This Week in Fitness: Presidential Test Returns, Crunch Expands, Xponential Sells Brands
This Week in Fitness delivers the top fitness business headlines in under 5 minutes with host Krissy Vann. In this episode:– President Trump reinstates the Presidential Fitness Test and revamps national fitness council– Brian Hibbard’s Fitness Ventures invests $75M to expand Crunch Fitness in Portland– Eight Sleep’s Alexandra Zatarain leads launch of Hot Flash Mode and Women’s Sleep Initiative– CityPickle founders Mary Cannon and Erica Desai announce Times Square flagship and HQ– VASA Fitness opens new Colorado Springs gym with cold plunge, led by CEO Rich Nelsen– Xponential Fitness COO Tim Weiderhoft partners with Morrow Hill for real estate strategy– CEO Mark King announces Xponential’s divestiture of CycleBar and Rumble to Extraordinary Brands– Gold’s Gym celebrates 60 years with new clubs in Austin and Los Angeles, and HYROX partnership– Life Time CEO Bahram Akradi expands access to AI wellness tool L•AI•C via free appStay fit, stay informed, and keep your fitness business in shape.
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Ross Campbell of Beyond Activ on Global Fitness Trends, Financial Outlook & Healthcare Integration
In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Ross Campbell, Founder and CEO of Beyond Activ, to explore the global state of the fitness industry. From financial health and emerging growth markets to the rising convergence of healthcare and fitness, Ross shares insights shaped by years of international advisory work. The conversation also covers hot-button topics like AI integration, GLP-1 medications, and what gym operators need to know heading into 2025. Whether you're an operator, investor, or industry insider, this episode delivers a data-backed pulse check on where fitness is headed—and who’s poised to lead.Subscribe to The ATFW Podcast - Stay Fit, Stay Informed, Keep Your Fitness Business in Shape
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This Week in Fitness: Fittest U.S. Cities, Planet Fitness Heat Promo, Ladder and Diplo, Echelon Acquires FORTË
Welcome to This Week in Fitness by ATFW — crunching the top fitness business headlines in under 5 minutes. Hosted by Krissy Vann.Here’s what’s making news:-American College of Sports Medicine Releases 2025 Fitness Index-Planet Fitness Markets Heat Relief with Summer Promo-Ladder Partners with Diplo’s Run Club for National Tour-Echelon Fitness Acquires FORTË and Launches ELEVATE Division-Pvolve Expands Footprint with Six New Franchise Studios-Performance Equity Management Reinvests in EoS Fitness Post-Acquisition-Lifesum Survey: Ultra-Processed Foods Impacting Mental and Physical HealthStay fit, stay informed, and keep your fitness business in shape.
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Tech That Sticks: Al Noshirvani on AI, M&A, and What’s Next for Fitness Business
In this episode of All Things Fitness and Wellness, Krissy Vann is joined by Al Noshirvani—Co-Founder and Managing Partner at ALTA Technology Group, and the founder of The Fitness Technology Summit. With decades of experience at the intersection of fitness, tech, and investment, Al brings a well-informed perspective on where the industry is heading and how operators can stay ahead of the curve.They unpack what’s actually working on the gym floor in 2025—moving beyond hype to real applications of AI, predictive analytics, and personalization that drive retention and business results. Al also shares key takeaways from the recent UK edition of the Fitness Technology Summit, revealing how global operators are adapting differently and what North American businesses can learn.The conversation covers the current wave of M&A in the fitness industry—what’s fueling the trend, who’s making the smartest moves, and how capital is being deployed across tech and brick-and-mortar. Plus, Al offers a behind-the-scenes look at the upcoming Fitness Technology Summit in Chicago, including what topics will be center stage and why the event is becoming a must-attend for leaders and innovators in the space.Whether you're scaling a fitness business, building the tools that support it, or advising from the boardroom, this episode is packed with strategic insight, practical takeaways, and a few unexpected laughs along the way.Learn more about The Fitness Technology Summit and grab your invite: https://thefitnesstechsummit.com/
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This Week In Fitness: Obesity climbs, Samsung acquires Xealth, Club Pilates x Disney, FTC rule halted
This Week In Fitness is where Krissy Vann crunches the latest fitness business headlines in under five minutes.Obesity Rates Climb in CanadaA CMAJ study shows one in three Canadian adults are now obese, with the pandemic accelerating severe cases. Fitness operators are responding to GLP-1 use with muscle-preserving strategies.Hims & Hers Expands to CanadaThe company is launching a lower-cost weight loss program alongside the anticipated debut of generic semaglutide. Their hybrid model aims to address care gaps at scale.Samsung to Acquire XealthSamsung deepens its healthcare push with the acquisition of Xealth, aiming to connect home health data from wearables with clinical systems across 500 US hospitals.iFIT Partners with Samsung HealthSelect iFIT programming will be available through Samsung Health starting this fall, extending the reach of its content to global users via wearables and personalized insights.Mo Farah Launches URUNN AppOlympian Sir Mo Farah debuts an AI-powered running app designed to provide personalized coaching for runners of all levels, with adaptive plans and community features.Club Pilates Partners with DisneyAhead of Freakier Friday, Club Pilates launches themed Reformer classes and a national sweepstakes campaign. The partnership blends entertainment with brand activation.Onelife Fitness Expands in NCThe brand will open over 15 locations in North Carolina, beginning with a 58,000-square-foot flagship in Durham-Chapel Hill offering luxury recovery and family amenities.Court Halts FTC Click-to-Cancel RuleThe Eighth Circuit Court vacates the FTC’s cancellation mandate, a legal win for the Health & Fitness Association. Operators avoid a costly compliance overhaul.Subscribe and remember to stay fit, stay informed, and keep your fitness business in shape. #fitnessbusiness #thisweekinfitness #GLP1 #obesity #wearables #digitalhealth #industrynews
All Things FitnessAll Things Fitness and Wellness (ATFW) is a leading B2B media platform delivering timely, actionable insights for enterprise-level fitness and wellness industry professionals. From gym operators and franchise executives to investors and technology leaders, ATFW provides the strategic intelligence needed to navigate a rapidly evolving landscape.Through our flagship video series This Week in Fitness, we deliver concise, high-impact updates on the fitness business—covering industry reports, leadership moves, M&A activity, brand expansions, consumer trends, and regulatory developments—all in under 5 minutes.Our in-depth podcast series features candid conversations with top CEOs, innovators, and thought leaders shaping the future of fitness and wellness. We spotlight the strategies behind category-leading brands, explore tech integration, operational efficiency, member engagement, and the changing role of wellness in global business.Whether you're scaling a gym chain, launching new verticals, or looking to understand the data and decisions driving industry change, ATFW is your go-to resource for enterprise-grade fitness business news and leadership insight.Keep your fitness business in shape with ATFW hosted by Canadian television host and former fitness competitor Krissy Vann.
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