PodcastsBusinessStaying Solo

Staying Solo

Maggie Patterson, BS-Free Business
Staying Solo
Latest episode

491 episodes

  • Staying Solo

    I'm Kind of Over My Business (But Nothing's Actually Wrong)

    04/05/2026 | 17 mins.
    Ever feel like nothing's "wrong," but you're dragging your feet, avoiding things, and quietly wondering how long you can keep doing this?
    So you try to fix the feeling. But the feeling isn't the problem. It's the signal.
    You're not burnt out—you've just outgrown your business.
    In this first episode of our new Over It series, we're breaking down what's actually going on and what your next move needs to be.
    Topics discussed in this episode include:
    Why "over it" isn't burnout — and what it really means.

    The Tinkering Trap keeping you stuck.

    Signs you've outgrown your business (even if it works).

    Why does nothing you try fix the problem?

    How to evolve your business without starting over.

    For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com. 
    If you enjoyed today's episode, please:
    Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/stayingsolor

    Subscribe for new episodes every Monday.

    Sign up for email updates at www.bsfreebusiness.com/solo
  • Staying Solo

    The Future of Service Businesses Isn't Bigger, It's Boring (And That's the Point)

    27/04/2026 | 15 mins.
    When did running a business start meaning it takes over your entire life?
    Somewhere along the way, "success" became more clients, more offers, more everything… and a lot less time, energy, and sanity.
    The truth?  You've been sold a version of business that was never built for how you actually want to live.
    In this episode, we're getting to why, if things are technically working but still feel off,  it's all the bullshit, and what shifts you can make in your business to combat it. 
    Topics discussed in this episode include:
    Why "more" (clients, offers, visibility) isn't the answer.

    The difference between real burnout and misaligned business expectations that mess with us. 

    Why the "myth of more" doesn't work for solo service businesses.

    What the shift to a boring business that's peaceful, predictable, and profitable looks like in practice 

    For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com. 
    If you enjoyed today's episode, please:
    Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/stayingsolo

    Subscribe for new episodes every Monday.

    Sign up for email updates at www.bsfreebusiness.com/solo
  • Staying Solo

    Your Easy Yes in Action

    20/04/2026 | 13 mins.
    Your business isn't hard to sell; you're just making it harder than it needs to be.
    When your capacity is maxed, "do more" isn't a strategy. It's the problem.
    In this episode, I'm breaking down the mismatch between your capacity and generic advice—and what to fix so your business becomes an easy yes for your clients (and not a no for you).
    Topics discussed in this episode include:
    Why "do more" isn't the fix.

    The real issue: too hard to say yes.

    How positioning and offers create friction.

    What Easy Yes Energy looks like.

    How to simplify and work within your capacity.

    🔥Join the Squad through April 23, 2026🔥
    For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com. 
    If you enjoyed today's episode, please:
    Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/stayingsolor

    Subscribe for new episodes every Monday.

    Sign up for email updates at www.bsfreebusiness.com/solo
  • Staying Solo

    How to Be an Easy Yes Without Being Everywhere

    13/04/2026 | 16 mins.
    Most service providers think they need to be everywhere, all the time, just to stay visible. So they either force it or avoid it completely. 
    Both paths lead to the same result: not enough clients.
    In this episode, I'm breaking down the marketing mistakes that keep you stuck and how to shift to an approach that actually creates easy yeses.
    Topics discussed in this episode include:
    Why doing "more marketing" isn't the problem and what your marketing should actually be doing.

    Why showing up everywhere isn't turning into clients.

    5 key marketing mistakes blocking your easy yeses, and how to fix them.

    What it takes to move someone from "interested" to "ready to work with you."

    🔥Join the Squad through April 23, 2026 🔥
    For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com. 
    If you enjoyed today's episode, please:.
    Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/stayingsolo

    Subscribe for new episodes every Monday.

    Sign up for email updates at www.bsfreebusiness.com/solo
  • Staying Solo

    The Easy Yes Energy Blocks Stopping You from Booking Clients

    08/04/2026 | 14 mins.
    Despite what conventional business advice may tell you, if you're not booking clients, it's probably not a visibility problem.
    More marketing won't fix what's broken underneath.
    In this episode, we're breaking down the four Easy Yes Energy blocks that stop clients from saying yes and how to fix them so your more of your consults convert into paying clients. 
    Topics discussed in this episode include:
    Why more marketing won't fix a conversion problem

    The 4 "Easy Yes" blocks that stop clients from booking.

    The journey of attention, interest, desire and action you need to take your clients on with Easy Yes Energy.

    How to deal with these blocks if you're identifying with what I'm sharing. 

    Join the Staying Solo Squad wait list. 
    For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com. 
    If you enjoyed today's episode, please:
    Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/stayingsolor

    Subscribe for new episodes every Monday.

    Sign up for email updates at www.bsfreebusiness.com/solo

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About Staying Solo

Growing a solo service business is tough. It's even harder when you're bombarded with BS advice that steers you away from your values and why you started your business in the first place. This is the podcast for solo creatives and consultants who want to remain as a team of one and have zero interest in the hustle and grind of typical business teachings. Most podcasts for solopreneurs and freelancers, hosted by out-of-touch celebrity entrepreneurs who haven't offered one-to-one services in years, miss the mark on today's market realities. Maggie Patterson, a service business owner for 20 years, understands that to stay solo, you need to know what matters to you, what works for you, and what you should completely ignore. In each episode, she examines one piece of conventional business advice to discover how it may hurt your business or be completely wrong for you as a solo business owner. Join Maggie for real talk to help you avoid burnout or the desire to entirely burn down your business to open a flower shop, book store, or cat cafe. (Because those cats won't pay the bills.) (Formerly the BS-Free Service Business Show)
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Staying Solo: Podcasts in Family