The Big Impression

Hinge's Chief Marketing and Communications Officer, Tamika Young, talks about the challenges of marketing to an audience whose goal is to delete the app. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com
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The New York Times' Global Chief Advertising Officer, Joy Robins, discusses games, commerce media and why news organizations need to shift the narrative away from "brand safety" to attract advertisers.

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Christine Foster, group vice president of commercial strategy and operations at Kroger Precision Marketing, talks about the benefits of grocery data, helping brands see all the way through the marketing funnel, and the scale of its loyalty data set. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com
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Paulita David, VP, Head of U.S., Large Customer Sales at Reddit, unpacks how brands are tapping into Reddit’s communities for sharper consumer insights, real-time cultural signals, and a deeper understanding of what drives decision-making online.

For more on what's moving the industry, head to The Current: https://www.thecurrent.com/

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As FIFA World Cup fever takes hold across North America, Hisense USA CMO Sarah Larsen joins the podcast to discuss the brand's role as an official tournament partner, the strategy behind its "Out Host with Hisense" campaign, and how the company is using one of the world's biggest sporting events to drive awareness, cultural relevance, and business growth in the competitive consumer electronics market. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com
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advertising.