Agonomics

The AG Show is going full continental this week! We’re joined by a couple of our dairy farmers who’ve just landed back from an AHDB study tour in Denmark. They’ve come home buzzing with fresh ideas from one of the most forward‑thinking dairy industries out there… although it seems someone completely missed the memo about bringing back Danish pastries.
We’re also digging into how farmers and broadcasters are leaning on AHDB to make sense of how the conflict in the Middle East is hitting agriculture and food production. There’s even a brand‑new weekly fertiliser price tracker to help keep everyone in the loop.
And finally, did Hannah get grilled by her parents for daring to step into the kitchen wearing her wellies while farm‑sitting? You’ll have to listen in to find out…
SOME USEFUL BITS (FROM AHDB & BEYOND)
Dairy | AHDB
SEGES Innovation
Middle East conflict: Impacts and implications for UK farmers | AHDB
GB fertiliser prices | AHDB
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Charlotte, Hannah and Producer Martin would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at [email protected].
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From roof to resource - The AG Show is teaming up with a project across nine farms in Cumbria that’s helping farmers kit out their buildings to collect and reuse rainwater. AHDB’s Beef and Lamb Engagement Manager for the North West, Karl Pendlebury, pops by to chat about what it’s all about.
Good job Karl’s on hand too, because Hannah’s attempts to join live from her parents’ calving shed are… well, let’s just say temperamental! Karl also talks about his role working directly with farmers - something our Chair, Emily Norton, recently dug into on the Meet the Farmers - The Big Debate podcast.
And Charlotte’s got the latest from the EU, where plant‑based foods might soon be banned from using labels like "fillet" or "bacon".
SOME USEFUL BITS (FROM AHDB & BEYOND)
Protecting the water supply for your crops | AHDB
West Cumbria Rivers Trust - Caring For West Cumbrian Rivers & Lakes
Farmers React to the Iran Conflict. And Does the AHDB Provide Value for Money? Big Debate ep10
Plant-based brands brace for ‘chaos’ after EU rule change | The Grocer
GET IN TOUCH
Charlotte, Hannah and Producer Martin would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at [email protected].
Sign up to the AHDB Preference Centre so that you can:
Easily update your preferences and contact information
Get information on the latest AHDB events, webinars, market insights and more
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Beef and arable farmer Mark Jelly drops into The AG Show direct from the calving shed as he shares his experiences this spring. He talks us through the tech that’s helping him keep calf survival rates impressively high - all while trying not to get overshadowed by one particularly attention-seeking cow.
We’re also diving into fungicide resistance with AHDB senior crop protection scientist Catherine Harries, who breaks it down for us using insights from Niab’s long-term monitoring.
And finally… who’s been messing with the sacred pork pie? Someone’s swapped the pastry for bread - and we need to talk about it.
SOME USEFUL BITS (FROM AHDB & BEYOND)
Maternal Matters: breeding, calving and managing heifers | AHDB
Feeding suckler cows and calves | AHDB
Research | Niab
GET IN TOUCH
Charlotte, Hannah and Producer Martin would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at [email protected].
Sign up to the AHDB Preference Centre so that you can:
Easily update your preferences and contact information
Get information on the latest AHDB events, webinars, market insights and more
Receive important updates such as disease alerts

With lambing and spring calving now in full swing, the AG Show team checks in with a vet to get the lowdown on what the Bluetongue virus could mean for the newest arrivals in your flock or herd.
We also dig into how the conflict in the Middle East might shake up nitrogen supplies and impact other farm costs.
And with shoppers feeling the pinch from rising food prices, we hear about a new study looking into what really influences their choices when they’re picking up red meat in-store.
SOME USEFUL BITS (FROM AHDB & BEYOND)
Bluetongue Virus Hub - Ruminant Health & Welfare
BTV-3_Factsheet_A4_260224.indd
Bluetongue virus webinars | AHDB
Middle East escalation and potential implications for nitrogen and farm costs | AHDB
Consumer insights: Meat shopper journey | AHDB
GET IN TOUCH
Charlotte, Hannah and Producer Martin would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at [email protected].
Sign up to the AHDB Preference Centre so that you can:
Easily update your preferences and contact information
Get information on the latest AHDB events, webinars, market insights and more
Receive important updates such as disease alerts

The AG Show is hanging out with Suffolk pork farmer Molly-Anne Gimson to hear how she transformed an old horse trailer into a super-cute mobile café. She’s a young entrepreneur with a seriously inspiring story - and she’s using her platform to help more people understand where their food actually comes from.
We’re also diving into why 2025 was a standout year for UK dairy and red meat exports, with global demand smashing records at £4 billion. AHDB’s International Trade Development Director, Jonathan Eckley, joins us to break down what drove that success and where the next big growth opportunities might be.
Oh, and don’t miss our update on what’s happening in the lamb market, too.
** Please note this episode was recorded before the recent events in Iran and the Middle East **
SOME USEFUL BITS (FROM AHDB & BEYOND)
About | Pigs In...
Global appetite for UK dairy and red meat sees exports hit record high of £4 billion | AHDB
Lamb market outlook | AHDB
GET IN TOUCH
Charlotte, Hannah and Producer Martin would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at [email protected].
Sign up to the AHDB Preference Centre so that you can:
Easily update your preferences and contact information
Get information on the latest AHDB events, webinars, market insights and more
Receive important updates such as disease alerts