Firm Foundations: From Five AD 100 Studios to Studio Founder with Coco Greenblum
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.
Subscribe now at patreon.com/theinteriorcollective
Welcome back to The Interior Collective—I’m your host, Anastasia Casey. Today’s guest embodies what it means to learn at the highest levels before going out on your own. Coco Greenblum spent over a decade honing her craft at five different AD100 design firms—each with its own aesthetic, leadership style, and process. From her first role at Emily Summers Design in Dallas, through creative chapters in San Francisco with Geremia, The Wiseman Group, and Ken Fulk, to leading Jeremiah Brent’s West Coast studio, Coco was very intentional about where she learned, who she learned from, and why.
In just two and a half months, she’s launched STUDIO COCO GREENBLUM in Los Angeles—a full-service interior design studio built on the lessons she gathered, the mentors who shaped her, and the pitfalls she vowed to avoid. Today, we’ll unpack how she strategically chose each firm, balanced creative vision with operational rigor, and ultimately weighed the risks of leaving brand-name studios to build her own brand. We’ll dive into everything from team structure and pricing models to client onboarding rituals and mentorship philosophies—practical insights you can apply in your own practice.
Whether you’re dreaming of opening your own studio or aiming to level up in your current role, Coco’s story offers a masterclass in turning experience into entrepreneurship.
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The Power of Emotional Design in Boutique Hospitality with Amanda Jacobs
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.
Subscribe now at patreon.com/theinteriorcollective
Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today we’re exploring one of my very favorite corners of design that is often overlooked on this show—hospitality design. Joining me is Amanda Jacobs, founder and principal designer of Amanda Jacobs Design, a studio known for creating boutique hospitality spaces that are both deeply intentional and wildly memorable.
This episode is a powerful reminder that good design isn’t just about the way a space looks—it’s about the way it makes people feel. Amanda and her team approach every project with storytelling, sensory experience, and soul at the forefront, blending elevated aesthetics with true hospitality. Whether she’s designing a hotel lobby, a cafe, or a wellness retreat, her work invites people in and makes them feel cared for—something we could all use a little more of.
In this conversation, Amanda shares how she vets aligned clients, her exact process for crafting emotionally resonant spaces, and why she believes thoughtful design has the power to shape culture. If you’re ready to move beyond “looking cool” and design with more heart, more soul, and more staying power—this episode is for you.Holy Grale Project
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From Family Roots to Industry Leadership: The Loloi Story with Cyrus Loloi
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.
Subscribe now at patreon.com/theinteriorcollective
Today on The Interior Collective, I’m joined by Cyrus Loloi, CMO + Principal of Loloi and Joon Loloi. What began as his father’s American dream — immigrating from Iran with almost nothing, and later building Loloi Rugs from the ground up — has become one of the most recognizable names in the home industry. Cyrus and his brother have carried that vision forward, scaling Loloi into a powerhouse brand while simultaneously launching Joon Loloi, a digitally native sister brand expanding into furniture, lighting, art, and more. In our conversation, we’re talking about the evolution of vendor–designer relationships, how brands like Loloi are adapting in today’s challenging marketplace, and what’s next for this family-run business that’s shaping the way designers source for their clients.
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Scaling a Design Firm That’s Built to Last with Gabriela Eisenhart
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.
Subscribe now at patreon.com/theinteriorcollective
Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today’s conversation is one that every interior designer needs to hear—especially if you’ve ever felt like you're running a successful business on the outside but struggling to make sense of the numbers behind the scenes.
I’m joined by Gabriela Eisenhart, founder of the award-winning Silo Studio Design based in Atlanta, Georgia. Known for her sophisticated, storytelling interiors that push boundaries while honoring comfort and function, Gabriela leads a growing team creating homes and boutique commercial spaces across the country. But beyond her incredible aesthetic, what really struck me about Gabriela is how seriously she takes the business of design—especially when it comes to profitability, cash flow, and keeping your head in the books as you scale.
In this episode, Gabriela opens up about the early mistakes that shaped her financial approach, the KPIs she watches like a hawk, and why staying personally connected to your bookkeeping is one of the most creative decisions you can make as a business owner. We’re talking pricing strategy, cash flow, profit margins, and how to build a team while staying lean, nimble, and profitable.
If you’re ready to trade burnout for sustainability, and guesswork for clarity—this conversation is your permission slip to get intimate with your numbers and build a business that truly supports your life.
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Streamlining Full-Service Design with a Comprehensive, Flat-Fee Approach with Autumn Oser
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.
Subscribe now at patreon.com/theinteriorcollective
What happens when you combine high-level experiential design with concierge-level project oversight, architectural fluency, and a completely fixed-fee pricing model? You get a firm that’s quietly redefining what full-service interior design can look like—and that firm is Haldon House.
In today’s episode, I’m joined by Autumn Oser, co-founder and creative director of Haldon House, a Philadelphia-based studio delivering fully bespoke homes that reflect the lives, tastes, and aspirations of the people who live in them. Known for their soulful, client-led aesthetic and comprehensive approach, Haldon House serves as the single point of contact for their clients—overseeing not just interiors, but architecture, landscape, township approvals, and construction project management across the board.
With a background leading experiential design at Google, Autumn brings a fresh perspective to the design process—rendering entire homes before materials are ever sourced and building a visual language that guides every creative and logistical decision. And at the core of it all? A flat-fee, all-inclusive structure that prioritizes trust, transparency, and strategic execution at every turn.
In this conversation, Autumn shares the exact systems behind their fixed-fee model, how she defines scope across disciplines, and what it takes to run a truly client-first firm alongside her husband and business partner. Whether you’re looking to streamline your pricing, refine your client experience, or reimagine what’s possible in a design studio, this episode is a masterclass in doing things differently—with intention.
A podcast for the business of beautiful living presented by IDCO Studio. The Interior Collective is equal parts advisor, collaborator, and trusted friend to interior designers around the world. I’m your host, Anastasia Casey -- bringing in interior designers and industry tastemakers to provide you with actionable advice for your own practice from experts you already trust. Our star-studded lineup features industry-renowned names such as Amber Lewis, Heidi Callier, Shea McGee, Marie Flanigan, Jake Arnold, Clara Jung, Carley Summers, Gail Davis, Lindsey Borchard, Lauren Liess, Light & Dwell, Victoria Sass, Megan Grehl and so many more. We’ve assigned each guest a specific topic, for truly actionable, inspiring and strategic takeaways from each episode.
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