Becoming an Online Sales Queen

Struggling to scale your coaching or service business to £20-50K months? It might be time to revisit your sales strategy and customer journey.

In this episode of the Becoming an Online Sales Queen Podcast, I'm unveiling my V.I.N.O. Framework, a 4-step process that takes your audience from "who's that?" to "here's my money!" 💸

Here's what you'll learn:
🍷 V is for Visibility – Are you consistently showing up, even on those cozy trackie days? Visibility isn't about perfection, it's about staying present in front of your audience.
🍷 I is for Interest – Is your content captivating enough to stop your audience from scrolling? It's time to stand out and position yourself as the expert.
🍷 N is for Nurture – Building relationships takes time. Foster trust with your audience through authentic engagement and behind-the-scenes content.
🍷 O is for Offer – Ensure your offers align with your content to create a seamless customer journey that converts.

By the end of this episode, you'll have the tools to streamline your sales journey and make it effortless and fun.

Ready to build your own sales system this summer?
Here's the bit I didn't tell you on the podcast. V.I.N.O. isn't just a framework, it's built into Online Sales Queen™ Academy.

Inside you get 24 courses that support every part of the V.I.N.O. journey, so you can go from "who's that?" to "here's my money!" at your own pace this summer.

✔️ Visibility – Posts to Get Paid, the workshop on how I grew 2,000+ followers in 30 days
✔️ Interest – Money-Making Messaging, 13K in a Day (selling on Stories)
✔️ Nurture – the Content Club, Selling in the DMs with Ease not Sleaze
✔️ Offer – Get Clients Accelerator (where the full V.I.N.O. training lives), Funnel to Freedom

No pressure to binge it all in one weekend. Pick your biggest bottleneck, work through that piece of the puzzle, then move to the next. One focus, one result.

👉 I'd love to see you inside Online Sales Queen™ Academy

🔗 Let's connect: Instagram: instagram.com/rachhowourth TikTok: tiktok.com/@rachhowourth Facebook: facebook.com/rachhowourth LinkedIn: linkedin.com/in/rachael-howourth-sales-coach-trainer-mentor Pinterest: pinterest.co.uk/rachaelhowourth

Did you start your business because you wanted more freedom?

More time with your family. More flexibility. More control over your diary. More choice over how you spend your days.
If the answer is yes, I want to ask you something.

Are you actually living that freedom today, or are you waiting until you've signed more clients, earned more money or reached your next milestone?

In this episode, I'm sharing why I believe so many female entrepreneurs accidentally recreate the very life they wanted to escape. I explain why waiting for success often keeps us stuck in hustle mode, and why embodying the life you want today is one of the fastest ways to create more abundance, confidence and business growth.

If you've been waiting for permission to enjoy the freedom you built your business for, this episode is your reminder that you don't have to wait any longer.

If this episode inspired you, I'd love to hear from you! Send me a message on Instagram @rachhowourth and tell me what is one thing you're going to do this week to start living your freedom today?

Too many women are feeling like the best kept secret right now, and that is exactly why I recorded this episode.

Over the last four months, I have added 6,081 new Instagram followers using one simple strategy. Not by chasing every trend. Not by dancing or lip syncing. Not by spending hours every day searching for content ideas.

In this episode, I break down the exact approach that has helped me consistently grow my audience by around 100 followers a day using Instagram Trial Reels, stronger hooks, curiosity driven content, and a repeatable strategy that anyone can follow.

If you have been blaming the Instagram algorithm or wondering why your content is not reaching new people, I want to show you that virality is not luck. It is strategy.

I will walk you through what Trial Reels are, why they work differently from regular Instagram content, how to create hooks that stop the scroll, and why reviewing your Insights dashboard is one of the biggest growth opportunities most creators ignore.

If you are ready to stop feeling invisible and finally become known for your expertise, this episode will give you practical steps you can implement straight away.

And if you are ready to commit just 20 minutes a day throughout August, you are invited to join me inside my private Instagram Follower Growth Sprint, where I will coach you step by step inside a private WhatsApp group and give you lifetime access to all of the training resources.

Virality is not luck. It is strategy.

Join the Instagram Follower Growth Sprint by commenting SPRINT30 on Instagram or using the link below.

https://www.rachaelhowourth.com/courses/instagram-follower-growth-sprint

One of the biggest challenges I see coaches and online business owners face isn't actually pricing their offer. It's everything that happens before they reveal the price.

If you're hearing things like "I need to think about it", "I need to speak to my partner" or "It's just not the right time", this episode is for you.

Today I'm unpacking the six most common reasons you're attracting price objections and showing you how to shift your messaging, content and sales process so your ideal clients feel confident saying yes before money even becomes the conversation.

We'll explore why certainty sells, how to position your transformation more powerfully, the difference between creating desire and creating demand, and why your content may accidentally be making your audience feel even more stuck.

Whether you're building your first premium coaching offer or scaling an established business, these strategies will help you communicate your value more effectively, reduce objections and confidently sell high ticket offers without feeling pushy.

If you've ever questioned your pricing or struggled to convert enquiries into paying clients, this episode will give you practical steps you can implement immediately.

I would love to connect, so feel free to drop me a DM on Instagram anytime: https://www.instagram.com/rachhowourth

Should you take the summer off from your business, or is summer actually one of the best opportunities to make sales?

In this episode, I share why I completely disagree with the idea that you have to pause your business until September. Last July and August were two of my strongest months ever, not because I worked harder, but because I used intentional sales strategies that allowed my business to keep growing while still enjoying the summer.

If you are a female entrepreneur, coach or service provider wondering how to keep your income flowing during the holiday season, this episode is packed with practical ideas you can implement straight away. From creating summer bonuses and flash offers to selling deposits for future programmes, I explain how you can maintain momentum without sacrificing your freedom.

Remember, entrepreneurship is about creating a business that works for you. Whether you choose to work all summer, take extended holidays, or find a balance somewhere in between, your business gets to follow your rules.

Tune in to discover simple, sustainable strategies that can help you increase sales, attract new clients and build consistent revenue throughout the summer months.

I would love to connect, so feel free to drop me a DM on Instagram anytime: https://www.instagram.com/rachhowourth