Handmade & Beyond Podcast

NEW UPDATED Etsy Ultimate Growth Challenge! Grow faster than 99% of Etsy shops 🚀
Steal my $550K shortcut & skip the struggle 👇
👉 https://www.skool.com/etsygamesvip/about
 
I walk through a simple but powerful 15-minute Etsy listing refresh designed to increase clicks, visits, and overall traffic without creating new products. Etsy SEO in 2026 isn't about constant changes — it's about strategic timing, buyer intent, and conversion clarity, especially with AI overviews and evolving search behavior.
 
I explain when you should not touch a listing, how to diagnose whether your problem is SEO or conversion, and the exact visit thresholds that tell you what's really wrong. Then I show how to align your thumbnails and titles with true buyer search intent so shoppers actually click.
 
From there, I break down modern keyword structure — root keywords, lateral support, broad reach, and bottom-of-the-funnel buyer scenarios — and how AI rewards listings written for humans first. Finally, I cover conversion upgrades that turn traffic into sales by increasing perceived value, social proof, and differentiation from competitors.
 
This refresh framework helps future-proof Etsy listings against AI changes while increasing visibility, clicks, and sales with smarter optimization instead of constant rework.
 
#etsyseo #etsysellers #etsytips #etsygrowth #onlineselling
 
 
👉Printful, My Favorite POD Software:  https://www.printful.com/a/1357156:c9e605a691a554028f3a2945eeefe61d
 
🔥My Etsy Listing Image & Video Secret Weapon: Try Kittl here and use code LLYT for 25% off:  https://kittl.pxf.io/POLJaM
 
💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY
 
📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess
 
🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart
 
Watch These Grow & Improve Your Etsy Business👇
https://youtu.be/J-jysEC-rqs
https://youtu.be/XoBckxhk5iw
 
00:00 The 15 Minute Etsy Listing Refresh Explained
00:21 Why Etsy SEO Is Constantly Changing in 2026
00:44 When You Should and Shouldn't Change a Listing
01:26 How Too Many Changes Hurt Etsy SEO
02:06 Visits vs Views and What Actually Matters
03:09 Traffic Thresholds That Diagnose Listing Problems
04:23 Step Two Matching Thumbnails and Titles to Search Intent
05:06 Why Etsy Title Advice Confuses Sellers
06:31 Reordering Keywords Without Hurting SEO
06:48 Step Three Root Keywords and Keyword Support
07:55 Specific Keywords vs Broad Reach Strategy
09:28 Bottom of Funnel Search Intent and AI Overviews
10:36 Using Buyer Scenarios Inside Descriptions
12:58 Step Four Converting Traffic Into Sales
14:30 Value Perception Social Proof and Differentiation
15:25 Final Framework to Overtake Competition

NEW UPDATED Etsy Ultimate Growth Challenge! Grow faster than 99% of Etsy shops 🚀
Steal my $550K shortcut & skip the struggle 👇
👉 https://www.skool.com/etsygamesvip/about
 
Etsy just dropped a fresh round of funded coupons — and most sellers have no idea what this really means for their profits. I explain how these Etsy-funded promotions work, why customers are getting 15% off (up to $20), and most importantly… why YOU still get paid in full.
 
I also cover how Etsy decides who gets these targeted promotions, why this boosts repeat buyers, and how you can stack this with your own coupon strategy to increase conversions fast.
 
Then I show you how to leverage Etsy's FREE built-in marketing tools — including abandoned cart coupons, favorited item discounts, thank-you offers, and automated email follow-ups — to drive more traffic and sales without spending extra money.
 
If you're not using these features correctly, you're leaving sales on the table.
 
Here's what I cover:
• What Etsy funded coupons are and how they work
• Why sellers still receive full payout
• The difference between funded coupons vs your own discounts
• How Etsy targets repeat buyers
• How to set up sales and coupon codes in the Marketing tab
• Using abandoned cart and favorite reminders for free email marketing
• How to improve conversion rates using built-in Etsy tools
• How to stack Etsy's promotions with your own strategy
 
This is a quick but important update every Etsy seller needs to understand.
 
#EtsySeller #EtsyTips #EtsySEO #EcommerceMarketing #EtsyShop
 
👉Printful, My Favorite POD Software:  https://www.printful.com/a/1357156:c9e605a691a554028f3a2945eeefe61d
 
🔥My Etsy Listing Image & Video Secret Weapon: Try Kittl here and use code LLYT for 25% off:  https://kittl.pxf.io/POLJaM
 
💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY
 
📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess
 
🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart
 
Watch These Grow & Improve Your Etsy Business👇
https://youtu.be/J-jysEC-rqs
https://youtu.be/XoBckxhk5iw
 
00:00 Etsy Releases New Funded Coupons
00:24 What These Targeted Promotions Actually Mean
00:50 Why You Still Get Paid in Full
01:08 Funded Coupons vs Your Own Discounts
01:25 Why "Shop15" Doesn't Work for Everyone
01:44 How to Set Up Your Own Etsy Promotions
02:14 Using Abandoned Cart Coupons for Free Email Marketing
02:32 Thank You Coupons and Repeat Buyers
02:58 How This Impacts Your Etsy Sales Strategy
03:21 Etsy Games VIP Program and Coaching

NEW UPDATED Etsy Ultimate Growth Challenge! Grow faster than 99% of Etsy shops 🚀
Steal my $550K shortcut & skip the struggle 👇
👉 https://www.skool.com/etsygamesvip/about
 
My Etsy shop was dead… and I see this happen all the time. In this breakdown, I walk through exactly how to revive a stalled or DOA Etsy shop using a clear 3-step framework that actually works. I explain the two types of "dead" Etsy shops, how to diagnose what's really killing your sales, and why blaming Etsy is the fastest way to stay stuck.
I dive deep into niche selection, competitor analysis, listing strategy, SEO fundamentals, and why most sellers don't have enough data to win. I also cover the importance of listing quality, consistent publishing, and how Etsy's algorithm responds to activity over time.
From there, I explain the real growth levers inside Etsy (SEO, listings, ads, promotions) versus external traffic sources like Pinterest, YouTube, social media, and email. I break down when ads help, when they hurt, and why organic traction always comes first.
Finally, I tie everything together with mindset, delayed gratification, and the exact habits that successful Etsy sellers stick with long after others quit. If your Etsy shop feels stuck, flatlined, or completely dead, this gives you a clear plan to change the trajectory.
 
#etsyshop #etsyseller #etsyseo #ecommercegrowth #onlineselling
 
 
👉Printful, My Favorite POD Software:  https://www.printful.com/a/1357156:c9e605a691a554028f3a2945eeefe61d
 
🔥My Etsy Listing Image & Video Secret Weapon: Try Kittl here and use code LLYT for 25% off:  https://kittl.pxf.io/POLJaM
 
💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY
 
📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess
 
🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart
 
Watch These Grow & Improve Your Etsy Business👇
https://youtu.be/J-jysEC-rqs
https://youtu.be/XoBckxhk5iw
 
00:00 What a "Dead" Etsy Shop Really Means
00:28 The Two Types of Dead Etsy Shops
00:54 Step 1 Diagnose the Real Problem
01:57 Why Not Having a Niche Is Killing Growth
02:58 Using a Niche as Your Etsy Roadmap
04:59 Competitor Comparison Without Self-Sabotage
06:13 Listings Count Why Sample Size Matters
07:14 Fixing Listing Quality SEO Photos & Descriptions
08:52 Listing Frequency and Algorithm Momentum
10:28 Mindset Time Commitment and Reality Check
12:21 Step 2 Pulling Etsy Growth Levers
13:15 Internal Growth SEO Listings Ads
15:13 External Traffic Social Pinterest YouTube
17:44 Step 3 Consistent Strategic Execution
19:45 Delayed Gratification and Long-Term Etsy Success

NEW UPDATED Etsy Ultimate Growth Challenge! Grow faster than 99% of Etsy shops 🚀
Steal my $550K shortcut & skip the struggle 👇
👉 https://www.skool.com/etsygamesvip/about
 
I'm answering one of the most confusing Etsy questions sellers struggle with: how many listings you actually need to post to get more sales — without burning out or wasting time. I walk through why chasing high listing numbers backfires, how the Etsy algorithm really responds to new listings, and the exact posting range that produces consistent growth. I explain the danger of mass uploads, the power of slow and steady releases, and how to use performance data as breadcrumbs to build listings that actually sell. I also break down why product lines matter more than random products, how the 80/20 rule applies to Etsy shops, and smart ways to grow listings using variations, bundles, and A/B testing. Finally, I cover posting timing myths, seasonal strategy, and how to build momentum that compounds over time instead of resetting every month.
 
#etsyseo #etsyseller #etsytips #etsybusiness #etsysuccess #printondemand #handmadebusiness
 
 
 
👉Printful, My Favorite POD Software:  https://www.printful.com/a/1357156:c9e605a691a554028f3a2945eeefe61d
 
🔥My POD Secret Weapon: Try Kittl here and use code LLYT for 25% off:  https://kittl.pxf.io/POLJaM
 
💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY
 
📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess
 
🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart
 
Watch These Grow & Improve Your Etsy Business👇
https://youtu.be/J-jysEC-rqs
https://youtu.be/XoBckxhk5iw
 
00:00 Why Etsy Listing Count Is So Confusing
00:58 Why More Listings Don't Automatically Mean More Sales
01:49 The Correlation vs Reality of Listing Growth
02:18 The Ideal Weekly Listing Range That Actually Works
02:43 Why Quality Breaks Down With Mass Uploads
03:40 Why Slow, Consistent Listing Releases Win
04:22 How the Etsy Algorithm Rewards Consistency
05:28 Using the 80/20 Rule to Identify Winners
06:21 Turning One Winning Listing Into a Scalable Strategy
07:58 Why Random Listings Kill Momentum
08:49 How Product Lines Help Etsy Understand Your Shop
09:52 How Product Lines Increase Traffic and Sales
11:00 Smart Ways to Increase Listings Without Starting From Scratch
11:44 Why Posting Time Matters Less Than You Think
12:07 When Timing Actually Matters for Seasonal Products

NEW UPDATED Etsy Ultimate Growth Challenge! Grow faster than 99% of Etsy shops 🚀
Steal my $550K shortcut & skip the struggle 👇
👉 https://www.skool.com/etsygamesvip/about
 
I'm breaking down the exact Etsy SEO shift that's helping listings hit page one faster—even as AI search, ChatGPT, and Google AI Overviews change how buyers discover products. This isn't about "writing for AI." It's about matching buyer search intent better than your competition, especially at the bottom of the funnel where real buyers live.
 
I walk through:
 • Why page one visibility on Etsy still matters more than ever
 • How AI search actually rewards strong buyer intent (not gimmicks)
 • The difference between top-of-funnel vs bottom-of-funnel Etsy searches
 • Real Etsy search examples that show where sales actually come from
 • How to use long-tail, high-intent phrases buyers are already typing
 • Where to place these phrases in your listings for maximum impact
 • A powerful prompt that helps uncover buyer-ready search terms
 • How to adapt your SEO strategy to win across Etsy, Google, and ChatGPT
 
If you've been stuck on page 3—or wondering why traffic isn't converting—this strategy realigns your listings with how people actually shop now.
 
#etsyseo #etsytips #etsysellers #etsysearch #ecommercetips #onlineselling
 
 
👉Printful, My Favorite POD Software:  https://www.printful.com/a/1357156:c9e605a691a554028f3a2945eeefe61d
 
🔥My POD Secret Weapon: Try Kittl here and use code LLYT for 25% off:  https://kittl.pxf.io/POLJaM
 
💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY
 
📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess
 
🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart
 
Watch These Grow & Improve Your Etsy Business👇
https://youtu.be/J-jysEC-rqs
https://youtu.be/XoBckxhk5iw
 
00:00 Why Page One on Etsy Changes Everything
00:32 The Real Reason Listings Rank (And It's Not Luck)
01:08 Why AI Is Confusing Sellers About Etsy SEO
01:29 Stop Writing for AI—Do This Instead
01:59 How Buyer Intent Controls Etsy Rankings
02:18 Etsy SEO Funnel Explained (Top vs Bottom)
03:02 Why Broad Keywords Don't Convert
03:31 The Exact Type of Searches That Lead to Sales
04:10 Where the Money Keywords Actually Live
04:28 Real Etsy Search Example Breakdown
05:12 Why Top Listings Still Leave Money on the Table
06:14 Where to Place Buyer-Intent Phrases in Listings
07:03 How ChatGPT Is Sending Traffic to Etsy
08:01 The Prompt That Finds Buyer-Ready Keywords
09:23 Fixing Prompt Mistakes for Better Results
12:20 How to Refine Descriptions for Page One Visibility
15:13 Final Etsy SEO Shift You Need to Make Now