The Duct Tape Marketing Podcast

Curiosity is not a soft skill. It is one of the strongest predictors of leadership performance and team success. In this episode, John Jantsch talks with leadership strategist and researcher Debra Clary about why curious leaders build stronger, smarter teams and how asking better questions drives engagement, trust, and results. They explore how curiosity can be learned, measured, and practiced, especially in high pressure leadership environments. You will learn how bold questions can reshape culture, unlock performance, and help leaders move from giving answers to developing people.
Today we discussed:
00:00 Start
01:51 Improv, Stand-Up, and the Book Journey
03:18 Curiosity as a Superpower and Its Decline
04:40 Data Linking Curiosity to Performance
06:09 From Having Answers to Coaching Teams
09:28 Curiosity Myths and Key Traits
10:57 Measuring and Training Curiosity
12:00 Bold Questions and Team Engagement
13:18 Case Study: Defining the Real Problem
16:26 When Curiosity Is Missing at Work
18:55 Curiosity Habits Leaders Can Use
20:28 Where to Connect
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Content is about to become unlimited, cheap, and automated and that changes everything about marketing strategy. John Jantsch sits down with Peter Benei of AI Ready CMO to explore how AI is reshaping marketing teams, why production is no longer the advantage it once was, and what skills marketers must develop to stay relevant. They discuss the evolving role of the CMO, the limits of AI tools, and why judgment, taste, and strategic thinking remain human responsibilities. This episode offers a clear, practical look at what AI really means for the future of marketing.
Today we discussed:
00:00 Introduction
01:33 AI vs. Past Tools
03:58 Content Hype Reality
07:17 Automation & Quality
10:38 Human Judgment Matters
12:41 Jobs & Skills Outlook
17:31 Future of the CMO Role
19:29 Tool Landscape Predictions
24:36 Take Action
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You can't self-care your way out of a toxic workplace, and leadership consultant Amy Leneker explains why. In this episode, we unpack how workplace stress, toxic positivity, and broken trust quietly undermine teams, culture, and performance. Amy shares a practical framework leaders can use to identify stress, rebuild trust, and create healthier work environments without superficial fixes. If you lead a team and want real change, this conversation challenges everything you think you know about stress and joy at work.
Today we discussed:
00:00 Start
01:10 Meet Amy Leneker
01:56 Recovering Workaholic
03:45 Three-Step Stress Method
05:54 Team Stress Framework
08:42 Joy Strategy and Evolving Culture
13:04 HR's Role
14:25 Work-Life Harmony Part 1
16:40 Generational Differences
18:45 Work-Life Harmony Part 2
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John sits down with communication expert Carmine Gallo to break down how to capture attention without clickbait by using proven persuasion and storytelling principles. They explore the neuroscience of attention, why timeless story structure still works across platforms like TED Talks and TikTok, and how ethical hooks build trust instead of hype. The conversation also dives into using AI without losing authenticity, explaining why human meaning always outperforms optimized grammar. If you want to create content that stands out, earns trust, and keeps audiences listening, this episode delivers practical, science-backed insights.
Today we discussed:
00:00 Start
01:10 Meet Carmine Gallo
02:18 Audio Original Format
04:09 Contrast Power: JFK Quote vs AI Replacement Phrase
05:56 Evolution of Storytelling
08:31 Three-Act Structure
13:20 The Hook Explained
17:20 AI & Human Voice
20:43 Storytelling Insights
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What should businesses focus on as marketing evolves in 2026? In this solo episode, John Jantsch breaks down 6 marketing trends that will shape 2026, from the growing importance of local SEO and customer retention to the rise of trust-based micro-influencers and authentic content. You'll learn why "real" is replacing viral, how mischief can become a marketing strategy, and why being genuinely helpful is the future of search. This episode offers practical guidance for small businesses and marketers looking to stay relevant, visible, and trusted in a rapidly changing landscape.
Today we discussed:
00:00 Start
01:09 Intro
01:58 Local Advantage
04:45 Real is the New Viral
07:26 Mischief Marketing
08:43 Retention is the New Acquisition
10:30 Trust Brokers and Micro-Influencers
12:11 Be the Answer – Helpful Search Content
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