Becoming an Online Sales Queen

Are you unsure whether to focus on views, likes, or followers when tracking your Instagram insights? 📊 In this episode, I break down the key metrics that actually drive results and help you grow your business. Whether you're using Instagram for content marketing or to generate leads, understanding what works on the platform is crucial.

Over the past month, I’ve had a massive increase in views – 1.4 million, to be exact – and a 805-follower growth. That’s 8% month-on-month growth, a milestone that took a little trial and error, but is now becoming predictable! If you want to know how you can replicate this success, listen closely.

We'll cover the importance of views for organic growth and how to leverage trial reels for maximum reach. Plus, I’ll explain why likes are overrated and why followers matter only if your profile is built as a sales funnel. If you want to learn how to strategically use Instagram to grow your business, boost your sales, and gain visibility, this episode is for you!

Key Takeaways:
Focus on views over likes and followers to maximise your reach and visibility.

Use trial reels to extend your reach beyond your followers and attract a wider audience.

Understand that followers are important only if your Instagram profile is designed to convert.

Learn why sales resistance and sales hesitation hold you back from turning views into paying customers.

Optimize your Instagram profile as a funnel to drive sustained growth and sales.

Ready to step into your power as an Online Sales Queen™?

Join the vibrant community and connect with me on Instagram for your daily dose of inspiration: https://www.instagram.com/rachhowourth

Are you struggling to make sales despite having clear offers, pricing, and a compelling message? You're not alone. Many women business owners experience sales resistance, a silent revenue killer that holds them back from stepping into their power and showing up authentically to sell their offers.

In this episode, I share insights on why sales resistance occurs and how it manifests in your business. If you’ve ever felt an unexplainable resistance to showing up and selling, even after ticking off all the boxes, this episode is for you. We explore how safety and comfort are often at the root of this hesitation, especially when it comes to judgment from others or fear of rejection.

I’ll also guide you on how to overcome this resistance by building confidence through consistent action, crafting clear and compelling messaging, and tapping into your authority. The best part? By mastering this, you’ll be able to remove the emotional ups and downs of inconsistent revenue and create more predictable and recurring income.

Finally, I discuss the importance of not only offering payment plans but also focusing on long-term group programmes or memberships to move away from the feast or famine cycle of one-off sales. If you’re tired of the emotional roller coaster in your business, it’s time to implement these strategies and get consistent with your sales!

Listen in for actionable tips and a mindset shift that could change the way you approach sales forever.

Ready to embody your Online Sales Queen™ persona?
Connect with me and our vibrant community on Instagram for daily inspiration: https://www.instagram.com/rachhowourth

Many online businesses experience what feels like a revenue roller coaster. One month the clients are flowing and the bank account looks healthy. The next month there is a sudden drop in income and a feeling of uncertainty around where the next payments will come from.

In this episode I explain why inconsistent revenue is often linked to the type of offers you sell in your business. When your services rely heavily on one off projects, sessions or short term offers, income can quickly fluctuate. That constant cycle of selling and starting again can lead to stress, pressure and a feeling that your business is never truly stable.

Instead, I explore the shift towards recurring revenue through longer term coaching containers, memberships and group programmes. When offers include monthly payments that continue over time, revenue becomes more predictable and easier to scale.

I also talk about the mindset blocks many entrepreneurs have around payment plans and why recurring payments can actually create more sustainable growth. By structuring your offers to support long term transformation and ongoing support, you create a business that feels calmer, more stable and far less reactive.

If you are ready to move away from unpredictable income and build a business that generates consistent revenue, this episode will help you rethink how your offers are designed.
Check out my FREE training The Recurring Revenue Roadmap to help you reach those 10K months
https://www.rachaelhowourth.com/courses/the-recurring-revenue-roadmap 

If you have any questions about creating a group program or you need some help restructuring your current one, please reach out to me on Instagram! I love speaking to you all: https://www.instagram.com/rachhowourth

In this episode, I chat with Kat, a hairdresser who went from barely making ends meet as a freelance stylist to building a 10K a month business while raising kids.

Kat shares her journey and how she structured her beauty business to achieve financial freedom and flexibility.

We also discuss the core mindset shifts necessary to succeed in the beauty industry, especially as a mum.

Kat is passionate about helping other women, particularly mums, build businesses that give them control over their time and income. 
She’s known for challenging the norms of the beauty industry, advocating for better pricing, and teaching women how to market themselves effectively using social media.

From understanding the importance of pricing to the unsexy but essential admin tasks, Kat covers it all.

If you're a beauty entrepreneur or a mum looking to take control of your career, this episode is packed with actionable advice you can apply right away.

Get ready to learn how to confidently own your expertise, break through limiting beliefs, and build the business of your dreams.

Take Kat’s FREE test to see your personality code🎁 : https://coached-by-k-mac.newzenler.com/f/the-hairdresser-mum-personality-code 
Connect with Kat;
Instagram: https://www.instagram.com/the.anti.hairdresser/
TikTok: https://www.tiktok.com/@the.anti.hairdresser?_r=1&_t=ZN-924nOVf49ag
YouTube:https://youtube.com/@mummingonempty?si=-rIZoW5hF0uOtQPE

Ready to unleash your inner Online Sales Queen™?
Make sure you connect with me on Instagram: https://www.instagram.com/rachhowourth

Success isn’t just about the numbers in your bank account. In this episode, we dive into 11 daily habits that will not only make you rich financially but also rich in health, happiness, relationships, and time.

I explain why money is just a tool for freedom and choice, not the ultimate goal. While discussing each habit, I’ll help you expand your perspective, so you can create a life full of abundance and success.

From the power of visualisation to mastering rejection resilience, this episode covers key habits that will propel you forward. I also focus on celebrating wins, nurturing your audience systematically, and creating activating content. Each habit is crafted to help you develop a growth mindset, boost your self-worth, and continuously show up for your business with energy and commitment.

The best part? These habits are easy to implement and will create momentum in your life and business. Whether you're looking to boost sales, grow your influence, or simply feel more confident in your ability to achieve, this episode is for you.

Don’t miss out on the transformation that these habits can bring to your business and life. Get ready to implement them and watch your results skyrocket.

And to access my Rapid Results Messaging System, click below;
https://www.rachaelhowourth.com/courses/money-making-messaging/buy