#183: Andy Zoltan on How To Stop Thinking Like A Personal Trainer, Why Price Can’t Be Your Selling Point and Stability Comes From Systems, Not Sessions!
Andy Zoltan is an entrepreneur who founded a yoga platform that sold $11M in online programs. Now he helps mindful coaches create lifestyle empires. Timestamps: 00:38 Introduction to Systems and Stability03:38 The Importance of Brand and Strategy 06:42 Learning from Failures: The DoYou.com Experience 09:46 Content Creation as a Media Company 12:25 Navigating the Red Ocean of Competition 15:31 Crafting Offers: Balancing Scalability and Personalisation 23:43 Building Systems for Success 30:06 The Power of Collaboration 34:52 Common Mistakes in Yoga Businesses 40:41 Overcoming Imposter Syndrome  Today’s podcast is sponsored by the Circle: https://briankeanefitness.com/online-mastermind  (Website) www.impact.me  (Instagram) www.instagram.com/itszoltan/  (Youtube) www.youtube.com/@itszoltan (Threads) www.threads.com/%40itszoltan  (Facebook) www.facebook.com/itszoltan/
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FREE TRAINING VIDEO: Lead Generation for Fitness Businesses!
This is by far the most frequently asked question I get amongst online and offline coaches, small gym owners etc. Here a free training video for: Lead Generation for Fitness Business. It will also subscribe you to my business email list (which you can unsubscribe from at any time) I hope it helps. https://briankeanefitness.com/landing/lead-generation-for-fitness-businessesÂ
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#182: The Ultimate Instagram Cheat Sheet (2025)
A solo podcast with Brian breaking down Instagram’s optimised posting schedule, formats and content style according to Instagram. Timestamps: 00:00 Introduction to Instagram Marketing Strategies 03:13 Optimizing Posting Schedule and Content Formats 06:01 Engagement and Building Trust through Storytelling 08:49 Strategies for Increasing Views and Engagement 12:02 Creating Valuable Content for Loyalty and Shares 14:47 Practical Tools and Tips for Instagram Success 17:55 Final Thoughts and Conclusion  Join the Circle (group business coaching with Brian) https://briankeanefitness.com/online-mastermind Business Mentorship: https://briankeanefitness.com/mentorship-and-business-coaching
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Sophie Morris on Going Viral, The Importance Of Your Support System and Dealing With Online Negativity (CIRCLE BONUS)
Premium Podcast posted publicly from The Circle. This is the first time I've posted one of these premium business conversations on my public podcast. Do you run or aspire to run your own business? If yes, check out The Circle - my online group business coaching. Premium podcasts with questions sent in by you (such as today's with Sophie) Bi weekly LIVE training videos and Q+A's with Brian Quarterly in person meet ups (led by Brian) Access to all my courses whilst a member And much more.. Join The Circle today https://briankeanefitness.com/online-mastermind Check out Sophie here: (Instagram) www.instagram.com/sophie_morris/ Â
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#181: Circle Member Paul Hughes Masterclass on Using Custom AI to Create Content, Build Brand Awareness and Make More Qualified Sales!
In this episode of the Fitness Business Podcast, I interview my friend, former mentee and current Circle member Paul Hughes, a fitness coach who transitioned from a building surveyor to a strength coach after overcoming personal injuries.  We discuss the integration of AI in fitness coaching, particularly how custom GPTs can streamline content creation and enhance brand awareness. Paul shares his journey, the practical applications of AI tools, and the importance of consistency in building a brand. We also touch on common business mistakes, the value of networking with other coaches, and the underrated importance of personal connections in business.  Timestamps:  00:49 Introduction to AI in Fitness Coaching 03:51 Paul's Journey: From Surveyor to Strength Coach 06:46 Building Custom GPTs for Business Efficiency 09:40 Creating Content with AI: A Game Changer 12:30 Brand Awareness and Consistency through AI 15:36 Exploring AI Tools for Automation 18:32 Combining AI Tools for Enhanced Content Creation 21:24 Navigating the Limitations of AI 24:13 Business Lessons Learned: Mistakes and Growth 27:12 Overcoming Video Content Fears 29:58 Underrated and Overrated Tools in Business 32:48 Final Thoughts and Advice for New Coaches  Join the Circle here: https://briankeanefitness.com/online-mastermind  Details for business mentorship: https://briankeanefitness.com/mentorship-and-business-coaching]  Paul's website: https://templetownsc.com/about-us/  Paul's Instagram: https://www.instagram.com/templetownstrengthconditioning/  The Lower Back Pain Podcast: https://sites.libsyn.com/585585
The business podcast for personal trainers and anyone working in the health and fitness industry.
Hosted by Fitness Entrepreneur and Business Consultant Brian Keane
Ireland