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Handmade & Beyond Podcast

LL - Etsy & Handmade Business Coach
Handmade & Beyond Podcast
Latest episode

384 episodes

  • Handmade & Beyond Podcast

    Top 3 Etsy Mistakes of 2025 (Fixes Inside)

    24/12/2025 | 14 mins.

    Grow faster than 99% of Etsy shops 🚀 Steal my $550K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about     I'm closing out the year by calling out the three biggest Etsy mistakes I've seen holding sellers back in 2025 and what to do instead going into 2026. I walk through why underutilized shop sections quietly hurt traffic and trust, how your photos and listing visuals directly control clicks and conversions, and why a lack of niche focus makes growth harder than it needs to be. I also explain how Etsy's algorithm uses your shop data, how to turn images into sales tools instead of placeholders, and how targeting a clear audience makes product creation easier and more profitable over time. If you want more traffic, better conversions, and a stronger foundation heading into the new year, this is the reset most sellers need. #etsyseo #etsyseller #etsytips #etsymistakes #onlinebusiness #sidehustle     👉Printful, My Favorite POD Software:  https://www.printful.com/a/1357156:c9e605a691a554028f3a2945eeefe61d   🔥Try Kittl here and use code LLYT for 25% off:  https://kittl.pxf.io/POLJaM   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw   00:00 Why These Etsy Mistakes Are Holding Sellers Back 00:49 Mistake #1 Underutilized Shop Sections 01:52 How Shop Sections Feed Etsy's Algorithm 02:33 Shop Sections as SEO Mini Landing Pages 03:35 Using the About Section for Trust and Keywords 04:42 Why Every Shop Detail Still Matters 05:03 Mistake #2 Listing Photos That Kill Clicks 05:45 How Photos Control Traffic and Click Through Rate 06:39 Using Images to Sell Not Just Display 07:43 Turning Photos Into Sales Tools and Social Proof 09:18 Alt Text and Hidden SEO Most Sellers Skip 10:05 Mistake #3 No Clear Niche or Target Audience 11:56 Why Niche Focus Leads to Easier Sales 13:15 Building a Sustainable Etsy Shop for the New Year

  • Handmade & Beyond Podcast

    I Fix This Etsy Shop in 10 Minutes (And It Explains Low Sales)

    22/12/2025 | 11 mins.

    Grow faster than 99% of Etsy shops 🚀 Steal my $550K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   I pick a random Etsy shop and show how I would change its trajectory using just three high-impact fixes in under 10 minutes. I focus on the exact areas that hold most Etsy shops back early on and explain how small, strategic changes can dramatically improve traffic, clicks, and conversions.   I start by evaluating the shop at a glance to set realistic expectations around sales, reviews, and growth timelines. Then I walk through the first major fix: branding and shop aesthetic, including how banners, logos, and the About section influence buyer trust and Etsy SEO. Next, I explain why listing sections are one of the most overlooked SEO and conversion tools on Etsy and how they act like mini landing pages for both shoppers and search. Finally, I dive into product photography and video, breaking down why consistency, backgrounds, lighting, and movement matter so much in crowded Etsy search results.   This walkthrough is designed to help you spot the same issues in your own shop and apply these fixes quickly, without getting overwhelmed by minor details.   #etsyseo #etsyshopreview #etsytips #etsyseller #etsyshopgrowth #etsymarketing     👉Printful, My Favorite POD Software:  https://www.printful.com/a/1357156:c9e605a691a554028f3a2945eeefe61d   🔥Try Kittl here and use code LLYT for 25% off:  https://kittl.pxf.io/POLJaM   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw   00:00 Random Etsy Shop Review Challenge Explained 00:16 Rules And Why Only Three Fixes Matter 00:45 First Impression And Shop Performance Snapshot 01:38 Setting Realistic Etsy Growth Expectations 02:16 Fix #1 Branding And Shop Aesthetic 03:44 About Section And Branding For SEO 04:45 Brand Direction And Niche Clarity 05:07 Fix #2 Listing Sections For Buyers And SEO 05:47 Using Sections As Mini SEO Landing Pages 06:47 Fix #3 Photography Consistency And Backgrounds 07:46 Making Products Stand Out In Search 09:32 Why Etsy Listing Videos Increase Clicks 10:09 Quick Video Tips To Capture Attention 10:27 Etsy VIP Program And Support Overview

  • Handmade & Beyond Podcast

    From Zero to 100 Etsy Sales: The Repeatable System You Can Start Tonight

    09/12/2025 | 34 mins.

    Grow faster than 99% of Etsy shops 👇 Steal my $550K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   I show you the exact 8-step system I use to take an Etsy shop from "no sales" to the first 100 orders and beyond. I start with real proof from one of my own shops that's done over $500K in revenue, then walk through how to build a simple, repeatable process instead of chasing "magic products."   Here's what I cover:   – Why your first 10–100 sales feel impossible (and why it's not your fault) – How to choose a profitable, passion-driven niche that can actually feed you long term – A simple way to validate demand using Etsy's marketplace insights and external keyword tools like Alura – How to build focused product lines so the algorithm clearly understands who you serve – Ways to differentiate your products on purpose: better photos, value adds, materials, and experience – The listing cadence I recommend so you stay consistent without burning out – How to "follow the breadcrumbs" in your stats to double down on what's already working – The 100-visit rule that tells you whether you have a traffic problem or a conversion problem – Using Etsy's internal marketing (coupons, abandoned cart offers, sales, and when to use ads) – When and how to layer in outside traffic like Pinterest, YouTube, blogging, or email without overwhelming yourself   If you want a realistic, data-driven way to grow faster on Etsy without guessing at what to do next, this episode gives you the framework I use over and over again.   #EtsySeller #EtsyTips #EtsySEO #EtsyShop #SideHustle #PassiveIncome     💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw   00:00:00 Why Your First 100 Etsy Sales Feel Impossible 00:01:06 Proof of Results and Etsy Games VIP Invitation 00:02:02 Overview of the 8-Step Etsy Sales System 00:02:19 Step 1 – Choose a Profitable, Passion-Driven Niche 00:07:17 Step 1 – Validate Demand With Etsy and Keyword Tools 00:13:12 Step 2 – Build Focused Product Lines Around Your Niche 00:17:38 Step 3 – Differentiate Your Products and Add More Value 00:20:13 Step 4 – Stay Consistent With a Simple Listing Cadence 00:22:05 Step 5 – Follow the Breadcrumbs in Your Stats and Sales 00:24:44 Step 6 – Use the 100-Visit Rule to Fix Conversion Issues 00:27:41 Step 7 – Turn On Etsy's Built-In Internal Marketing 00:31:13 Step 8 – Add One Smart External Traffic Channel 00:34:13 Compounding Growth and the Long-Term Etsy Snowball

  • Handmade & Beyond Podcast

    Your Etsy Sales Are Stuck – Fix It in 20 Minutes with This 5-Step Plan!

    05/12/2025 | 21 mins.

    Grow faster than 99% of Etsy shops 👇 Steal my $550K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   I'm pulling back the curtain on the exact 5-step process I used to grow my Etsy shop from just a few thousand dollars a year to over $100K by following the "breadcrumbs" inside Etsy stats. Instead of guessing what to list next, you'll see how to use real data to decide what products to create, which keywords to double down on, and where your most profitable traffic is actually coming from.   Here's what you'll learn:  • How to read your Etsy traffic dashboard like a crystal ball for future sales  • Which traffic sources matter most (Etsy search, app, social, direct, offsite ads)  • How to spot your top-performing listings and turn them into a scalable product line  • A simple 5-part listing strategy to create more winners and profitable variations  • How to use tools like Alura and Etsy's own keyword insights to double down on demand  • Why a consistent 2–5 listings per week routine beats random "throw spaghetti" listing  • The 60–90 day review loop that keeps your growth compounding over time  • How to avoid shiny object syndrome and finally stick to a proven roadmap   If you've ever felt like you're working hard but not seeing results in your Etsy shop, this walkthrough gives you a concrete, repeatable strategy you can start using this week.   #etsyshop #etsyseller #etsyseo #smallbusiness #passiveincome #etsycoach       💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw   I'm pulling back the curtain on the exact 5-step process I used to grow my Etsy shop from just a few thousand dollars a year to over $100K by following the "breadcrumbs" inside Etsy stats. Instead of guessing what to list next, you'll see how to use real data to decide what products to create, which keywords to double down on, and where your most profitable traffic is actually coming from.   Here's what you'll learn:  • How to read your Etsy traffic dashboard like a crystal ball for future sales  • Which traffic sources matter most (Etsy search, app, social, direct, offsite ads)  • How to spot your top-performing listings and turn them into a scalable product line  • A simple 5-part listing strategy to create more winners and profitable variations  • How to use tools like Alura and Etsy's own keyword insights to double down on demand  • Why a consistent 2–5 listings per week routine beats random "throw spaghetti" listing  • The 60–90 day review loop that keeps your growth compounding over time  • How to avoid shiny object syndrome and finally stick to a proven roadmap   If you've ever felt like you're working hard but not seeing results in your Etsy shop, this walkthrough gives you a concrete, repeatable strategy you can start using this week.   #etsyshop #etsyseller #etsyseo #smallbusiness #passiveincome #etsycoach

  • Handmade & Beyond Podcast

    Big Profit, Low Competition Etsy Niches For 2026

    01/12/2025 | 2 mins.

    Grow faster than 99% of Etsy shops 👇 Steal my $550K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   I'm revealing the top Etsy niches to dominate in 2026 and beyond, based on real buyer demand, long-term sustainability trends, and niches with a naturally high barrier to entry that keep competition low.   My focus is on niches with strong customer demand, long runway, and profit potential, even for sellers who want to start fresh or pivot into a more sustainable business model.   Here's exactly what I cover:   • What makes a niche profitable in 2026 Demand indicators, long-term sustainability signs, and how barrier-to-entry affects competition.   • The 8 best Etsy niches to start or pivot into I break down equipment needs, skill requirements, market trends, pros, cons, and why each niche is exploding.   • Why 3D printing is becoming one of Etsy's biggest goldmines High demand, low saturation, incredible product variety, and how AI + CAD is speeding up product development.   • Laser cutting & engraving trends Why personalized acrylic/wood products are booming and what 2026's "layered 3D art" trend means for sellers.   • The woodworking resurgence Why buyers are rejecting cheap imports and paying premium prices for small-batch craftsmanship.   • High-end apparel & embroidery micro-brands Why embroidered apparel is outperforming POD and how digitizing skills unlock high-margin income.   • Polymer clay & resin for pros The rise of hyper-realistic minis, mixed-media pieces, and personalized micro-creations.   • Metal stamping & silversmithing Why meaningful heirloom-style jewelry is booming and how real craftsmanship outperforms mass-produced goods.   • High-complexity digital products How digital files tied to the "maker economy" (3D printable files, laser SVGs, embroidery files) are exploding.   • Scented products & clean branding Why clean-ingredient candles/soaps with high-end branding still sell—and why they're hard to get right.   If you're planning to start a new Etsy shop, pivot your niche, or scale a more profitable model… this breakdown gives you the clearest look at where Etsy is going in 2026.   #EtsyTips #EtsySeller #Etsy2026 #PassiveIncome   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw   00:00 Etsy Niche Demand and Competition Breakdown 00:37 Why High-Barrier Etsy Niches Dominate in 2026 01:00 Overview of the Top Etsy Niches to Sell Next Year 01:34 3D Printing Etsy Trends and Seller Requirements 03:51 Using Trend Reports and AI to Find Etsy Opportunities 06:00 Laser Cutting Etsy Products and 2026 Growth Trends 07:20 Woodworking Etsy Products Buyers Want in 2026 08:35 Embroidery and Niche Apparel Winning on Etsy 09:55 Polymer Clay and Resin Etsy Trends for 2026 11:01 Metal Stamping Jewelry Demand and Etsy Search Trends 12:20 High-Complexity Digital Products for Etsy Maker Niches 13:22 Scented Products and Clean-Brand Etsy Trends 14:39 Best Etsy Niches to Start in 2026 (Final Breakdown)

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About Handmade & Beyond Podcast

I help other people start, build, and grow their handmade and Etsy businesses so that they can make extra money pursuing their passion. I am a real seller that makes their entire living off Etsy and my handmade business. I teach others how to do the same.
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