TheBeardedFinisher Podcast

• Quick update — We’re changing things up to keep this podcast going strong.

  Hey everyone, quick update. The Bearded Finisher Podcast has been an absolute blast to create — I’ve loved the conversations, the guests, and connecting with all of you. But here’s the real talk: this show isn’t without cost. And with us moving to Colorado and me juggling other business projects, I feel the best way to keep the podcast alive and strong is to switch to a biweekly release schedule. That way I can keep the quality high, keep bringing you great guests, and make sure this thing keeps going instead of burning out. We’ll see how you guys respond and adjust from there — but I just want to say thank you for supporting the show. It means a lot. Have a great day, and I’ll see you next Monday with a brand-new episode.  

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• From Business Owner to Corporate Life | Lessons with Denny Jahnz

  In this episode of The Bearded Finisher Podcast, host Zach Shrum sits down with Denny Jahnz to explore his journey from business ownership to corporate life with SurfPrep. Denny shares candid insights on managing burnout, setting healthy boundaries, and finding balance between passion and work. The conversation dives deep into manufacturing innovation, sanding tools, and product development, while also examining the realities of corporate culture and team dynamics. Zach and Denny reflect on the relevance of industry trade shows like AWFS, the rising costs of Vegas hospitality, and how AI and automation are reshaping craftsmanship and consumer expectations. This episode blends personal reflection with business strategy, offering both entrepreneurs and industry professionals valuable lessons on adaptability, innovation, and sustainable growth. Chapters: 00:00 – Transitioning from Business Owner to Corporate Life 02:59 – Understanding Burnout and Stress Management 05:56 – Finding Balance as a Business Owner 08:46 – Navigating Corporate Culture and Values 11:59 – Innovating in the Manufacturing Sector 15:01 – Pushing Boundaries in Product Development 25:33 – Understanding Team Dynamics in Business 28:13 – Innovative Approaches to Sanding Tools 30:58 – The Importance of Versatility in Tool Usage 34:05 – Navigating the Industrial and Retail Landscape 47:03 – Reflections on AWFS and Industry Trends 52:38 – The Rising Costs of Vegas Dining 54:05 – Shifts in Vegas Hospitality and Ownership 55:40 – Innovations in Technology at Trade Shows 57:47 – The Impact of AI on the Industry 01:01:55 – The Future of Craftsmanship and Technology 01:10:57 – Transitioning from Business Owner to Employee Connect with Denny Jahnz 📸 Instagram: @surfprepsanding 🌐 Website: www.surfprepsanding.com 📧 Email: Via SurfPrep contact page Follow Denny and the SurfPrep team for updates on sanding tools, innovations, and industry education.

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• Are You Wasting Ad Spend? | Josh Ocasio’s Guide to Local Marketing

  Episode Summary In this episode of The Bearded Finisher Podcast, host Zach Shrum sits down with Josh Ocasio, a digital marketing strategist who has managed over $16 million in paid ads and generated more than $70 million in revenue for his clients. Together, they dive deep into how local, service-based businesses can build authority online, leverage social proof, and use video content to stand out in competitive markets. Josh shares practical insights on adapting marketing strategies for today’s social media landscape, where traditional tactics often fall flat. He explains why video testimonials boost conversions, how text follow-ups outperform email, and why consistent engagement with prospects is key to nurturing leads. The conversation also highlights onboarding strategies, campaign automation, and cost-effective ways small businesses can maximize their ad spend while building trust and authority in their communities. Whether you’re a business owner, service provider, or entrepreneur looking to strengthen your marketing, this episode is packed with actionable strategies to help you grow smarter, not harder. Chapters 00:00 – Introduction to Josh Ocasio and His Business 03:02 – Building Authority Online for Local Businesses 06:08 – The Evolution of Social Media Marketing 09:03 – Content Creation Strategies for Engagement 12:00 – Adapting Online Strategies for Local Businesses 14:57 – The Power of Testimonials and Video Content 18:14 – Nurturing Leads Through Effective Communication 24:53 – The Power of Local Authority vs. Online Presence 30:01 – Maximizing Ad Spend for Small Businesses 36:18 – Effective Onboarding for Service-Based Businesses 48:57 – Efficient Content Creation for Local Clients 53:02 – Launching Effective Campaigns 56:03 – Lead Generation and Nurturing Strategies 01:00:59 – The Value of Automation in Sales 01:05:50 – Success Stories and Overcoming Hesitations   Connect with Josh Ocasio Instagram: @joshocasio  Website: Coming Soon Online Article: New York Weekly Email: Via Instagram DM Follow Josh for insights on authority building, local marketing, and effective strategies to grow your service-based business.

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• From Athlete to Painter: Matt’s Journey of Growth and Craftsmanship

  Episode Summary In this episode of The Bearded Finisher Podcast, host Zach Shrum sits down with Matt from MF Paint to explore his remarkable journey from endurance athlete to painter and entrepreneur. Growing up in a family of contractors, Matt’s early life was shaped by construction and craftsmanship, but health challenges forced him to pivot and ultimately led him to discover his passion for painting. Matt opens up about the struggles of starting a business in harsh conditions, the lessons learned from home renovation, and the realities of navigating new construction. Together, Zach and Matt dive into the challenges and opportunities in today’s painting industry, including the importance of pricing strategies, mentorship, and focusing on the 20% of work that brings 80% of the profit. Matt also reflects on fatherhood, community, and the personal growth that comes from learning to prioritize what truly matters in life and business. Chapters: 00:00 – Introduction and Setting the Scene 02:23 – Matt's Background and Early Influences 05:13 – Athletic Pursuits and Their Impact 08:03 – Transitioning to the Paint Business 10:52 – Challenges and Growth in the Painting Industry 13:53 – Building a Business and Learning Experiences 16:46 – Navigating New Construction and Trim Carpentry 19:25 – Efficiency in Work and Quality Control 22:05 – Final Thoughts and Future Aspirations 31:15 – Balancing Efficiency and Quality in Painting 35:58 – Transitioning from New Construction to Remodeling 39:49 – Investing in Business Growth and Equipment 44:35 – Exploring New Techniques and Materials 51:08 – Understanding the Business of Painting 56:16 – Resetting Business Focus for Greater Profitability 01:04:16 – The Challenges of New Construction 01:07:41 – Building Relationships and Networking in the Industry 01:09:04 – The Importance of Saying No 01:12:58 – Investing in Your Business 01:17:17 – Personal Growth and Life Lessons 01:20:50 – Advice to My Younger Self 01:23:55 – Finding Balance Between Work and Family Connect with Matt (MF Paint) Instagram: @mf_paint  Facebook: MF Paint Follow Matt for insights on painting, remodeling, and balancing craftsmanship with personal growth.

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• From Youth Pastor to Paint Sales: Ryan Huisman’s Journey

  In this episode of The Bearded Finisher Podcast, host Zach Shrum sits down with Ryan Huisman to explore his remarkable journey from youth pastor to powerhouse in the paint and coatings industry. Ryan reflects on his early days working at Sherwin Williams, building a $6 million store, navigating corporate politics, and eventually transitioning to Miller Paint. From challenges in wood coatings logistics to the growing popularity of water-based products, this episode dives deep into the ever-evolving landscape of paint sales, customer relationships, and staying adaptable in a consolidating market. Ryan’s story is filled with real-world wisdom for anyone in the coatings industry. Chapters: 00:00 – Introduction to Ryan Huisman 02:40 – Ryan's Journey in the Paint Industry 13:31 – Transitioning Through Various Roles 22:47 – Becoming a Store Manager at Sherwin Williams 29:11 – The Rise of a Paint Store 32:29 – Navigating Corporate Challenges 36:05 – Transitioning to Miller Paint 44:11 – From Store Manager to Sales Rep 49:56 – The Impact of Corporate Changes 56:03 – The Paint Industry Landscape 58:35 – Challenges of Transporting Wood Coatings 01:00:11 – Sales Strategies in the Wood Coatings Market 01:04:10 – Impact of Acquisitions on Wood Coatings 01:07:33 – The Shift to Water-Based Products 01:10:02 – Exploring Solvent-Based Innovations 01:14:31 – Common Misconceptions in the Painting Industry 01:19:12 – The Importance of Continuous Learning 01:21:00 – Advice to My Younger Self Connect with Ryan Huisman 📱 Instagram:Instgram/huismanryan

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