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The Sticky From The Inside Podcast

Andy Goram
The Sticky From The Inside Podcast
Latest episode

146 episodes

  • The Sticky From The Inside Podcast

    Creating A Culture Of Ownership - One Choice At A Time

    21/05/2026 | 48 mins.
    What if creating a culture of ownership had nothing to do with your organisation and everything to do with you?

    In this episode of Sticky From The Inside, Andy Goram is joined by Greg Hawks to challenge one of the biggest assumptions in workplace culture today, that ownership is something leaders create and employees receive.

    Greg flips that thinking on its head.

    This conversation explores why ownership isn’t a corporate initiative, a leadership tactic, or something written into a job description. It’s a personal choice. One that shapes how we respond to challenges, how we engage with others, and ultimately, how fulfilling our work feels.

    Together, Andy and Greg unpack:

    Why disengagement often comes from a “done to me” mindset

    The difference between owners, renters, and vandals in organisations

    Why most companies are trying to fix the wrong problem

    How language, trust, and mindset shape our daily experience at work

    What it really takes to create a culture where people care, contribute, and step up

    If you’ve ever felt frustrated, disengaged, or like work is something that happens to you, this episode offers a powerful reframe. Because creating a culture of ownership doesn’t start with leadership. It starts with a choice.

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    Key Takeaways

    Ownership starts with personal choice. Ownership is not given by organisations, it’s a decision individuals make to regain control, perspective and fulfilment.

    Culture is shaped by everyday behaviour. A culture of ownership emerges from consistent individual choices to care, contribute and take responsibility.

    Not all disengagement is equal. Owners, renters and vandals influence culture differently, and unchecked vandals can actively undermine engagement.

    Leaders create the conditions for ownership. Ownership grows when people experience meaningful return, hear specific recognition, and see clear behavioural standards upheld.

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    Key Moments
    The key moments in this episode are:

    00:01:11 – Should Employees Really Care Like Owners?
    00:02:56 – Setting the Stage: What Drives Ownership at Work?
    00:06:05 – Ownership Isn’t for the Company—It’s for You
    00:08:04 – Breaking Free from the “Done To Me” Mindset
    00:12:22 – What a True Culture of Ownership Actually Feels Like
    00:14:49 – Unlock #1: Why Risking Bold Commitments Changes Everything
    00:17:16 – Owners, Renters and Vandals: The Mindsets That Shape Culture
    00:20:16 – Why Most Organisations Are Fixing the Wrong Problem
    00:22:30 – Unlock #2: Activating Lasting Value Through Words
    00:27:30 – From Mindset to Behaviour: Ownership, Trust and Personal Return
    00:39:30 – Designing the Conditions for a Culture of Ownership
    00:44:35 – Sticky Notes: Three Truths About Ownership and Fulfilment

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    Join The Conversation

    Find Andy Goram on LinkedIn here
    Listen to the Podcast on YouTube here
    Follow the Podcast on Instagram here
    Follow the Podcast on Twitter here
    Follow the Podcast on Facebook here
    Check out the Bizjuicer website here
    Get a free consultation with Andy here
    Check out the Bizjuicer blog here
    Download the podcast here
    ----more----
    Useful Links
    Follow Greg Hawks on LinkedIn here
    Find Greg's website here
    Find the book Act Like An Owner here
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    Full Episode Transcript

    Get the full transcript of the episode here
  • The Sticky From The Inside Podcast

    Accidental Manager To Beautiful Leader

    07/05/2026 | 50 mins.
    Most of us don’t set out to become leaders.

    We get good at something. We get recognised. Then one day, we’re handed a team and expected to just… figure it out. That’s the reality behind the term accidental manager, and according to today’s guest, it’s where the vast majority of leadership journeys begin.

    In this episode, Andy sits down with Dawn Stallwood, corporate lawyer, advisor, and author of Beautiful Leadership, to explore what really happens when capable people are promoted into leadership roles without the preparation or support they need.

    This isn’t about blaming leaders. It’s about understanding the system that creates them.

    Dawn shares her own experience of stepping into leadership feeling ill-equipped, the pressure and self-doubt that follows, and why so many well-meaning leaders end up struggling in silence.

    But more importantly, she offers a way forward. Together, they explore how leadership can shift from something we fall into… to something we intentionally choose to take on. From firefighting and self-doubt to clarity, capability, and impact.

    And at the heart of that shift is Dawn’s Beautiful Leadership framework, a practical, human approach to leading with intention, courage, and purpose.

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    Key Takeaways

    Most leaders are accidental, not intentional. Leadership is rarely planned. It’s something people fall into without the training or support they need.

    The cost of poor leadership is human. Pressure, self-doubt, and lack of capability don’t just impact performance, they affect health, confidence, and retention.

    Leadership isn’t about having all the answers. The best leaders don’t do everything, they create the conditions for others to succeed.

    Intentional leadership is a choice. You may not choose to become a leader, but you can choose how you show up once you are.

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    Key Moments
    The key moments in this episode are:

    00:01:11 – Why most of us become accidental managers
    00:03:00 – Introducing Dawn Stallwood and the idea of Beautiful Leadership
    00:07:33 – The realisation moment: feeling ill-equipped to lead
    00:09:22 – The hidden pressure and personal cost of leadership
    00:11:50 – Why struggling leaders don’t ask for help (and choose to leave)
    00:14:17 – Why organisations keep creating accidental managers
    00:17:49 – The cycle of accidental leaders creating more accidental leaders
    00:18:55 – Rethinking leadership: it’s not about having all the answers
    00:22:14 – Letting go of past success to step into leadership
    00:24:42 – Moving from accidental manager to intentional leader
    00:27:24 – The Beautiful Leadership framework: qualities and practices explained
    00:47:51 – Sticky Notes: courage, growth, and getting your brave on

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    Join The Conversation

    Find Andy Goram on LinkedIn here
    Listen to the Podcast on YouTube here
    Follow the Podcast on Instagram here
    Follow the Podcast on Twitter here
    Follow the Podcast on Facebook here
    Check out the Bizjuicer website here
    Get a free consultation with Andy here
    Check out the Bizjuicer blog here
    Download the podcast here
    ----more----
    Useful Links
    Follow Dawn Stallwood on LinkedIn here
    Find the Beautiful Leadership website here
    ----more----
    Full Episode Transcript

    Get the full transcript of the episode here
  • The Sticky From The Inside Podcast

    The Success Complex: The Hidden Biases Holding You Back

    23/04/2026 | 45 mins.
    What if the biggest thing standing between you and success… is you?

    In this episode of Sticky From The Inside, Andy Goram is joined by performance psychology student and author Adrian Kelly to explore The Success Complex. The hidden biases, blind spots, and behaviours that shape how we define, pursue, and sometimes even avoid success.

    From the illusion of external achievement to the quiet dissatisfaction many high performers feel, Adrian challenges the idea that success is something we can measure from the outside. Instead, he reveals how deeply personal it really is and how often we get in our own way without even realising it.

    Together, Andy and Adrian unpack the psychological traps that hold us back, including anchoring bias, the myth of IQ as potential, and our reluctance to reflect on past performance. They also explore why motivation is so often misunderstood and what actually helps people move forward.

    Through powerful stories including a remarkable lesson from the origins of Top Gun this episode brings performance psychology to life in a practical, relatable way.

    If you’ve ever chased success but still felt something was missing… this conversation might just change how you think about it.

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    Key Takeaways

    Success is personal, but we measure it socially. We often define success using external benchmarks, not what actually matters to us.

    We are often our own biggest barrier. Blind spots, biases, and ingrained thinking patterns quietly hold us back.

    Reflection is the missing link in performance. Most people avoid analysing failure, but that’s where growth happens.

    Motivation isn’t the problem; direction and confidence are. People aren’t unmotivated; they often just lack clarity, belief, or momentum.

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    Key Moments
    The key moments in this episode are:

    0:01:10 – Rethinking success: pressure, comparison, and hidden cost
    0:03:58 – Adrian Kelly’s journey: from law to performance psychology
    0:08:15 – Why success fascinates us (and why we rarely question it)
    0:09:11 – The illusion of success and the “I’ll be happy tomorrow” trap
    0:10:45 – The Success Complex: blind spots and self-sabotage
    0:13:07 – Anchor bias: how our environment limits our thinking
    0:15:30 – Reflection as the missing link in performance improvement
    0:16:24 – The Top Gun story: deliberate practice in action
    0:22:42 – When success becomes a limiter: confirmation bias and stagnation
    0:27:17 – The myth of unmotivated people and the law of small wins
    0:29:35 – Motivation, alignment, and the role of leaders
    0:37:30 – Building systems for success: making good habits easier
    0:39:19 – Redefining happiness: hedonic vs eudaimonic success
    0:41:44 – Sticky Notes: progress, consistency, and long-term thinking

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    Join The Conversation

    Find Andy Goram on LinkedIn here
    Listen to the Podcast on YouTube here
    Follow the Podcast on Instagram here
    Follow the Podcast on Twitter here
    Follow the Podcast on Facebook here
    Check out the Bizjuicer website here
    Get a free consultation with Andy here
    Check out the Bizjuicer blog here
    Download the podcast here
    ----more----
    Useful Links
    Follow Adrian Kelly on LinkedIn here
    Find the Ask More website here
    ----more----
    Full Episode Transcript

    Get the full transcript of the episode here
  • The Sticky From The Inside Podcast

    Dance Floor Theory: A Simple Way To Solve The Complexity Of Employee Engagement

    09/04/2026 | 48 mins.
    Why does employee engagement still feel so hard?

    Despite decades of focus, surveys, and initiatives, the data tells us something uncomfortable: engagement isn’t improving. In fact, in many places, it’s getting worse. So what are we missing?

    In this episode, Andy Goram is joined by Tom Krieglstein, creator of Dance Floor Theory. A brilliantly simple, yet deeply insightful way of understanding how people actually engage at work.

    Tom’s model reframes engagement as something fundamentally human. Not a metric to track, or a programme to roll out, but a dynamic social experience. One where people exist at different levels of engagement, just like a dance floor. And where leaders need to meet them where they are, not where they wish they were.

    From tackling disengaged “Negative Nellies” to creating momentum through connection, Tom shares practical, actionable ways to build workplaces people actually want to be part of.

    If you’ve ever wondered why engagement feels so complex and how to make it simpler, more human, and more effective, this conversation is for you.

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    Key Takeaways

    Engagement isn’t broken. Our approach to it is. Too many organisations treat engagement as a system or survey, rather than a human experience.

    Connection is the real driver of engagement. We are biologically wired for connection and workplaces often ignore that fundamental truth.

    People engage at different levels. Like a dance floor, some are in the middle, some on the edge — and each requires a different approach.

    Great leaders meet people where they are. You can’t force engagement. You build it step-by-step, understanding what each person needs next.

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    Key Moments
    The key moments in this episode are:

    0:01:11 – Why employee engagement still isn’t improving
    0:03:00 – Meet Tom Krieglstein and the power of connection
    0:08:44 – More friends equals more fun: the social truth of engagement
    0:11:00 – The uncomfortable data behind disengagement
    0:14:50 – The decline of community and its impact on work
    0:16:52 – What great workplace cultures actually feel like
    0:25:31 – Introducing Dance Floor Theory
    0:27:27 – The six levels of engagement explained
    0:28:24 – Dealing with disengagement: Negative Nellies
    0:31:16 – Hiring for contribution vs competency
    0:35:57 – The role of energy, momentum and leadership influence
    0:37:34 – What each engagement level is really thinking
    0:39:08 – How to engage each level effectively
    0:44:46 – Tom’s three Sticky Notes for better engagement

    ----more----

    Join The Conversation

    Find Andy Goram on LinkedIn here
    Listen to the Podcast on YouTube here
    Follow the Podcast on Instagram here
    Follow the Podcast on Twitter here
    Follow the Podcast on Facebook here
    Check out the Bizjuicer website here
    Get a free consultation with Andy here
    Check out the Bizjuicer blog here
    Download the podcast here
    ----more----
    Useful Links
    Follow Tom Krieglstein on LinkedIn here
    Follow Tom on YouTube here
    Follow Tom on Instagram here
    Find the SwiftKick website here
    ----more----
    Full Episode Transcript

    Get the full transcript of the episode here
  • The Sticky From The Inside Podcast

    What Does Global Leadership Really Mean?

    26/03/2026 | 49 mins.
    What does global leadership really mean?

    Is it simply about managing teams in different countries? Or is it something deeper; the ability to understand cultural nuance, adapt communication, and create an environment where people from very different contexts can contribute their best work?

    In this episode of Sticky From The Inside, Andy Goram speaks with global leadership coach Crispin Thompson, founder of The Leadership Studio. With more than 25 years of experience working in multinational organisations, Crispin shares what it really takes to lead effectively across cultures, time zones, and languages.

    From avoiding the tokenism trap in global teams to understanding why communication can easily be misinterpreted across cultures, this conversation explores the hidden complexities of leading internationally.

    Crispin explains why global leadership always starts with listening, how cultural intelligence helps leaders navigate nuance, and why the best leaders focus on creating environments where every voice genuinely matters.

    If your teams span borders, languages, and cultures, this episode offers practical insights into how leadership can truly travel.

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    Key Takeaways

    Global leadership starts with listening. Leading across cultures requires curiosity and humility. Listening helps leaders understand what’s really happening inside teams and uncover barriers to honest feedback.

    Tokenism damages trust and contribution. When people feel they’re included only for representation rather than merit, confidence and engagement disappear. Global leaders must ensure every voice genuinely matters.

    Communication across cultures needs intention. Even when teams share the same language, tone, nuance, and phrasing can create misunderstanding. Leaders must clarify intent and encourage dialogue.

    Cultural intelligence unlocks performance. Understanding local context, culture, history, and working norms helps leaders build stronger relationships and align global teams effectively.

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    Key Moments
    The key moments in this episode are:

    0:01:10 – What does global leadership really mean?
    0:03:46 – Crispin Thompson’s multinational leadership journey
    0:08:14 – Why listening is the starting point for global leadership
    0:09:52 – A leadership lesson from managing teams across Mexico and India
    0:11:54 – Understanding the tokenism trap in global teams
    0:16:00 – Bringing distributed teams together around decisions
    0:23:06 – Why global leadership amplifies normal leadership challenges
    0:24:35 – Emotional intelligence when delivering tough messages
    0:30:26 – The unseen effort behind leading global teams
    0:31:35 – Cultural intelligence and understanding local context
    0:43:04 – A leadership rule: praise goes down, blame goes up
    0:45:22 – Crispin’s three Sticky Notes for global leaders

    ----more----

    Join The Conversation

    Find Andy Goram on LinkedIn here
    Listen to the Podcast on YouTube here
    Follow the Podcast on Instagram here
    Follow the Podcast on Twitter here
    Follow the Podcast on Facebook here
    Check out the Bizjuicer website here
    Get a free consultation with Andy here
    Check out the Bizjuicer blog here
    Download the podcast here
    ----more----
    Useful Links
    Follow Crispin Thompson on LinkedIn here
    Find The Leadership Studio website here

    ----more----
    Full Episode Transcript

    Get the full transcript of the episode here
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About The Sticky From The Inside Podcast
Sticky From The Inside is the go-to podcast for anyone looking to transform their workplace into a thriving, competition-crushing powerhouse. We’re on a mission to change the fact that 65% of employees worldwide are disengaged from their work—because that’s not just bad for business, it’s a waste of time and talent. Each episode, we bring you dynamic conversations with global experts, thought leaders, and innovative thinkers who share their strategies, stories, and secrets for building a “Stickier Business”—a place where employees are passionate, customers are loyal, and success is the norm. If you’re ready to boost employee engagement, create an unbeatable workplace culture, and lead with impact, tune in and discover how to build a business that people love from the inside out.
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