Beyond the B: Latest on the B Corp Movement

Douglas Lamont, CEO of Tony’s Chocolonely, joins Ryan Honeyman to discuss how Tony’s is using business to help end exploitation in the cocoa industry. Drawing on his experience at Innocent Drinks and Tony’s, Douglas shares how Mission Lock, Open Chain, and the 5 Sourcing Principles help the company protect its purpose while scaling its impact. Listen in for a practical conversation about ethical sourcing, B Corp certification, the Better Business Act, and how companies can help shift entire industries.
View the show notes: https://go.lifteconomy.com/blog/tonys-chocolonely-mission-lock-open-chain-b-corps-w/-douglas-lamont

What does it mean for a company to respect human rights, and how can the new B Corp standards help companies focus on the places where they may be causing or contributing to harm? Social impact specialist Bernard Gouw joins Ryan Honeyman to unpack the Human Rights topic in the new B Corp standards, including human rights due diligence, salient human rights issues, supply chains, procurement, client screening, and the limits of social audits. This conversation helps B Corps understand how to move beyond policy language and begin building the systems, processes, and judgment needed to take human rights seriously.
View the show notes: https://go.lifteconomy.com/blog/v2-standards-human-rights-w/-bernard-gouw

In this episode of Beyond the B, Andy Schmidt guest hosts a conversation with Ryan Honeyman and Amy Bourbeau on the 20-year evolution of the B Corp movement. They reflect on what the movement has gained as it has grown from a small community of early adopters into a global network of more than 10,000 companies, and what has become harder to preserve along the way. Together, they explore the new B Corp standards, the tension between keeping a big tent and holding a high bar, and what the next 20 years may require from B Corps around the world.
View the show notes: https://go.lifteconomy.com/blog/the-b-corp-movement-at-20-what-weve-gained-lost-and-still-need-to-build-w/-amy-bourbeau-andy-schmidt

Eric Ries, creator of The Lean Startup and author of Incorruptible, joins Ryan Honeyman for a conversation about why B Corp certification and benefit corporation status are no longer enough to protect a company’s mission over time. Drawing from both mainstream tech and business worlds and purpose-driven examples like Patagonia, Tony’s Chocolonely, and Mondragon, Eric explores how financial pressure, governance defaults, and ownership structures can pull even good companies off course. Together, they discuss what B Corps can do to design companies that remain accountable to stakeholders for 50, 100, or even more years into the future.
View the show notes: https://go.lifteconomy.com/blog/how-b-corps-become-incorruptible-w/-eric-ries

What happens when a values-driven business movement tries to scale without losing its soul? In this episode, Ryan and Emmy speak with Todd Schifeling and Suntae Kim about their research (and article in the Harvard Business Review) about the “paradox” at the heart of the B Corp movement—balancing growth with authenticity. They explore why this tension is unavoidable, how B Lab has navigated it so far, and what it means for the future of the movement.
View the show notes: https://go.lifteconomy.com/blog/the-paradox-at-the-heart-of-b-corps-w/-todd-schifeling-suntae-kim