How to Sell-Out Your Events and Retreats
In this episode, we're diving into event planning and ticket sales. Whether you’re planning a one-day event, retreat, or a lavish overseas retreat, the secret to successful ticket sales is understanding what you're really selling. It’s not just about the ticket, it’s about the experience you create for your audience.Here’s a breakdown of the juicy tips I’m covering in the show:1️⃣ Experience Over Tickets You're not selling just a seat in a room; you're selling the transformation, the memories, and the long-term impact your attendees will have after they leave. 🎤2️⃣ Evidence Show that you can hold space and create a safe, impactful experience. Share your facilitation experience and visual evidence like photos, videos, or testimonials from previous events. This builds trust! 📸3️⃣ Energy Bring your energy to the sales process! Go live, engage with your audience, and get them excited about the event. Your passion is contagious, and people will want to be in that energy with you! ⚡4️⃣ Pricing Tips Charge double the cost of your event to ensure you have room for flexibility and any last-minute additions. This gives you a cushion and ensures you won’t end up losing money. 💰5️⃣ Ticket Phases & Discounts Sell tickets in phases, offer early bird discounts, or create special deals to create urgency and excitement. 💥6️⃣ Support Is Key Hiring help is essential. Get someone to manage logistics, track cash flow, and answer last-minute questions. The fewer distractions you have, the more you can focus on delivering an amazing event! 👯♀️7️⃣ Boost Engagement Use Canva graphics in your welcome emails to get attendees excited and ask them to share their commitment with their audience. It’s a great way to spread the word and boost your sales! 📲If you're ready to start running successful events, whether in-person or online, I’ve got tons more tips to share in the full episode! Want more details on running your own events or need personalized support? Send me a DM on Instagram or join my mastermind for full access to my event planning strategiesWatch this episode on video too;You Tube: https://www.youtube.com/@RachHowourthAccess FREE resources here;https://www.rachaelhowourth.com/freeresourcesFollow me on other platforms;Instagram: https://www.instagram.com/rachhowourthTik Tok: https://www.tiktok.com/@rachhowourth?_t=8XSXJbsUB3F&_r=1Linked In: https://www.linkedin.com/in/rachael-howourth-sales-coach-trainer-mentor/Watch my FREE TrainingThe Proven 7-Step Sales System for Scaling your Coaching or Service Business to 100-200K a YearIn just 28-minutes, you'll discover how my clients are;🍾 Celebrating 55K sales in 3 months🍾 Making 37K from group offers in a week🍾 Building their audience and authority🍾 Generating multi 6-figures on auto-pilot🍾 Working less hours and travelling the worldhttps://www.rachaelhowourth.com/f/online-sales-queen-7-step-system #becominganonlinesalesqueen #eventmarketing #eventplanning #ticketpricing #salesstrategy #growthmindset #businessgrowth #eventideas #entrepreneurlife #marketingstrategy #businesssuccess #womeninbusiness #coachinglife #femaleentrepreneur #buildyourdreams #clientlove #salesfunnels #eventsuccess #mindsetmatters #branding #getsupport #showupwithenergy
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