Mark Kingsley is a renowned brand strategist, consultant, and author of Brands in the Age of AI. In this episode, he joins John Jantsch to explore how artificial intelligence is reshaping the foundation of branding—from trust and differentiation to the very nature of human connection. Kingsley challenges marketers to move beyond chasing algorithms and instead use AI as a tool to humanize brands, build authentic emotional connections, and create more meaningful experiences in a rapidly changing digital world. 00:00:00 Introduction 00:00:33 Meet Mark Kingsley 00:01:14 AI vs. Human Branding 00:04:45 Trust in the AI Era 00:08:48 Storytelling That Works 00:14:04 Brand OS Explained 00:16:46 AI's Hidden Limits 00:18:16 Small Business AI Strategy Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today! 👉 Get Your Free Prompts: https://dtm.world/freeprompts
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23:14
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23:14
Your Google Business Profile Is the Secret to Local SEO
John breaks down why your Google Business Profile is now the most powerful tool for local SEO. He explains how Google’s shift toward AI-driven search and zero-click results means your profile has become your new “mini website.” John shares actionable steps to boost visibility, build trust, and turn your Google presence into a steady stream of local leads. Perfect for small business owners ready to thrive in the AI era. 00:00 Introduction 00:32 Rethinking Publishing on Rented Land 02:06 Google Business Profile is Prime Real Estate 06:30 E-E-A-T, Structured Data, and Staying Active 11:56 What to Post on Your GBP Every Week 14:45 Optimizing for AI 18:11 4 Week Audit and Action Plan Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today! 👉 Get Your Free Prompts: https://dtm.world/freeprompts
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20:21
How to Build Your AI Team, Task by Task
Eva Gutierrez is the founder of ThinkWithAI.com and a leading educator on practical AI adoption for business leaders. With a background in behavioral science and communication, she helps organizations integrate AI into decision-making, recruiting, and daily workflows. In this episode, Eva and John explore how to build your AI team task by task, reframing AI as a hired teammate rather than a tool. Learn how to create a hybrid intelligence system that enhances productivity and empowers human potential. 00:00 Introduction 00:33 Meet Eva Gutierrez 01:21 Think Task-by-Task AI 06:01 AI Changes Your Org Chart 10:00 Hybrid Intelligence Explained 18:49 Let AI Recruit AI 22:16 Connect with Eva Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today! 👉 Get Your Free Prompts: https://dtm.world/freeprompts
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22:54
Turning Values Into Action
Bestselling author and leadership expert Robert Glazer, founder of Acceleration Partners and creator of the popular Friday Forward newsletter, joins John Jantsch to discuss his latest book, The Compass Within: A Story About the Values That Guide Us. In this episode, Robert shares a practical framework for identifying and living your true core values—turning them from vague ideals into actionable principles. Listeners will learn how to align their life, leadership, and decisions around authentic, measurable values that drive real growth. 00:00 Introduction 00:53 Reintroducing Robert Glazer 01:53 Personal vs Company Values 03:08 Why Write a Parable? 05:18 Making Values Actionable 08:15 Where Values Come From 12:01 Values and Leadership 15:41 Company Alignment & Core Values 18:45 Values in Business: Case Studies 22:40 Where to Find the Book Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today! 👉 Get Your Free Prompts: https://dtm.world/freeprompts
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23:35
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23:35
How to Turn a Moment Into Momentum
Don Yaeger is a New York Times bestselling author, leadership expert, and sought-after speaker known for distilling the habits of world-class performers. In this episode, Don joins John Jantsch to discuss The Science of Momentum and reveal how leaders can intentionally create and sustain it. Drawing from insights across sports, business, and the military, Don shares a proven framework for transforming small moments into lasting success. Listeners will learn how to engineer momentum, build belief, and ignite winning team cultures. 00:00 Introduction 00:32 Meet Don Yaeger 01:10 Sports Clichés Welcome 01:27 Super Bowl Sparked This Book 02:56 Engineering Momentum 07:23 Momentum Killers 12:04 Measuring Momentum 16:16 Research Across Industries 17:57 Weekly Truth-Telling Habit Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today! 👉 Get Your Free Prompts: https://dtm.world/freeprompts
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don't miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!
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