Wealthy and Well-Known Podcast

What if your darkest moments could become your greatest breakthroughs?
In this jaw-dropping episode, Hal Elrod—best-selling author of The Miracle Morning—reveals the unfiltered story behind his miraculous life. From dying for six minutes in a car crash to beating a rare, aggressive cancer with a 30% survival rate, Hal opens up about the moments that could have destroyed him—but instead defined him.
You'll hear how the death of his baby sister planted the seed for a life of purpose, why discipline without identity won't last, and how your adversity might just be the preparation for your assignment. Rory Vaden sits down with Hal for an unforgettable conversation that unpacks not just how The Miracle Morning was born—but why it became a global movement that's changed millions of lives.
If you've ever doubted yourself, struggled to stay consistent, or felt stuck in your personal brand journey… this is the episode you didn't know you needed.
You'll learn:
The mindset shift that helped Hal walk again after being told he never would.

The practical framework behind the S.A.V.E.R.S. method—and how to stick with it.

Why who you become matters more than what you achieve.

How to build a personal brand that endures—and changes lives.

This isn't just inspiration—it's your wake-up call.

How do you grow your business without drowning in stress, chaos, and burnout? In this candid, behind-the-scenes episode of Wealthy & Well-Known, Rory and AJ Vaden open up about the realities of running multiple companies, raising a family, and building a personal brand—all while setting boundaries that protect their time, energy, and faith.
AJ shares the raw lessons learned from hustling through 80-hour workweeks, what finally made her redefine success, and how she now operates as a high-performing CEO with a schedule rooted in purpose—not pressure. You'll learn:
The real difference between growth and scale (and why getting it wrong can ruin your business)

How to create boundaries that fuel—not fight—your productivity

When it's time to hire, and how to make that decision before burnout hits

Why clarity around why you're scaling is the difference between thriving and burning out

If you're building something big but want to protect what matters most, this is your roadmap. It's honest. It's powerful. And it might just change how you lead forever.

How Niche Is Too Niche? Crafting a Story That Converts, Not Just Connects
Most people stumble when asked, "What do you do?" But in today's crowded marketplace, a vague story doesn't sell—it stalls. In this episode, AJ and Rory Vaden break down how to clarify your story, define your audience, and convert conversations into clients.
You'll learn how to:
Identify your niche through your personal story—not the other way around

Discern which version of your past self you're best positioned to serve

Create a simple but powerful elevator pitch that moves people to action

Use the "six-foot rule" to uncover hidden offline opportunities

Avoid the trap of telling stories that connect but don't convert

Whether you're speaking on stage, posting online, or standing in line at Starbucks—this episode will help you master the art of storyselling and turn everyday moments into meaningful business growth.

"Every time I hear the word authentic, I throw up in my mouth a little."
That's how Rory Vaden opens this raw and riveting conversation about one of personal branding's most overused—and misunderstood—buzzwords: authenticity. Alongside AJ Vaden, the two co-founders of Brand Builders Group debate, dissect, and redefine what it really means to be authentic in today's digital-first world.
Is authenticity just curated vulnerability? Where's the line between connection and oversharing? And how do you know when it's finally time to tell the hard parts of your story?
This episode isn't just talk—it's transformation. You'll leave with a practical, powerful framework for sharing your truth with courage, integrity, and intention—without damaging your brand or your relationships.
In this episode, you'll discover:
The real reason we're all obsessed with "authenticity" (and where it went off track)

How to know if you're being honest… or just strategically vulnerable

A simple two-rule test to decide if you're ready to share a story publicly

Why your hard moments may be your most valuable brand assets

The difference between transparency and privacy—and how to protect both

If you're building a personal brand in a world full of filters, this episode is your clarity check.
 
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If you've ever felt awkward about selling—or thought "sales" is a dirty word—this episode will completely shift your mindset. Rory and AJ Vaden, two of the most accomplished sales professionals in the personal branding world, pull back the curtain on what truly drives conversions: service-centered selling.
In this transparent and tactical conversation, they redefine what it means to sell with integrity, impact, and conviction. You'll learn why sales is not about slick talk but meaningful questions, how to guide prospects through a decision (without pushing), and why your conviction in your offer directly influences your close rate.
Whether you're a personal brand, entrepreneur, or founder still trying to outsource your sales (spoiler: don't), this episode will challenge, equip, and energize you to sell with heart—and close with confidence.
👉 Discover the simple mindset shift that unlocks ethical, high-conversion selling. 👉 Learn the exact questions that create clarity and connection with buyers. 👉 Hear the real story behind closing high-ticket offers—from someone who's done it hundreds of times.
Listen now to transform how you sell—and why your dream clients are waiting for you to lead the conversation.
 
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