More Than Photos

What does it actually look like to raise three kids, homeschool, run a business, work from home, and still have a life?

We’re sharing a behind-the-scenes look at what’s worked for us, what hasn’t, and what we’ve learned after nearly 10 years of parenting while running our business.

We talk childcare, routines, quiet time, Sunday planning, outsourcing, marriage, decision fatigue, and why we’ve stopped looking for the schedule that will finally “figure it all out.”

Chapters:
00:00 Recording from the Trader Joe’s parking lot
02:11 The biggest lesson: flexibility
07:02 What we thought parenting + business would look like
09:26 Can you actually “do it all?”
14:11 Why there’s no perfect schedule
16:38 Creating rhythms that reduce decisions
21:00 Our Sunday meeting + defining a successful week
25:31 Boundaries between work and family
26:15 How we use childcare
27:51 How we divide work when the kids are home
30:16 Outsourcing inside the business
31:40 Why we hired a family assistant
34:00 Protecting your marriage while working together
35:03 Extra grace required
39:47 Good doesn’t always mean right
42:09 Building the family you actually want
43:00 You’re not alone in figuring this out

Connect with us:
Instagram: @bradandjeneducation @bradandjen
learn.bradandjen.com

Keywords:
working parents, working from home with kids, work life balance, parenting and business, homeschooling, homeschool parents, entrepreneur parents, working mom, family business, childcare, family routines, time management, marriage and business, family rhythms, raising kids, creative entrepreneur

This week Brad & Jen sit down with Austin Trenholm, a wedding photographer of nearly two decades and the co-founder of Good Light Presets. Between shooting weddings across the country and building editing tools with his business partner Cody, Austin has had a rare front row seat to how thousands of photographers edit, the trends they chase, and the styles they grow into.

That vantage point makes him the perfect person to untangle a question every photographer wrestles with: what is style, how do you actually develop it, and what is the difference between borrowing a look and building a voice? Austin's throughline is that YOU are the differentiator. We are all shopping at the same retailers, using the same gear and the same presets, so style is less about the ingredients than how you combine them.

What starts as a talk about editing turns into decisiveness, boundaries, creative burnout, and the freedom to experiment without blowing up your business.

We also explore:
Why you, not your gear or your presets
Editing like a home chef
From a camera at fourteen to nearly twenty years behind the lens
How Goodlight started
Why your voice, not one rigid style, is the thing that should stay consistent
The "I could never wear that" story we tell ourselves, and how to drop it
A simple reference-card trick to commit to a look and stop second guessing
Why boredom and monotony cause burnout as much as overwork
Chasing timelessness while working in an industry built on trends
Why no AI culling: your voice lives in choosing every frame yourself

Connect with Austin
Website: https://www.trenholmphoto.com/
Instagram: @trenholmphoto
Good Light Presets: https://goodlightpresets.com/ @goodlightpresets

Connect with Us
Join Purpose & Profit – A Roadmap to 10k Weddings
Apply for the Mastermind Program - High level 1:1 creative coaching & community.

Chapters
(00:00) Welcome and why style is a lot like fashion
(04:52) A camera at fourteen and a summer in New Mexico
(08:12) How Good Light Presets started
(10:42) Editing like a home chef
(13:01) Why your voice, not one style, should stay consistent
(15:33) To find a style, try on every style
(21:23) A reference-card trick to commit and stop second guessing
(26:06) Decisiveness, film cameras, and a cohesive voice
(31:44) Stop worrying about your voice and just work
(34:58) Boundaries, creativity, and leaving the 50mm at home
(37:46) Burnout, boredom, and keeping it fun for twenty years
(42:31) Is it the gear? The onion and the sharp knife
(50:32) Chasing timelessness in a trend-driven industry
(58:57) Where the industry is heading and the swing back to pretty
(01:05:37) How do you know when you are growing?
(01:15:02) Developing a voice: cull your own work and know what you love

Keywords: wedding photography, photography editing, presets, developing your style, finding your voice, Lightroom, film aesthetic, creative burnout, photographer mindset, decisiveness, wedding photography trends, Goodlight Presets, photographer education

What if the biggest opportunities in your business don't come because you're finally "ready"… but because you've spent years preparing before they ever arrived?

This week we're joined by Kellie and Caitlin of Fulton Events for one of our favorite conversations to date. On the surface, it's the story of three years that changed everything. But underneath, it's a conversation about believing in a future before anyone else can see it.

About making decisions before there's proof they'll pay off. About saying "yes" when the opportunity feels just a little bigger than you're ready for.

Over the course of just 3 years—while raising three young kids—they transformed their business through intentional relationships, strategic investments, countless uncomfortable decisions, and a willingness to build the business they wanted long before they actually needed it.

If you've ever wondered whether the work you're doing today is actually leading somewhere… this conversation is a reminder that growth rarely looks dramatic while you're living it.
It looks like showing up.

Again.
And again.
And again.
Chapters
00:00 – Meet Kellie & Caitlin of Fulton Events
04:15 – Building belief before there was proof
11:42 – Why three years changed everything
20:31 – Preparing for the business you want
29:18 – Saying yes before you're ready
37:40 – Relationships that change your trajectory
46:52 – Every next level starts with one step
55:26 – The unseen work behind extraordinary growth
1:05:14 – Advice for creatives chasing their next chapter
In This Episode
Building the business before you need it
Belief before proof
Strategic business growth
Making bold decisions
Preparing for opportunity
Relationship marketing
Reputation and referrals
Leadership and team building
Entrepreneurship
Creative business
Wedding industry
Fulton Events
Keywords
Business growth, entrepreneurship, creative business, wedding planner, Fulton Events, business strategy, leadership, relationships, networking, mindset, entrepreneurship podcast, photographer education, business development, creative entrepreneur, premium clients, business mindset, reputation, marketing, long-term growth, intentional business.

This week's episode is a little different. Brad & Jen are recording from the road instead of their usual studio, but the conversation couldn't wait.
If you've ever stared at a new inquiry wondering, "Do I send pricing? Do I email first? Do I schedule a call?" this episode is for you.

What starts as a conversation about discovery calls quickly becomes something much bigger. Why are photographers becoming more efficient, yet feeling less connected? Why do couples ghost? And what if the problem isn't your pricing at all?

Brad & Jen unpack one of the biggest mindset shifts they've seen transform photographers inside Purpose & Profit and the Mastermind.

You'll learn why leading with connection instead of efficiency changes the way couples experience your brand, why discovery calls are about serving rather than selling, and how one simple shift can change your confidence, your bookings, and the way you show up as a business owner.

Main Points
• Why photographers unintentionally make booking harder after an inquiry
• The real reason couples ghost (and why it usually isn't your pricing)
• Why you're asking couples to judge your worth before they've experienced your value
• How AI and automation are increasing the value of genuine human connection
• Why discovery calls are about service, not sales
• The four ways every discovery call pays you, whether you book the wedding or not
• How curiosity replaces defensiveness and changes the entire pricing conversation
• Why premium businesses are built by leading conversations, not sending information

Chapters
00:00 The $5,000 inquiry that sparked this conversation
02:00 Why photographers focus on the wrong questions
05:00 The real reason couples ghost
08:00 Why human connection is becoming more valuable
10:00 Discovery calls are about serving, not selling
15:00 The four paychecks of every discovery call
20:30 A real story about making an impact without booking the wedding
24:30 The mindset shift that changes pricing conversations
29:00 Becoming the kind of business owner people trust
32:00 One challenge for your next inquiry

How to Connect
Purpose & Profit
Ready to build a business that attracts better-fit couples, increases your confidence, and gives you a clear path forward https://learn.bradandjen.com/purpose-and-profit-course

Keywords
wedding photography, wedding photographer, photography business, discovery calls, inquiry process, booking more weddings, sales for photographers, photography pricing, client experience, wedding inquiries, photography marketing, premium wedding photographer, business mindset, human connection, photography education, Purpose & Profit, Brad and Jen

This week Brad & Jen sit down with Emilie White, a French wedding and editorial photographer whose life has stretched across seven countries, two careers, and a constant pull toward something more than the photography itself.

Before she ever picked up a camera professionally, Emilie spent 7 years in law, working in international law and intellectual property across Paris, Ireland, and the Middle East. When she and her husband left Oman, she traded a comfortable expat life for a shoebox apartment in the south of France, a newborn, and a leap into photography with no formal training and no safety net.

What unfolds is an honest look at the long, winding road to becoming an artist: years of imposter syndrome, the slow work of finding her voice, and the grief that shaped her eye.

Emilie opens up about losing her father at 15, the family hardships that pushed her work through darker and lighter seasons, and why she believes you have to feed your soul and then trust it to surface in your work when you least expect it.

Together, we explore patience, preparation, curation, parenthood, and the discipline of holding your ego loosely while building a career the industry calls successful.

We also explore:
Trading a seven-year law career for photography with a newborn in tow
Living across seven countries and how it taught her to read any room
The accolades that signaled she was on the right path (and why she keeps them in perspective)
Working under pressure when a portrait window shrinks to three minutes
Why preparation, not acceptance, is what makes the hard moments work
Using film cameras to spark curiosity and disarm a tough crowd
Building teams around strengths and treating hires as investments, not expenses
Why curation is the hardest part, and the one thing she will not hand to AI
Making images that gain value with age, not just attention
How motherhood reshaped what she shoots and how she protects her time
Keeping her ego in check while her work lands in Vogue, Harper's, and Brides

Connect with Emilie
Website: https://emiliewhite.com/ Instagram: @emiliewhitephotography

Connect with Us
Join Purpose & Profit – A Roadmap to 10k Weddings
Apply for the Mastermind Program - High level 1:1 creative coaching & community.

Chapters
(00:00) Welcome and a life across seven countries
(08:32) From law school to photography
(11:40) Imposter syndrome and owning the artist title
(14:15) Shooting a designer's wedding and early validation
(18:32) Finding her voice through editing and curation
(24:15) Grief, dark seasons, and how life shapes the work
(27:14) Patience, process, and time to be bored
(30:43) Three-minute portraits and preparation over acceptance
(39:46) Cameras as tools to read and disarm a room
(44:51) Building teams around strengths
(50:10) Why curation is the hardest part
(59:00) Empathy in the edit: don't forget the elders
(01:03:43) The couple behind the curation: Greer and Dimitri
(01:06:16) Accolades, ego, and staying grounded
(01:10:38) How motherhood reshaped her work
(01:16:14) Movies, inspiration, and what's next