PodcastsBusinessThe Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

Andréa Jones
The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)
Latest episode

396 episodes

  • The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

    5 Easy Ways to Create Trustworthy, Impactful Content

    20/1/2026 | 14 mins.
    If your content feels like it's not landing the way it used to, this episode will help you understand why. The internet has changed, attention has changed, and polished performance content just doesn't work the same way anymore.
    In this episode, I walk through the shift from performance to proof and why people are looking for receipts, context, and lived experience instead of perfection. I break down five types of proof content you can create without burning yourself out, and how to use social media as a mirror instead of a megaphone.
    This is a practical episode for business owners who want to build trust, show credibility, and create content that feels human again.
    In this episode of the podcast, I talk about:
    Why performance content is losing trust
    What proof based content actually looks like
    Five types of proof content you can use right now
    How storytelling builds credibility
    Why boundaries and values are part of trust
    …And More!
     
    This Episode Was Made Possible By:
    Riverside All-in-One Podcast & Video Platform
    Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside 
     
    Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/393
  • The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

    What Sustainable Marketing Looks Like in 2026

    13/1/2026 | 22 mins.
    If your marketing plan feels like a vague idea you keep meaning to get to, this episode is your reset. I'm walking you through how I'm building my 2026 marketing plan in a way that actually works with real life, real energy, and real seasons, not hustle or constant posting.
    We'll talk about why your POV matters more than trends, how to choose one main piece of content instead of doing everything, and how to design a marketing ecosystem that feels sustainable even when your capacity changes. 
    This is about creating a strategy you can keep showing up for, not one that burns you out halfway through the year.
    In this episode of the podcast, I talk about:
    Why your unique perspective is the foundation of your marketing
    How to choose signature content that fits your season of life
    What supporting content should do, and what it shouldn't
    Attraction strategies that don't drain your energy
    How to think about metrics, energy budgets, and seasonality for 2026
    …And More!
     
    This Episode Was Made Possible By:
    Riverside All-in-One Podcast & Video Platform
    Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside 
     
    Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/392
  • The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

    How I'm Rebuilding My Business for 2026

    06/1/2026 | 23 mins.
    This episode is a bit different. I'm in a reset moment and sharing it out loud. 
    I'm talking through what I tried to change in my business in 2025, what didn't work, what I'm keeping, and how I'm approaching 2026 from a more rooted place. This is about rebuilding, not rushing, and letting your business actually match your real life.
    I share why my word for the year is "Rooted," what closing and reopening the Lab taught me, how tech decisions pulled me off track, and why the podcast is staying my main marketing vehicle. 
    If you've been feeling scattered, stretched thin, or unsure what your next move should be, this episode is an honest look at slowing down so you can move forward with more clarity.
    In this episode of the podcast, I talk about:
    What "rooted" means for my business in 2026
    Why I stopped forcing changes that felt heavy
    How tech decisions derailed my focus
    Why the podcast is my main marketing anchor
    How I'm rebuilding without burning out
    …And More!
     
    This Episode Was Made Possible By:
    Riverside All-in-One Podcast & Video Platform
    Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside 
     
    Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/391
  • The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

    Building Stronger Connections Through Email With Allea Grummert [Happy Subscribers Podcast]

    30/12/2025 | 51 mins.
    Email has quietly become one of the most powerful places to build trust and drive real business growth, and this conversation digs into why. 
    I sat down with Allea Grummert for an honest conversation on her podcast Happy Subscribers about how I approach email as a core marketing channel, not just a support tool. We explored what it really takes to grow a list with intention, how to think about email content beyond promotions, and why so many business owners overcomplicate something that can actually feel simple and effective. 
    This was a thoughtful, practical conversation I knew would resonate with anyone building a business around connection and trust.
    In this episode of the podcast, we talk about:
    How I think about email as a primary growth channel
    What actually builds trust with subscribers
    Why consistency matters more than volume
    How to simplify your email content strategy
    What makes people want to stay subscribed
    …And More!
     
    Special thanks to:
    Allea Grummert, host of Happy Subscribers Podcast
    Listen to the original episode here: https://pod.link/1778035534/episode/90426ea022254a9e7e35287a8e3739f9 
    Website: https://duett.co/ 
    Happy Subscribers Podcast: https://pod.link/1778035534 
    Connect with Allea on social media:
    Instagram: https://www.instagram.com/alleagrummert/
    Threads: https://www.threads.com/alleagrummert/ 
     
    Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/390
  • The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

    Intentional Marketing for Podcasters With Sam Brake Guia [Mics to Millions Podcast]

    23/12/2025 | 31 mins.
    This conversation is a reminder that marketing does not have to feel chaotic to be effective. 
    I joined Sam Brake Guia on his podcast Mics to Millions to unpack how I moved away from the "be everywhere" era and into a more intentional way of showing up. We talked about signature content, supporting content, and how to build a marketing strategy that works within real life constraints like limited time, energy, and attention. 
    We also got into how I decide what actions are worth my effort, how I keep up with trends without spiraling, and the metrics I actually look at to know what's working. It's a practical, honest conversation about marketing with clarity instead of pressure.
    In this episode of the podcast, we talk about:
    What mindful marketing actually looks like in practice
    How to choose signature content that deserves your energy
    Why being everywhere leads to burnout for podcasters
    How to pick attraction strategies that feel easier
    Which metrics matter when measuring real progress
    …And More!
     
    Special thanks to:
    Sam Brake Guia, host of Mics to Millions Podcast
    Listen to the original episode here: https://podcasts.apple.com/us/podcast/using-mindful-marketing-to-boost-your-podcast-growth/id1725636457?i=1000702824377
    Website: https://linktr.ee/sambguia 
    Connect with Sam on social media:
    Personal Instagram: https://www.instagram.com/sambguia/
    PodWritten: https://www.instagram.com/podwritten/
    LinkedIn: https://www.linkedin.com/in/samuelbrakeguia/
     
    Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/389

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About The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

Welcome to the Mindful Marketing Podcast (formerly the Savvy Social Podcast) with your host, Andréa Jones. Tune in every week as we redefine marketing playbooks to break free from what we should do so that we can scroll less, connect more, and grow together.
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