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The Influential Personal Brand Podcast

Rory & AJ Vaden
The Influential Personal Brand Podcast
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5 of 602
  • How to Build a Public Seminar Business with Tyler Devereaux
    Rory Vaden unpacks one of the most important mindset shifts he’s ever made: peace is the new profit. After working with some of the world’s most recognized personal brands — including billionaires, bestselling authors, and global influencers — Rory shares a sobering truth: money and fame don’t create peace. God does. Whether you’re chasing influence, building a business, or simply trying to find fulfillment, this episode will challenge the very definitions of wealth and success you’ve been taught to believe. It’s not about getting more. It’s about becoming someone at peace with their purpose.
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  • Books Don't Sell Themselves: How to Build Influence (and Income) After You Publish – with Nick Hutchison
    Most authors stop at writing the book. But what if the book is just the beginning? In this episode, AJ Vaden sits down with Nick Hutchison, founder of BookThinkers, to reveal the real work that starts after your book is published. Whether you're a seasoned author or launching your first title, this conversation will show you why being best-written means nothing if you're not also best-selling. They break down: Why small podcasts outperform big shows for book sales The 3 content formats that actually convert (and how to use them) How to structure a 60-second video to sell your book on autopilot Why books don’t just share ideas—they start movements And the surprising truth about what builds lasting influence If you're a mission-driven messenger with a book—or a message—you need this episode. And if you're not selling your book, ask yourself: do you really believe in it?
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  • From Obscurity to Influence: Rory Vaden on the Path to Becoming Wealthy and Well-Known
    In this powerhouse episode of Build, host Stephen Scoggins sits down with Rory Vaden—New York Times bestselling author, co-founder of Brand Builders Group, and a leading voice in the personal brand world—for a raw, in-depth conversation on what it really takes to be wealthy, well-known, and fulfilled. From clarifying your unique message to building a brand on trust instead of trends, Rory unpacks the exact steps mission-driven messengers must take to break through the noise—without selling out. They explore how fear often hides behind humility, why personal branding is not about ego, and how surrendering your platform to a higher purpose can radically amplify your impact and income. You’ll learn: The “Sheehan’s Wall” principle that explains why most brands stay stuck Why diluted focus = diluted results (and how to fix it) The surprising truth about how real wealth is created How to monetize deeply without chasing millions of followers A simple prayer Rory uses daily to keep his ego in check If you’ve ever wondered whether your message really matters or if your voice is worthy of being heard—this episode is your permission slip. 🎧 Plus: Grab Rory & AJ Vaden’s free audiobook of Wealthy and Well-Known at  freebrandaudiobook.com/podcast
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  • The Pain That Prepared Our Purpose: The Untold Story Behind “Wealthy and Well-Known”
    In this milestone 600th episode of the Influential Personal Brand Podcast, Rory sits down with his co-author, business partner, and wife—AJ Vaden—for her first-ever author interview. But this isn’t just a book promo. This is the raw, behind-the-scenes story of how Brand Builders Group was born in the ashes of unexpected loss, career heartbreak, and spiritual refinement. AJ vulnerably opens up about being fired from the company she helped build, the moment she realized her identity was misplaced, and the childhood trauma that shaped her purpose. You’ll hear about the divine timing of a single phone call from Lewis Howes, the quiet miracle of provision during crisis, and how a stranger’s words unlocked a lifelong belief about her worth. This episode is a masterclass in personal transformation—what it means to rebuild, to be refined, and to serve others from your story’s deepest wounds. Whether you're an entrepreneur, author, coach, or just someone trying to figure out who you really are… this episode will meet you there. 🎧 Listen to discover: Why identity—not strategy—is the foundation of personal branding The spiritual side of starting over How Brand Builders Group rose from rock bottom What “Wealthy and Well-Known” truly means—and why peace is the new profit The one phrase that may reframe your entire past 🔥 Plus: Get the audiobook free at FreeBrandAudiobook.com/podcast
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  • 3 Hacks to Help You Persevere Through Trials
    Why do some people give up while others rise and keep going? In this episode, Rory Vaden shares three battle-tested mindset hacks that the world’s top achievers use to overcome the impossible—and keep showing up long after others quit. You’ll hear: The #1 mindset shift that ultra-successful people share Why falling in love with the daily grind is the real secret to growth How to turn hard moments into long-term competitive advantage The “Law of the Moat” and how your toughest trials become your greatest protection A behind-the-scenes reflection on Rory’s interview with $700M+ entrepreneurs Mike and Kass Lazerow Whether you're building a business, chasing a dream, or just trying to stay afloat, this episode is your reminder: Perseverance is the goal. No matter how hard it gets, the people who win are the ones who stay in the fight. This is how they do it.
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About The Influential Personal Brand Podcast

Build and monetize your personal brand. This show is full of some of the best marketing tips for (aspiring) influencers, entrepreneurs, speakers, authors, coaches, executives, and anyone who wants to get their message out to more people. You’ll learn the strategies and tactics that any service-minded messenger can use to find their uniqueness and separate from all the noise to create more impact, influence, and income. Each episode is hosted by New York Times bestselling author and Hall of Fame Speaker Rory Vaden, and his wife, business partner and CEO of Brand Builders Group, AJ Vaden. Brand Builders Group is trusted by people like Lewis Howes (School of Greatness Podcast), Julie Solomon (The Influencer Podcast), and Chalene Johnson (Build Your Tribe Podcast) to provide personal branding expertise for themselves and/or their audiences.
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