In her creative-adjacent work as a developmental book editor and consultant, it is common for Pat to offer prospective clients a sample edit. In fact, it is her policy. In James’s work as a ghostwriter, it is common for prospective clients to ask him to produce a bit of sample writing.
The gifted underachievers agree that it’s important to help prospective clients perform their due diligence so they can decide who to work with on their creative project.
But looked at from another perspective, there’s free work involved. Essentially, clients are requesting (being offered, in Pat’s case) unpaid work on their project as part of evaluating who to work with.
And so, the question is: Work for free?
Well, it depends. Pat will do a sample edit with no obligation for either party to work with the other, while James says no to producing any writing before the contract is signed and some payment received.
We’re both experienced in our fields, we both have a solid base of clients. The difference turns out to be in our respective roles and where we enter a project’s development and execution.
Find out our policies around free work and why we do things the way we do.
Questions for Listeners:
* Will you do free work to get a gig?
* If yes, why?
* If no, why not?
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For Further Exploration:
Should You Do Free Work?
How to Use Free Work to Get Clients
Dealing with Difficult Clients for Creative Professionals
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