How to Avoid the Reputation Pitfall That Can Kill Your Tattoo Shop
In this episode of The Tattoo Marketing Podcast, Jesse Drach, owner of Ink-Link Marketing, breaks down why word of mouth is still the most powerful tool for growing a tattoo shop. Learn actionable tips to amplify positive client experiences, avoid the dangers of a bad reputation, and set up your shop for long-term success. Whether it’s starting a referral program, automating client follow-ups, or mastering the art of client feedback, Jesse shares proven strategies that help tattoo shops thrive. Don’t miss these insights that could change the way you run your business!
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33:31
Tattoo Tips & Success: Ray Wiggins Shares His Journey & New Book
Join us as we dive into the world of tattooing with Ray Wiggins, aka XRay Vizionz. In this episode, Ray shares his 16-year journey as a tattoo artist, the role of mentors in shaping his craft, and how he’s helping the next generation with his groundbreaking book Make It Pop. Whether you’re an artist looking to grow or a shop owner navigating the industry, this conversation is packed with insights to elevate your tattoo career.
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44:43
Reputation Rules: Mastering Word of Mouth to Fill Your Tattoo Shop
Word of mouth is the lifeblood of any tattoo shop—but are you really making the most of it? In this episode, Jesse Drach, owner of Ink-Link Marketing, dives deep into why word of mouth is king for tattoo shops, how to harness its power to attract more clients, and what happens when your shop’s reputation takes a hit. From easy-to-implement strategies like automating follow-ups and gathering client testimonials to setting up game-changing referral programs, this episode is packed with actionable advice. Whether you’re a seasoned shop owner or just starting out, tune in to learn how to build trust, create memorable client experiences, and ensure your reputation works for you—not against you.
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33:31
Tattoo Shop CRMs: The Secret to Never Missing a Client
Struggling to keep up with DMs, emails, and client requests? In this episode of Tattoo Shop Mastery: The Business Behind the Ink, we uncover the power of CRMs (Client Relationship Managers) and why they’re a must-have for every tattoo shop. Learn how to streamline communication, prevent clients from falling through the cracks, and boost your shop’s reputation—all while saving time and maximizing profits. Don’t let poor communication cost you thousands in missed opportunities. Tune in and take your shop to the next level!
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20:27
Why Your Tattoo Shop's Facebook/IG Ads Aren’t Working (And How to Fix Them)
Are your Facebook and Instagram ads failing to deliver results? In this episode of The Tattoo Marketing Podcast, we uncover why designing ads based on your preferences instead of your audience's can hurt your success. Learn the power of split testing, how "ugly ads" can outperform polished ones, and why understanding your audience’s behavior is key to creating high-converting campaigns. Packed with actionable tips and real-world examples, this episode is a must-listen for anyone running or considering Meta Ads. Tune in and discover how to make ads that truly resonate—and convert!