The Type Convo is a podcast that dives into the world of typography, design, and creative journeys. Each episode brings you behind the scenes with top designers...
In this episode of The Type Convo, I had the pleasure of chatting with Will Paterson—a logo & brand designer, lettering artist, and YouTube educator with nearly a million followers. 🎙️We dived deep into:🔥 The power of backengineering in design – how Will deconstructed work to teach himself design from scratch.🎨 Why failing more makes you a better designer – embracing mistakes as part of the process.💡 The art of branding & typography – why Will creates fonts for clients and how it transforms brand identity.📣 Communication & creativity – the secret skill that separates good designers from great ones.👥 Working with his wife in design – the real challenges & benefits of building a business together.😈 Imposter syndrome & self-doubt – why it never fully goes away and how to use it as a superpower.Will’s journey from struggling in school to running his own agency and building a massive online presence is packed with insights for any designer, creative, or entrepreneur.📺 Watch Will on YouTube: https://www.youtube.com/@WillPatersonDesign📸 Follow him on Instagram: https://www.instagram.com/willpat/🌐 Check out his work & agency: https://www.willpaterson.designLet me know your biggest takeaway from this conversation! 💬🔥 #TheTypeConvo #Branding #Typography #SelfTaughtDesigner #CreativeProcess
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27. The Monday Break(Through) 017 - One Conversation Can Change Everything
In this episode of Monday Breakthrough, I’m talking about the power of conversations—how they shape careers, relationships, and unexpected opportunities. Inspired by my chat with James Martin on The Type Convo, this is a reminder that every big moment starts with a simple conversation.So, what’s stopping you from starting the convo that could change everything? This week, I challenge you to reach out, speak up, and open doors—because the best things in life don’t happen in silence.🎙️ Listen now and take that first step!
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26. The Monday Break(Through) 016 - Time Is Running—Are You in Control?
In this episode of Monday Break(Through), I reflect on a simple but crucial question: Are you truly in control of your time, or is it slipping away unnoticed? A recent conversation with Martina Flor left me thinking—time is the only resource we all have in equal measure, yet how we spend it defines everything.I dive into the quiet moments when I catch myself asking, ‘Is this really the best use of my time?’—not in a productivity-obsessed way, but in a deeper, more intentional sense. Are we investing our time in what matters, or just moving on autopilot? If time is the one thing we can never get back, maybe it’s time to start spending it differently. Tune in for this quick shift in perspective to start your week with clarity and purpose.
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25. Legacy Written in Letters – The Art Of Making It w/ Martina Flor
In this episode of The Type Convo, I’m joined by the incredible Martina Flor—lettering artist, author, mentor, and someone who’s built a life and career through bold moves and quiet dedication. We talk about her journey from Buenos Aires to Berlin, how she found her voice in lettering, and what success really means after 15 years in the industry.Martina opens up about the power of side projects, the beauty of sharing your work (before it’s perfect), and why asking for help might be the smartest thing you do for your business. We also dive into her two must-read books:✨ The Golden Secrets of Lettering – your go-to guide for mastering letterforms.✨ Make it! The Workbook – for turning your creative skills into a thriving business.If you’re dreaming of doing what you love—and making it last—this one’s for you.🎙 Listen now, and check out more of Martina’s work and projects at martinaflor.com.
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24. The Monday Break(Through) 015 - Behind the Scenes of My Weekly Workflow
After I shared why I stopped setting New Year’s resolutions in this episode, so many of you reached out asking “Okay, but how do you actually plan your weeks?”So here it is—a full breakdown of how I structure my time running a digital product business. I’m talking about my recurring weekly tasks, how I manage releasing new typefaces, balancing content, podcasts, client work, emails… and how I stay focused on one big goal every 12 weeks without getting totally overwhelmed.If you’re running a creative business (or want to), this is the exact system that helps me keep things clear, productive, and sustainable. Feel free to steal it, tweak it, and make it work for you.And if you do, let me know how it goes!
The Type Convo is a podcast that dives into the world of typography, design, and creative journeys. Each episode brings you behind the scenes with top designers and type experts who share insights, challenges, and inspiration from their work. Hosted by SilverStag Type Foundry, this series is perfect for creatives eager to learn from the industry’s most innovative minds. Join us for real conversations that go beyond the surface of design.
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