The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)
Andréa Jones
Welcome to the Mindful Marketing Podcast (formerly the Savvy Social Podcast) with your host, Andréa Jones.
Tune in every week as we redefine marketing playboo...
You’re not building a community on just one platform anymore. And if you are? It’s time to rethink that strategy. In this episode, I’m diving into why community marketing has gone omnichannel—and why sticking to one platform could be limiting your business growth. Social media, email, podcasts, private spaces… your audience is everywhere. But how do you show up in multiple places without feeling stretched too thin? In this episode of the podcast, I talk about: How community has evolved beyond Facebook groups & forums The impact of positive and negative contagion in marketing Why a single-platform strategy isn’t sustainable in 2025 How to layer an omnichannel approach into your business Tools & strategies to simplify your multi-platform content plan ... and more! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/343
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19:20
TikTok Ban Drama and Social Media Updates to Watch Right Now
Overwhelmed by all the social media updates? Don’t worry—I’ve got you covered! In this episode, I’m breaking down the latest social media news and what it means for your business. From the TikTok ban (yes, it may still happen!) to YouTube stepping up its game with longer Shorts, and Instagram making some big changes to Reels and profiles, there’s a lot to unpack. I’m sharing my take on these updates, why they matter, and how you can stay ahead without feeling overwhelmed. If you’re wondering where to focus your efforts or whether it’s time to jump onto a new platform, this episode has the answers you need. In this episode of the podcast, I talk about: The TikTok ban Meta's algorithm changes and updates Meta’s automated fact checks removal Instagram's new features, grid layout change and editing app Exploring alternatives to TikTok ..and more! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/342
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25:57
Boost Your SEO Strategy with AI with Akilah Thompkins-Robinson
Want to know how AI and SEO can work together to supercharge your content? (Spoiler: It's easier than you think!) In this episode, I chat with Akilah Thompkins-Robinson about her journey from tech expert to SEO and AI pioneer. Akilah shares how she combined her years of tech experience with SEO to create SEO Assist, a tool designed to make content creation a breeze. We dive into the magic of AI, how to use it effectively without compromising your voice, and why it's not cheating (despite what the internet says!). Plus, Akilah reveals the secret to balancing AI-driven work with your own creativity to create content that stands out. In this episode of the podcast, we talk about: Akilah’s journey with AI and SEO The “AI is cheating” myth ChatGPT vs. specialized AI tools AI’s role in keyword research and ideation Balancing AI with creativity in content creation Akilah’s future predictions for AI and SEO …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Akilah Thompkins-Robinson is an experienced SEO Strategist and Tech Founder with over 20 years in IT. As the founder of Girl Get Visible, she provides tech solutions and training to help businesses leverage SEO and increase their visibility. Akilah has worked with major companies like JP Morgan Chase and Mount Sinai Health Center and has been featured in Search Engine Journal. She is also the creator of SEO Assist and hosts the award-winning Girl Get Visible Podcast. A passionate advocate for women in tech, Akilah travels the country speaking on visibility and technology. Websites: https://girlgetvisible.com and https://seoassist.com YouTube: https://www.youtube.com/@girlgetvisible Instagram: https://www.instagram.com/girlgetvisible/ Facebook: https://www.facebook.com/girlgetvisible/ LinkedIn: https://www.linkedin.com/in/akilah-thompkins-robinson-pmp-msis-6249819/ TikTok: https://www.tiktok.com/@akilah_girlgetvisible Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/341
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29:55
From Tech Overwhelm to Streamlined Systems with Kronda Adair
Ready to stop drowning in tech and start working smarter? Kronda Adair has the tools and strategies you need! In this episode, I chat with Kronda about how to streamline your business operations with systems and automation. Kronda shares her journey from building websites to launching Million Dollar Systems and Automation Club, a membership program that helps business owners master the tech side of marketing. We dive into the importance of creating efficient systems, how automation can save time, and the tools she swears by—like Airtable. Plus, we tackle that ever-controversial debate—are freebies actually worth it? Spoiler: Kronda’s got a fresh take that might surprise you. If you’re ready to take control of your systems and simplify your tech stack, this conversation is packed with actionable tips to get you there. In this episode of the podcast, we talk about: The evolution of Kronda’s offers Matching systems and automation with marketing efforts The difference between systems and automation Choosing the right tools for your business needs The value of long-form content for audience building Internal vs. external marketing …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Kronda Adair is a Black lesbian dog mom who wants more Black women to rest and let the robots handle their repetitive tasks. Through her Million Dollar Systems retainer and her Automation Club Membership, she uses her knowledge and skills gained as a web developer, content marketing coach, automation service provider, and tech strategist to help overworked business owners stop buying technology and start hiring technology to build a software team that supports their business. When she’s not working, she can be found enjoying time at home with her wife, and cat, hiking or doing dog sports with her two Vizslas, reading, cooking delicious food, or enjoying the postcard vistas of the state of Oregon. Website: https://karveldigital.com/ LinkedIn: https://www.linkedin.com/in/krondaadair YouTube: https://www.youtube.com/@KarvelDigital/videos TikTok: https://www.tiktok.com/@krondakarvel Threads: https://www.threads.net/karveldigital Instagram: https://instagram.com/karveldigital Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/340
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35:28
Creating Your 2025 Marketing Plan
Feeling overwhelmed by all the marketing “must-dos” out there? Or wondering how to create a plan that actually feels manageable and works for you? In this episode, I’m walking you through the six core elements of a successful 2025 marketing ecosystem. We’ll talk about crafting a clear POV statement, prioritizing signature content, and the value of having a strong attraction strategy. Plus, I’ll share why experimentation and playfulness are your secret weapons for creating share-worthy content. Tune in and let’s dive into how you can build a marketing plan that’s both effective and enjoyable! In this episode of the podcast, I talk about: Understanding the role of your POV in marketing Defining your unique attraction strategy to grow your audience Prioritizing signature content for consistent brand messaging Building effective strategies to attract new audiences Using experimentation to create engaging and shareable content Aligning marketing efforts with business goals and values Embracing playfulness and experimentation in your strategy ...and more! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/339
About The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)
Welcome to the Mindful Marketing Podcast (formerly the Savvy Social Podcast) with your host, Andréa Jones.
Tune in every week as we redefine marketing playbooks to break free from what we should do so that we can scroll less, connect more, and grow together.
Listen to The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast), Working Hard, Hardly Working and many other podcasts from around the world with the radio.net app
Ireland