717. From Burnout to Breakthrough: What Happens When You Let Go of a Business | Coaching Session
Welcome back Product Bosses! Have you ever gotten to a place where your business just doesn’t feel aligned anymore? In today’s heartfelt coaching session, I sit down with Alyse Steiner, the founder of TOSI Nursing Covers, who’s at a crossroads: should she sell her business or shut it down completely? What started as a passionate product born from her experience as a new mom has turned into something she’s now outgrowing—and Alyse is looking for a graceful way to move on.We dig into what it really means to exit your business—whether it’s through selling your inventory, handing over the reins to a new owner, or simply closing the chapter with intention. I share insights from my own journey of closing and selling businesses and how to look at your business as an asset, not a failure. We also brainstorm strategies for finding a buyer and packaging up the business to sell it as a “business-in-a-box.”If you’re feeling disconnected from your current business or are dreaming about what’s next, this episode is a must-listen. Learn how to let go with clarity and confidence—and maybe even use this moment as fuel for your next big idea.Resources:Learn more about Alyse’s product at TOCI Mom!Follow TOCI Mom on Instagram by clicking here.If you’re ready to create a sales engine that works for your product, your life, and your revenue goals, then sign up for our next Sales Accelerator program. No overwhelm. No endless to-do lists. Just simple, strategic shifts that turn your existing efforts into a well-oiled machine.Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Want to make more money without new customers or new products? Grab my FREE Fix What’s Not Working Checklist and uncover simple tweaks to boost your revenue today. No overwhelm, no extra work—just quick fixes that help your business start paying you more.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!
716. What If You Don’t Want to Hustle—But Still Want to Make Money in Your Product-Based Business? | Coaching Session
Welcome back Product Bosses! Today I’m coaching Sandra Nakashima, a talented chocolatier who’s re-entering the business world after years away. She loves her work but doesn’t want to be tied to long hours, a big team, or endless hustle. Her dream? A beautiful, profitable business that allows her to live fully—without sacrificing her time or energy.In this session, we dig into the heart of her business model, deciding between growing her chocolate-making classes or her packaged chocolate sales, and uncovering why focusing on one first can make all the difference. You’ll hear how to increase your average order value, simplify your offers, and lean into what’s already working so your business works for you—not the other way around.If you’ve ever thought, “I love my business, but I don’t want it to take over my life,” this conversation will feel like a deep breath and a clear plan forward. Tune in to learn how to make more while doing less, and build a business that supports the life you want to live.Resources:Learn more about Sandra and her company, Chocolate Making Fun!Follow Sandra on Instagram by clicking here.If you’re ready to create a sales engine that works for your product, your life, and your revenue goals, then sign up for our next Sales Accelerator program. No overwhelm. No endless to-do lists. Just simple, strategic shifts that turn your existing efforts into a well-oiled machine.Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Want to make more money without new customers or new products? Grab my FREE Fix What’s Not Working Checklist and uncover simple tweaks to boost your revenue today. No overwhelm, no extra work—just quick fixes that help your business start paying you more.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF...
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715. What’s Really Holding Your Product Business Back (Hint: It’s Not Strategy) | Coaching Session
Welcome back Product Bosses! This week, I’m coaching Hannah Kirby, the founder of Stable-ish—a brand that’s reimagining how we talk about and accessorize mental health. After her heart-shaped pill case took off on Etsy, Hannah found herself with a loyal audience, a strong brand, and real traction. But despite that success, she’s stuck. Not because of strategy, but because of mindset. And if you’ve ever felt that invisible resistance too—like you’re not sure you’re allowed to go after the life you want—then Hannah’s story is going to hit home.In this episode, we go beyond tactics and dive into what’s really holding Hannah back: the fear of not being worthy enough to do this work, and the legacy beliefs that tell her she should play it safe. Together, we explore how to rewrite those inner narratives so she can confidently step into the business owner she already is.You don’t want to miss this one. It’s a powerful reminder that the business you’re building isn’t just about products—it’s about your personal growth, your legacy, and the belief that you’re allowed to want more. Tune in to get re-inspired and start shifting your own mindset today.Resources:Learn more about Stableish and Hannah’s work around mental health awareness. Follow Hannah on Instagram by clicking here.Say hello to the Accelerate Your Sales podcast bundle. It’s my absolute best, totally-free playlist of episodes that will show you exactly how to stop being the best kept secret. Click here for your shortcut to more sales!Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!
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714. You Don’t Need an Audience to Build a Million-Dollar Product Business
Welcome back, Product Bosses! I know so many of you are out there asking yourselves, “How can I grow this business if I don’t have a big following?” Trust me, I hear this all the time—and I’m here to tell you that you do not need a huge audience to build a successful product-based business. In this re-air of one of our most-loved episodes, I share the story of how I launched my brand, Cuffs Couture, with no social media and no email list—and still turned it into a six-figure success.What changed everything for me? Learning to get in front of other people’s audiences. In this episode, I’ll walk you through how you can do the same—whether that’s selling on Amazon, at in-person markets, or to wholesale accounts. These are all visibility channels that already come with built-in customers ready to buy. I also talk about why relying on “free” social media isn’t always the smartest path, and how to create a strategy that doesn’t rely on going viral.So if you’ve been feeling stuck or discouraged about your follower count, this one’s for you. You can still build a thriving business—and I’ll show you how to start exactly where you are.Note: In this re-aired episode there is mention of one of our programs called Multi-$tream Machine (MSM). Since the original airing of this episode, this program has been updated to be called The Sales Accelerator. Resources:If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!
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713. Ask Jacq: How to Turn Market Shoppers Into Repeat Online Buyers | Q&A
Hey there, Product Bosses! In this episode of the Ask Jacq Series, I’m answering a hot question from one of my students who absolutely dominates at her local farmer’s markets—making $3,000 in just four hours—but can’t get those happy shoppers to buy online. Sound familiar? Whether it’s due to product challenges (like meltable body butters in summer heat) or a website that’s just not converting, we dig into what’s really going on and what you can do to shift from one-time market sales to recurring online revenue.We talk through how to nurture those leads, and why your website needs to pass the “grandma test” in order to convert. From simplifying customer expectations to improving messaging clarity, this episode is packed with ideas to help you bridge the gap between in-person connection and online convenience.If you’re a product-based business owner who sells at markets, pop-ups, or in-person events and you want to grow your online store, tune in now. I’ll show you how to meet your customers where they are—and guide them right into your virtual checkout.Resources:If you’ve ever wished that someone would just tell you exactly what works when it comes to scaling your product brand into real money, then I have something really special for you. I put together a special bundle of our top podcast episodes. Join our mailing list for access to additional training and support to turn your business into the best it can be.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this Episode:InstacartDiscover more about how Instacart can work for you!Click here to learn moreGlociUse Code JACQUELINESNYDER to get 15% OFF your order! Click here to shop now!
About The Product Boss: Business Coaching for Product-Based Female Entrepreneurs
A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life.
Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline.
The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and strategy to the next level to create your dream life.
As a woman entrepreneur and product expert Jacqueline Snyder delivers a workshop-style strategy hour of social media marketing strategies and marketing made easy and simple. Blending life as a boss mom, goal digger, coach and female business owner in this ever-changing online world has its ups and downs. Creator of the Best Seller framework of snowballing your sales inside their signature course, Multi-Stream Machine, which focuses systems, visibility and sales from $0-$100k and beyond. http://www.multistreammachine.com
Join me weekly in a training and “marketing school” format with actionable takeaways that include how to grow your online platforms and revenue, e-commerce business sales channels, gaining steady and perpetual traffic to your website, such as Amazon, Shopify, Etsy, brick and mortar, bakery and food products, one-of-a-kind custom or artist products, social media influencer marketing, small business marketing ideas, content calendar, scaling handmade, visibility and Instagram tactics, abundance entrepreneurial mindset and growth, productivity hacks and organization tips. Guests include: Jenna Kutcher of Goal Digger Podcast, Lori Harder of Earn Your Happy podcast, Jamie Kern Lima (author of Believe IT), Cat & Nat Unfiltered, David Meltzer, Jasmine Star, Angie Lee of Ready is a Lie and Mike Lee of Soul CBD, Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First, Joy Cho, Jaclyn Johnson of Work Party and Create & Cultivate, Kelly Roach, and more.
Are you asking yourself: Is it possible to create consistent income and multiple streams of revenue in the product world? Can you take your maker or Etsy business, physical product or private label business a full-time income from a side hustle to a stable household income for you and your family? Can makers be millionaires? Can you take your handmade items and scale your team, inventory, and production? The answer to all: YES! Let’s dig in! Don’t forget to subscribe.
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