Keeping it Real on Purpose

On February 10, 2026, Edna White delivered a powerful live talk for the launch of The YOU Project, centered on unearthing yourself, returning to radical honesty, and reclaiming the parts of you that were buried under survival, roles, religion, and expectation. Speaking to a live audience, she challenged listeners to confront the quiet compromises they’ve made with themselves and exposed the cost of performing strength instead of living in truth. Through personal storytelling and direct coaching moments, she unpacked how losing yourself often happens slowly—while trying to be needed, approved, or chosen—and why true healing, clarity, and even wealth begin with self-honesty. The YOU Project is not about reinvention but excavation—stripping away what was added to you that was never truly you and rebuilding life from the inside out by getting back to who you were before fear shaped your identity.

Good. We’re going to structure this clean, powerful, and conversion-focused.Healing Is Not Forgetting: Learning to Live After Loss Episode 270 | Keeping It Real on Purpose Featuring Maria Belanic.
Healing isn’t about erasing what happened. It’s about learning how to live without pretending it didn’t change you.
In Episode 270 of Keeping It Real on Purpose, Best Selling Author, Keynote Speaker & Life Purpose Strategist Edna White sits down with Maria Belanic for a powerful and honest conversation about grief, identity, and rebuilding after loss.
This episode explores: • Why healing does not mean forgetting • The emotional identity shift after loss • How grief reshapes relationships and purpose • What it really takes to move forward without numbing
If you’ve ever had to rebuild your life after losing someone, something, or even a version of yourself, this conversation will meet you where you are — and challenge you to rise.
Real stories. Real hurt. Real recovery. Real strength.

If this episode stirred something in you, don’t just sit with it. Move.
Book a Strategic Reset Session – $297 For individuals and entrepreneurs ready for clarity, alignment, and a practical action plan. Apply here: https://forms.gle/8XwUt1TjSZZsfZxJ8
90-Minute High Achiever Intensive – $497 For leaders navigating transition, growth, or reinvention. Secure your session here: https://buy.stripe.com/3cI28q9iu4E823j9rLdQQ04
Author Authority Amplifier For authors ready to increase visibility, positioning, and monetization. Enroll here: https://buy.stripe.com/cNi8wO52e7QkdM17jDdQQ01
Podcast Guest Tier 2 Visibility Package For experts ready to leverage their appearance for expanded authority. https://buy.stripe.com/5kQ3cugKWc6AdM1bzTdQQ00

Subscribe to Keeping It Real on Purpose so you never miss conversations that challenge, stretch, and strengthen you.
If this episode impacted you, leave a 5-star review and share it with someone navigating their own healing journey.
Your healing isn’t forgetting. It’s rising.

Episode Description (Audio)
On this episode of Keeping It Real on Purpose, Edna White sits down with guest Zylo Marshall for a real conversation about turning adversity into direction. Instead of just telling a survival story, Zylo breaks down how painful experiences shape behavior, beliefs, and identity — and how awareness transforms those same experiences into a blueprint for growth.
This discussion moves beyond motivation into understanding patterns: why we react the way we do, how coping mechanisms become personality, and what changes when you finally see the meaning behind your past.
If you’ve ever felt stuck in cycles you don’t fully understand, this episode will help you recognize the signal inside the struggle.
Ready to start your next phase? Begin here:
https://calendly.com/ejwcoaching/one-off-talk-it-through-session
Discover more and work with Edna White: https://www.ednawhite.com

In this soul-stirring episode of Keeping It Real on Purpose, Edna White welcomes Barbara McAfee, a master voice coach, author, and singer-songwriter whose life’s work is rooted in the power of human expression. Barbara doesn't just teach people how to sing; she teaches them how to inhabit their full selves through the "Five Elements" of the voice.
Whether you are a leader looking to speak with more authority or an individual searching for your own authentic sound, Barbara’s insights on voice and transformation will help you see—and hear—your purpose more clearly. Discover how to move past the "hush" and step into the vibrant, transformative power of your natural voice.

In this gripping episode of Keeping It Real on Purpose, Edna White sits down with Jeffrey Deskovic, a man who turned one of the greatest injustices imaginable into a lifelong mission for reform. After being wrongfully convicted of murder and spending 16 years in prison, Jeffrey was exonerated by DNA evidence. Rather than letting the past define him, he used his "second chance" to graduate from law school and become a powerful advocate for the wrongfully accused.
As the founder of the Jeffrey Deskovic Foundation for Justice, he now works to prevent the same systemic failures that took his youth. His story is a masterclass in purpose-driven living, resilience, and the relentless pursuit of truth.