speed, and culture.
If you confirm fear, your team shrinks.
If you reframe challenge, your team rises.
THE REFLECTION:
Where are you overthinking instead of deciding?
Where are you confirming a limiting story?
What conversation are you avoiding?
Scaling isn't just strategic.
It's psychological.
Master the voice in your head — or it will run your business.
About Rhett Power
Rhett Power is CEO and Co-Founder of Accountability, Inc., where he works with funded, revenue-generating founders and executive teams navigating growth, complexity, and transformation. Through executive coaching, leadership advisory, and keynote speaking, he helps leaders sharpen judgment, move with speed, and install the accountability systems required to scale — without losing culture or focus.
SCALEX AND SIMPLE SCALING:
Book: Simple Scaling: 10 Proven Principles to 10x Your Business ScaleX Elevate: https://simplescaling.com/scalex-elevate (for businesses under £2M revenue) ScaleX Accelerator: https://simplescaling.com/scalex-accelerator-programme(for businesses over £2M revenue) Website: https://simplescaling.com Email: [email protected] LinkedIn: https://www.linkedin.com/company/simple-scaling Instagram: https://www.instagram.com/simplescaling
ScaleX Insider is a 12-month journey for ambitious SME leaders combining strategy, mindset work, and peer support to break through revenue plateaus.
Podcast Host: Brendan McGurgan, Co-Founder Simple Scaling

What if the real bottleneck to scale isn't strategy, capital, or market conditions — but the voice inside the founder's head?
In this episode of ScaleX™ Insider, Brendan McGurgan is joined by six-time founder, executive coach, Forbes columnist, and author of Headamentals, Rhett Power, for a powerful conversation on self-leadership, accountability, and the internal narratives that shape external results.
Rhett shares hard-earned lessons from building and exiting multiple companies, revealing how pressure, decision fatigue, imposter syndrome, and unmanaged self-talk quietly erode performance at the highest levels. He explains why leadership doesn't begin with what you say to your team — it begins with what you say to yourself.
This episode explores how founders can recognise and reframe destructive internal patterns, build accountability into their operating rhythm, and scale without sacrificing culture, clarity, or personal wellbeing.
Episode Highlights
The Monster vs. The Maverick
Rhett breaks down the two internal voices every leader carries — the fear-driven "Monster" and the growth-oriented "Maverick" — and explains how learning to manage both is critical for sustainable scale.
The 3C Method: Catch It. Confront It. Change It.
A practical framework for interrupting destructive self-talk, challenging limiting beliefs, and rewiring decision-making under pressure.
Accountability as a Growth System
Why awareness alone isn't enough — and how installing structured accountability systems creates clarity, speed, and execution discipline across teams.
Decision-Making Under Pressure
How cognitive biases, self-handicapping, and imposter syndrome subtly distort judgment — and what leaders can do to make better decisions, faster.
Scaling Without Losing Culture
Why growth amplifies a leader's internal state — and how unmanaged anxiety at the top cascades into confusion, misalignment, and cultural drift.
From Founder to Scalable Leader
The shift from improvisation to intentional systems, and why founders must evolve their identity as their business grows.
Key Takeaways
Self-leadership determines organisational leadership
Internal dialogue directly impacts culture and performance
Accountability bridges the gap between insight and execution
Scaling requires structured thinking, not reactive decision-making
The quality of your growth is determined by the quality of your judgment
About Rhett Power
Rhett Power is CEO and Co-Founder of Accountability, Inc., where he works with funded, revenue-generating founders and executive teams navigating growth, complexity, and transformation. Through executive coaching, leadership advisory, and keynote speaking, he helps leaders sharpen judgment, move with speed, and install the accountability systems required to scale — without losing culture or focus.
A six-time founder with multiple exits, Rhett brings lived experience to his work. His proprietary Accountability Management System helps leaders execute with clarity, build high-performing teams, and lead confidently through uncertainty and change.
He is also a Forbes columnist and global keynote speaker, advising leaders operating at critical inflection points — when hesitation is costly and clarity is essential.
Connect with Rhett:
Website:  https://rhettpower.com/
LinkedIn: https://www.linkedin.com/in/rhettpower/?locale=es
Books: https://www.amazon.com/stores/author/B01G4F9FLO
SCALEX AND SIMPLE SCALING:
Book: Simple Scaling: 10 Proven Principles to 10x Your Business
ScaleX Elevate: https://simplescaling.com/scalex-elevate
ScaleX Accelerator: https://simplescaling.com/scalex-accelerator-programme
Website: https://simplescaling.com
Email: [email protected]

Stop leaving your business growth to chance. Dale Beaumont, award-winning technology entrepreneur and author of 19 best-selling books, shares why founders must own their sales and marketing—or risk handing over their financial future.
Are you treating your business like a hobby, letting someone else control the most critical part of it? Or are you stepping up to drive growth and revenue yourself?
THE MARKETING & SALES ACCELERATOR:
"You're not in the business of the thing. You're in the business of marketing the thing."
Dale breaks down the difference between being an employee and being a business owner. Even if your product or service is exceptional, it won't generate income unless you—or someone you trust—know how to market and sell it effectively.
OWN IT EARLY (Even If You're Not a Marketer):
Dale admits he was terrible at sales and marketing when he started. But he focused, learned, and documented everything:
Courses, books, workshops—even trial and error.
Over time, he turned weakness into strength, taking control of his business growth rather than leaving it in someone else's hands.
SALES & MARKETING = THE ACCELERATOR:
Everything else in your business is the brake. If you want to move forward, you've got to have your foot on the accelerator.
And as Dale emphasises, echoing Daniel Priestley: everything is downstream from lead generation.
YOUR ACTION PLAN:
Learn the skills. Document the processes. Take control. Only then can you delegate effectively without losing grip on your business's revenue.
ABOUT DALE BEAUMONT:
Dale Beaumont is an award-winning technology entrepreneur, international speaker, and author of 19 best-selling books. Starting his first business at 19, Dale has built multiple multimillion-dollar companies, invested widely, supported charities, and travelled with his family to more than 85 countries. Featured in Forbes, Business Insider, and GQ, Dale is best known as a business growth expert helping founders scale their companies sustainably.
CONNECT WITH DALE BEAUMONT:
Website: https://www.dalebeaumont.com
LinkedIn: https://www.linkedin.com/in/dalebeaumont
Books: https://www.amazon.com/stores/DaleBeaumont
SCALEX AND SIMPLE SCALING:
Book: Simple Scaling: 10 Proven Principles to 10x Your Business ScaleX Elevate: https://simplescaling.com/scalex-elevate (for businesses under £2M revenue) ScaleX Accelerator: https://simplescaling.com/scalex-accelerator-programme (for businesses over £2M revenue) Website: https://simplescaling.com Email: [email protected] LinkedIn: https://www.linkedin.com/company/simple-scaling Instagram: https://www.instagram.com/simplescaling
ScaleX Insider is a 12-month journey for ambitious SME leaders combining strategy, mindset work, and peer support to break through revenue plateaus.
Podcast Host: Brendan McGurgan, Co-Founder Simple Scaling

Most founders already understand the power of the internet, marketing, and advertising. Yet many still struggle to generate consistent leads and sales. Why? Because they're spending almost all their time working in the business, not on the activities that actually drive revenue.
In this episode, Dale Beaumont explains the real problem he solves for founders today—and why sales issues are often system issues in disguise.
THE CORE PROBLEM DALE SEES
While founders come to Dale wanting more sales, the root cause is usually the same:
Too much time spent on non-income-generating work Many founders spend 80–95% of their time on tasks that don't directly drive revenue, leaving little room for marketing and sales.

Founders doing work they shouldn't be doing anymore Repeating tasks that could (and should) be systemised, delegated, or automated.

Hiring before systems exist Staff are brought in without documented processes, leading to long training periods, frustration, and high turnover.

DALE'S APPROACH
Dale has developed a simple but powerful rule:
If you'll ever have to do something again, document it.
His methodology focuses on:
Systemising before scaling Build processes, policies, and SOPs before hiring—so the business trains people, not the founder.

Doing work once (maybe twice), never three times By the third time a task appears, it should be documented and handed off.

Creating knowledge that stays in the business Systems ensure that when staff leave, knowledge doesn't walk out the door with them.

THE RESULT
By building world-class systems across onboarding, marketing, sales, and operations:
New hires can become productive in days, not months

Founders reclaim hours every week

Time is redirected back to marketing and sales

Growth becomes scalable, predictable, and far less stressful

This is where businesses truly take off—when founders stop being the bottleneck and start focusing on revenue-generating work.
ABOUT DALE BEAUMONT
Dale Beaumont is an award-winning technology entrepreneur, international speaker, and author of 19 best-selling books. He started his first business at 19 and has since built multiple multimillion-dollar companies. Dale is widely recognised for helping founders systemise, scale, and grow sustainably.
 
ABOUT DALE BEAUMONT:
Dale Beaumont is an award-winning technology entrepreneur, international speaker, and author of 19 best-selling books. Starting his first business at 19, Dale has built multiple multimillion-dollar companies, invested widely, supported charities, and travelled with his family to more than 85 countries. Featured in Forbes, Business Insider, and GQ, Dale is best known as a business growth expert helping founders scale their companies sustainably.
 
Connect with Dale Beaumont:
Website: https://www.dalebeaumont.com
LinkedIn: https://www.linkedin.com/in/dalebeaumont
Books: https://www.amazon.com/stores/DaleBeaumont
 
SCALEX AND SIMPLE SCALING:
Book: Simple Scaling: 10 Proven Principles to 10x Your Business
ScaleX Elevate: https://simplescaling.com/scalex-elevate
ScaleX Accelerator: https://simplescaling.com/scalex-accelerator-programme
Website: https://simplescaling.com
Email: [email protected]
Podcast Host: Brendan McGurgan, Co-Founder, Simple Scaling