PodcastsArtsThe Bright Balloon

The Bright Balloon

Sara Meyer
The Bright Balloon
Latest episode

313 episodes

  • The Bright Balloon

    416. What it's really like working with a VA

    28/04/2026 | 43 mins.
    In this episode, we're talking about one of my favorite topics: outsourcing your admin work to a virtual assistant. I'm interviewing Nicole, who is my virtual assistant.
    She's also the owner of Let Nicole Help, and she offers many other services but for me, she primarily helps with sales. She is my client-facing, invoice-sending admin genius who has freed me up from computer work so that I can focus on the part of my business that I really like, which is getting new business and doing installations.
    We are getting into the nitty gritty about how we met, how we started, the clunky figuring-it-out stage we went through and our recommendations of how you can onboard your own virtual assistant. 
    You'll also hear us talk through a process improvement we discovered we should make while recording!
    And one more shout out to this month's presenting sponsor - Betallic! 
     
    In the UGlu Hotline, hear what kind of suction cups are great to keep in your toolkit.
     
    Unlock three free bonus episodes! 
     
    RESOURCES MENTIONED:
    Sales Sets
    Betallic 
    Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
    buildwiththeguild.com
    UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST) 
    DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline!
    2026 Bright Balloon Planner 
    @letnicolehelp | www.assetassign.app
    - - - -
    On the Bright Side Apple | Patreon
    Join the Bright Balloon email list 
    The Bright Balloon on YouTube
  • The Bright Balloon

    414. Reaching outside of your balloon boundaries

    21/04/2026 | 28 mins.
    This was such a fun and inspiring interview. If you've ever felt stuck "just" doing balloons… wondering what's next, how to grow and how to start saying yes to bigger, more creative opportunities… you're going to love this conversation! I'm chatting with Lizeth and Oscar of Mom's Kloset. 
    They're a husband and wife team based in Atlanta who started with a bag of balloons and have grown into full-scale fabrications and custom builds. I am such a huge fan of these two and what they create; honestly, I was fangirling during this interview. 
    We recorded live at the International Balloon Convention and we talk about:
    how they made the transition from balloons into full-on fabrication

    how they figure things out when they're doing something for the first time

    what they would actually recommend you start adding to your business if you want to grow outside of balloons. 

    It's one of those conversations that really pushes you to think bigger, but in a way that still feels doable. And a huge thank you to this month's presenting sponsor, Betallic!
    In the UGlu Hotline, hear a fun tip about sharing scissors.
     
    Unlock three free bonus episodes! 
     
    RESOURCES MENTIONED:
    Sales Sets
    Betallic 
    Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
    buildwiththeguild.com
    UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST) 
    DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline!
    2026 Bright Balloon Planner 
    @moms_klosetballoons 
    - - - -
    On the Bright Side Apple | Patreon
    Join the Bright Balloon email list 
    The Bright Balloon on YouTube
  • The Bright Balloon

    413. How Betallic and Sempertex work together

    14/04/2026 | 23 mins.
    This episode is a little bit different, but in a way that I think you're really going to enjoy. If you've ever felt confused about the brands that you're using in your business and wondering what's going on behind the scenes in the industry, you're not alone. 
    Most of us are just in our own businesses doing the work and not really sure what's happening in the bigger picture. But in this episode, I'm bringing you behind the curtain with Andrea and Barry from Betallic. This was recorded live at the International Balloon Convention, and we talked about the connection between Betallic and Sempertex. 
    If that's ever confused you, they explain that relationship, plus what's changed in the industry over time and how they're thinking about supporting balloon decorators moving forward. It's a really insightful behind the scenes conversation, and I think it will give you a lot more clarity and confidence in the brands that you're using to run your business. 
    Episodes this month are sponsored by Betallic! Be sure to check out the Betallic Balloon Club and mark your calendars for IBC in October 2026 in Miami, Florida.
     
    In the UGlu Hotline, hear a great tip for a ceiling installation without helium!
     
    Unlock three free bonus episodes! 
     
    RESOURCES MENTIONED:
    Sales Sets
    Betallic 
    Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
    buildwiththeguild.com
    UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST) 
    DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline!
    2026 Bright Balloon Planner 
    - - - -
    On the Bright Side Apple | Patreon
    Join the Bright Balloon email list 
    The Bright Balloon on YouTube
  • The Bright Balloon

    412. The decisions to make with a storefront

    07/04/2026 | 36 mins.
    If you are someone who has either grown out of your home-based studio, or you don't even have a spot for a home-based studio, this episode is full of tips for you! I am talking with Heidy of Decor by Heidy about opening a brick and mortar store and some of the choices she made along the way that finally got her to her beautiful store located in Florida.
    She also shares a really smart idea about outsourcing deliveries and how it's helped the installation side of her business, too.
    And I'm excited that this month kicks off a new sponsorship and a new partnership with Betallic, who chose Heidy as their guest! Betallic is known around the world for high-quality foil and latex balloons, and for supporting the balloon community through education and inspiration. 
    If you're looking to grow your skills, be sure to check out Betallic Balloon Club, an online community where you can subscribe for monthly classes (including Heidy's!), learn new balloon recipes and connect with balloon artists from all over the world. Plus, mark your calendars for the IBC event happening October 20-22, 2026, in Miami, Florida.
     
    In the UGlu Hotline, hear one listener's tip for finding what colors are comparable across brands.
     
    Unlock three free bonus episodes! 
     
    RESOURCES MENTIONED:
    Sales Sets
    Betallic 
    Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
    buildwiththeguild.com
    UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST) 
    DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline!
    2026 Bright Balloon Planner 
    @balloonboutiquebyheidy 
    - - - -
    On the Bright Side Apple | Patreon
    Join the Bright Balloon email list 
    The Bright Balloon on YouTube
  • The Bright Balloon

    410. Making organization contagious

    31/03/2026 | 34 mins.
    In this episode, we are talking about something I both love and deeply struggle with: organization. 
    If you're a creative entrepreneur, especially in the balloon world, you probably have a space full of color, sizes, bins, tools, samples, etc. (And let's be honest… at least one drawer of shame!) 
    So I invited Tammy to the show. She is a professional organizer who pivoted from interior design into full time organization. And she's built an entire business helping people get their homes, offices, closets and pantries functioning beautifully.
    We connected through 17hats, the CRM we both use behind the scenes to run our businesses, and I was excited to have her come on the show to share her knowledge. I wasn't expecting how much balloon and organization services have in common!
    We're talking about systems, labeling, kids, clutter, inventory, overwhelm, junk drawers, and how organizing one tiny space can actually change your entire workflow. 
    So if you are like me and you have projects that you know you need to get done before the busy season hits, hopefully this episode gives you some tips and sparks a little bit of motivation to get your balloon space (or just your living space) a little bit more organized.  
    And thanks once again to this month's presenting sponsor, Tuftex!
    In the UGlu Hotline, hear one listener's tip for what to bring to site visits.
     
    Unlock three free bonus episodes! 
     
    RESOURCES MENTIONED:
    Sales Sets
    Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
    buildwiththeguild.com
    UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST) 
    DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline!
    2026 Bright Balloon Planner 
    @simpleorganization 
    - - - -
    On the Bright Side Apple | Patreon
    Join the Bright Balloon email list 
    The Bright Balloon on YouTube

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About The Bright Balloon

The Bright Balloon is a podcast where Sara Meyer shares bright ideas for your balloon business. We help overwhelmed balloon artists more money, eliminate stress and grow our creative businesses together. Welcome to The Bright Balloon.
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