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Behind the Business with Michelle Toh

Michelle Toh
Behind the Business with Michelle Toh
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21 episodes

  • Behind the Business with Michelle Toh

    'Everyone had a black luggage': How Away shook up the travel industry

    10/09/2026 | 57 mins.
    This week, Away CEO Jessica Schinazi takes us behind one of the most recognizable names in travel — and what it takes to keep building when the market moves faster than ever.
    In this conversation, we dive into:

    00:00: Introduction

    02:04: From Brazil and France to building a life in New York

    02:41: How family dynamics shaped Jessica’s leadership style

    03:16: Leadership lessons from Dyson, Amazon and LVMH

    06:09: Away’s brand strategy and competitive advantage

    08:48: Joining Away at a pivotal moment

    11:11: How Away navigated previous leadership challenges and COVID

    14:18: Jessica’s approach to fostering a positive company culture

    16:17: First priorities as CEO: Why Jessica spent her first year visiting every Away store and factory before putting her strategy in place

    19:07 Ad

    20:06: Where Away sees opportunity in the market

    21:05: Away’s social media and lifestyle marketing strategy

    23:32: How brands can navigate copycats and dupes

    26:09 Ad

    27:31: How Away navigates challenges in a volatile business landscape

    29:08: How Away, a poster child of the DTC boom, is expanding into retail and wholesale

    32:22: Finding the balance between DTC and wholesale

    33:58: Away’s brand partnership strategy

    36:48: How Away is rethinking its products around different travelers' pain points — including with a new so-called “closet on wheels”

    38:13: Away’s expansion into softside luggage and new categories

    41:33: Away’s international growth and localization strategy

    45:05: How Away is approaching AI for business and travel

    47:28: How Jessica balances daily priorities for sustainable growth

    49:30: Jessica's response to potential IPO plans

    50:08: Jessica’s 10-year vision for Away

    52:17: Audience question

    53:46: Rapid-fire round

    This episode is brought to you by our show sponsors:

    • QUO: Try QUO for free PLUS get 20% off your first 6 months at https://www.quo.com/BTB
    • MasterClass: Get at least 15% off any annual membership at https://www.masterclass.com/BTB

    🚀 Season 2 of Behind the Business is here, featuring the leaders of brands including Airbnb, Rivian, NYSE, Canva, Samsung, Poppi, Peloton, Revolve, Lucid Motors, PHLUR, The Points Guy and Away. New episodes Thursdays.

    👇🏼 *SUBSCRIBE + FOLLOW:*
    YouTube: https://bit.ly/YTBTB
    Apple Podcasts: http://bit.ly/3IFGuIA
    Spotify: https://bit.ly/SpotiBTB
    Amazon Music: http://bit.ly/4pPZZPp

    🎙️ About Behind the Business

    Behind the Business is a Webby Award-winning, thoughtfully produced video podcast grounded in the belief that business is in fact personal. This is not a fawning interview show. We pair deep research with thorough interviews — asking the real questions and avoiding fluff, while keeping it fun! What’s the toughest day you’ve ever had at work? How did you get started when you practically had no money? Or how do you mentally prep for a big event? In each episode, guests get into it all. Each episode also connects guests with young founders who send in a question. New episodes Thursdays.

    About Michelle Toh
    Michelle is an award-winning international journalist, most recently a longtime reporter at CNN. She's covered top stories in global business, including the chip and trade wars, world-leading IPOs, the corporate response to Russia's invasion of Ukraine, Europe's energy crisis and China's property problems. Previously, she was with FORTUNE. She has reported for The New York Times, TIME and South China Morning Post.

    Instagram: / bymichelletoh

    TikTok: / behindthebusinessshow

    #ceo #leadership #management #consumerbrands #brandstory #strategy #corporatestrategy #commercialstrategy #travelindustry #lugggage #vc #scaling #womeninbusiness #femaleleadership #business #businesspodcast #away
    Learn more about your ad choices. Visit podcastchoices.com/adchoices
  • Behind the Business with Michelle Toh

    Peloton’s push into gyms: CEO Peter Stern’s big bet

    03/09/2026 | 49 mins.
    This week’s guest is Peloton CEO & President Peter Stern. He takes us inside the company’s push to reinvent itself after its post-pandemic struggles — including its latest move into gyms.

    Peloton became one of the biggest winners in business during the pandemic, but as consumers returned to gyms and life moved on, the company faced a very different reality.

    Stern, a former Apple executive who helped create Apple Fitness+, calls the Peloton job a “dream” opportunity.

    In his first year as CEO, Stern has set out to “refound” Peloton around a broader connected wellness ecosystem spanning fitness, mental wellbeing, sleep and recovery.

    Plus, Stern shares how he manages Wall Street pressure, the “25” system he uses to help his team sift through priorities, the “one-touch” rule that keeps his inbox from piling up, and where he ultimately wants to take Peloton.

    In this conversation, we discuss:

    00:00: Introduction
    01:24: Peter's career journey and early ambitions
    02:45: Lessons from McKinsey and Time Warner Cable
    03:55: What Apple taught Peter about subscription businesses
    05:58: Lessons from leaving Apple for Ford
    09:00: Why Peter chose to take on this challenge — and reaction from friends and family
    11:06: Why Peter personally called Peloton’s recruiter to pitch himself
    13:44: The "biggest misunderstanding" about Peloton
    15:18: Ad
    16:34: Strength classes, Pilates and breathwork: Building an overall wellness ecosystem
    18:06: “Refounding” the company
    20:21: Peloton IQ: What Peloton is really trying to solve with AI
    23:06: Balancing Peloton’s hardware and subscription businesses
    25:43: Why Peloton is expanding from homes into commercial gyms
    29:11: Partnering with hotels32:03: The rise of GLP-1 and why Peter thinks it could actually be good news for the fitness industry
    33:53: Peloton’s international expansion strategy
    36:06: Balancing Wall Street expectations with long-term growth
    38:21: Peter’s long-term vision
    40:01: The “25” system that forces the company to prioritize

    42:29: Overhauling its entire product lineup and launching four new products in 10 months
    42:59: Audience question

    45:03: The “one-touch” rule Peter uses to manage his inbox
    44:12: Rapid-fire round

    This episode is brought to you by Long Angle: https://www.longangle.com/business

    🚀 Season 2 of Behind the Business is here, featuring the leaders of brands including Airbnb, Rivian, NYSE, Canva, Samsung, Poppi, Peloton, Revolve, Lucid Motors, PHLUR, The Points Guy and Away. New episodes Thursdays.

    👇🏼 SUBSCRIBE + FOLLOW:

    YouTube: https://bit.ly/YTBTB

    Apple Podcasts: http://bit.ly/3IFGuIA

    Spotify: https://bit.ly/SpotiBTB

    Amazon Music: http://bit.ly/4pPZZPp

    🎙️About Behind the BusinessBehind the Business is a Webby Award-winning, thoughtfully produced video podcast grounded in the belief that business is in fact personal. This is not a fawning interview show. We pair deep research with thorough interviews — asking the real questions and avoiding fluff, while keeping it fun! What’s the toughest day you’ve ever had at work? How did you get started when you practically had no money? Or how do you mentally prep for a big event? In each episode, guests get into it all. Each episode also connects guests with young founders who send in a question. New episodes Thursdays.About Michelle TohMichelle is an award-winning international journalist, most recently a longtime reporter at CNN. She's covered top stories in global business, including the chip and trade wars, world-leading IPOs, the corporate response to Russia's invasion of Ukraine, Europe's energy crisis and China's property problems. Previously, she was with FORTUNE. She has reported for The New York Times, TIME and South China Morning Post.

    Find her on Instagram: / bymichelletoh

    TikTok: / behindthebusinessshow

    #ceo #leadership #management #consumerbrands #brandstory #strategy #corporatestrategy #commercialstrategy #fitnessindustry #wellnessindustry #software #hardware #exercise #siliconvalley #vc #scaling #turnaround #business #businesspodcast
    Learn more about your ad choices. Visit podcastchoices.com/adchoices
  • Behind the Business with Michelle Toh

    Canva's 'biggest shift': AI, design and the future of work

    27/08/2026 | 48 mins.
    Joining us this week is Cameron Adams, co-founder and Chief Product Officer of Canva — the company that has simplified online design and become one of the world’s fastest-growing tech platforms.

    What began in 2013 has grown into Australia’s most valuable private tech company, valued at as much as $40 billion and backed by investors including former Disney CEO Bob Iger.

    Canva has transformed how people create everything from presentations and social posts to party invitations — taking a once-gatekept industry and making design accessible to more than 265 million people each month. The company has crossed billions of dollars in annual revenue and is now doubling down on AI as it enters its next phase of growth.

    In this conversation, we dive into:

    00:00: Introduction
    01:30: From law school to design and entrepreneurship
    07:28: Cameron’s early entrepreneurial instincts
    03:10: Choosing passion over a traditional career path
    04:17: What Google Wave taught Cameron about product development
    07:00: Story of building Fluent and its failure
    08:52: The connections that brought Canva’s co-founders together
    09:46: Why Cameron initially turned down the opportunity to join Canva
    12:17: Cameron’s accident hours before Canva’s launch
    14:51: How Canva scaled to more than 265 million monthly users
    16:52: How Canva built a truly localized global product
    18:12: Ad
    20:11: When should founders trust their intuition over user and investor feedback?
    22:34: Why Canva scrapped its social networking features
    23:04: How luck and timing shaped Canva’s success
    24:18: Fundraising lessons for startup founders
    26:37: How Cameron went from a shy kid to a confident public speaker
    27:51: Canva’s strategy for competing with Adobe and Microsoft
    29:14: How Canva built and maintains its global user community
    31:27: The company’s biggest product shift with Canva AI 2.0
    34:50: The challenges of building Canva AI 2.0
    36:22: Has AI-powered design overcome its early limitations?
    37:36: AI Boom vs. early innings
    39:26: Will AI replace entry-level creative roles?
    41:17: Cameron Adams on Canva’s IPO plans
    42:03: Cameron’s approach to philanthropy and the Giving Pledge
    45:08: Cameron’s long-term vision for Canva
    46:11: Audience question
    47:33: Rapid-fire round

    Note: This episode was recorded in April 2026.

    Check out Cameron's own new podcast, Prompted: https://promptedpodcast.com/

    This episode is brought to you by our show sponsors:

    Quince: Get free
    shipping on your order and 365-day returns at https://www.quince.com/BTB |

    QUO: Try QUO for free PLUS get 20% off your first 6 months at
    https://www.quo.com/BTB

    🚀 Season 2 of Behind the Business is here, featuring the leaders of brands including Airbnb, Rivian, NYSE, Canva, Samsung, Poppi, Peloton, Revolve, Lucid Motors, PHLUR, The Points Guy and Away. New episodes Thursdays.

    👇🏼 SUBSCRIBE + FOLLOW:
    YouTube: https://bit.ly/YTBTB
    Apple Podcasts: http://bit.ly/3IFGuIA
    Spotify: https://bit.ly/SpotiBTB
    Amazon Music: http://bit.ly/4pPZZPp

    🎙️About Behind the Business

    Behind the Business is a Webby Award-winning, thoughtfully produced video podcast grounded in the belief that business is in fact personal. This is not a fawning interview show. We pair deep research with thorough interviews — asking the real questions and avoiding fluff, while keeping it fun! What’s the toughest day you’ve ever had at work? How did you get started when you practically had no money? Or how do you mentally prep for a big event? In each episode, guests get into it all. Each episode also connects guests with young founders who send in a question. New episodes Thursdays.

    About Michelle Toh
    Michelle is an award-winning international journalist, most recently a longtime reporter at CNN. She's covered top stories in global business, including the chip and trade wars, world-leading IPOs, the corporate response to Russia's invasion of Ukraine, Europe's energy crisis and China's property problems. Previously, she was with FORTUNE. She has reported for The New York Times, TIME and South China Morning Post.

    Find her on Instagram: / bymichelletoh
    TikTok: / behindthebusinessshow

    #Leadership #Entrepreneur #Founder #Design #Unicorn #Scaling #Growth #Startup #Technology #Tech #Australia #EntrepreneurialJourney
    Learn more about your ad choices. Visit podcastchoices.com/adchoices
  • Behind the Business with Michelle Toh

    How to travel for less: The Points Guy takes 3 Pressing Questions

    06/08/2026 | 53 mins.
    Joining us this week is The Points Guy founder Brian Kelly.

    He turned what started as a personal blog while working at Morgan
    Stanley into one of the world’s leading travel media platforms — shaping
    how millions of consumers spend, earn and think about travel.

    In our special new segment, “3 Pressing Questions,” Brian weighs in on
    hot topics shaping travel today, and explains how he built a top creator
    business that sold for tens of millions of dollars.

    From why flights feel so expensive right now, to how industry shifts
    could affect your wallet, to common mistakes to avoid when booking a
    trip, Brian breaks down what’s worth paying for today.

    In this conversation, we dive into:

    00:00: Introduction
    01:28: Starting The Points Guy as a side hustle
    05:57: Why the points game isn't dead
    06:38: How points really drive US airlines
    11:28: How to get started in the points game
    16:38: Selling The Points Guy
    18:22: Advice to other entrepreneurs on building a brand
    23:24: Stepping down as CEO and being honest about your own strengths
    24:27: When should we expect airfares to come down, if at all?
    25:22: Industry consolidation — outlook for United, American, Delta, Spirit and JetBlue
    26:36: 'Debundling' of airline prices and how carriers are working to 'maximize every single square centimeter on the plane'
    29:16: With current volatility, should we be booking all our flights ahead now?
    30:30: Creating a 'couch' in economy: Brian's take on airlines' new cabin concepts
    33:12: 5-star hotels, cruises and yachts: Where Brian sees the best value in luxury travel right now
    35:10: Tips and tricks to make the most of your trip
    38:31: Brian's biggest travel recommendation this summer
    39:53: How US airlines compare to those abroad
    42:04: How Brian's son Cooper became the youngest person to ever visit all 7 continents
    45:07: Long-term view: Brian's end game
    47:01: Rapid-fire round

    🚀 Season 2 of Behind the Business is here, featuring the leaders of
    brands including Airbnb, Rivian, NYSE, Canva, Samsung, Poppi, Peloton,
    Revolve, Lucid Motors, PHLUR, The Points Guy and Away. New episodes
    Thursdays.

    👇🏼 SUBSCRIBE + FOLLOW:
    YouTube: https://bit.ly/YTBTB
    Apple Podcasts: http://bit.ly/3IFGuIA
    Spotify: https://bit.ly/SpotiBTB
    Amazon Music: http://bit.ly/4pPZZPp

    🎙️About Behind the Business

    Behind the Business is a Webby Award-winning, thoughtfully produced
    video podcast grounded in the belief that business is in fact personal.
    This is not a fawning interview show. We pair deep research with
    thorough interviews — asking the real questions and avoiding fluff,
    while keeping it fun! What’s the toughest day you’ve ever had at work?
    How do you mentally prep for a big event? Or what’s a pinch-me moment
    you’ll never forget? In each episode, guests get into it all. Each
    episode also connects guests with audience members who send in a
    question. New episodes every Thursday.

    About Michelle Toh
    Michelle is an award-winning international journalist, most recently a
    longtime reporter at CNN. She's covered top stories in global business,
    including the chip and trade wars, world-leading IPOs, the corporate
    response to Russia's invasion of Ukraine, Europe's energy crisis and
    China's property problems. Previously, she was with FORTUNE. She has
    reported for The New York Times, TIME and South China Morning Post.

    Find her on Instagram: / bymichelletoh
    TikTok: / behindthebusinessshow

    #Travel #Blogger #Entrepreneur #Startup #Founder #CEO #Leadership #CareerStory #CreatorEconomy #BusinessPodcast
    Learn more about your ad choices. Visit podcastchoices.com/adchoices
  • Behind the Business with Michelle Toh

    Poppi to PepsiCo: Building a $2B soda brand the industry couldn't ignore

    23/07/2026 | 56 mins.
    Joining us this week is Poppi co-founder Allison Ellsworth, who takes us behind the rise of one of America's fastest-growing beverage brands — from a kitchen counter experiment to a nearly $2 billion acquisition by PepsiCo.

    In this conversation, we dive into:

    00:00 Introduction
    01:15: Growing up in a household of entrepreneurs, gaining confidence as a dancer and working cleaning bathrooms
    03:28: Starting Poppi inside Allison's kitchen
    05:11: The trial-and-error process
    06:26: Allison's previous life working in oil and gas
    07:31: Starting to sell at farmer's markets and being discovered by Whole Foods
    08:49: Going all in— the truth behind the "overnight success,” including at one point almost losing their home and selling both cars
    12:44: Product breakthrough after Allison's co-founder husband snuck sugar in
    15:04: Pitching on "Shark Tank" while nine months pregnant
    23:16: The rebranding and relaunch as Poppi
    29:39: "Embarrassment is the most under-explored emotion when it comes to success"
    30:45: The "black ops" budget/ playbook that helped Poppi stand out in one of the world's most competitive industries
    33:05: Why Poppi gave equity to employees, advisors and ambassadors like Alix Earle — and how it actually fueled the company's growth
    36:59: The rise of prebiotic sodas and competition like Olipop
    40:55: Landing the PepsiCo deal — a landmark sale that underscored the rise of challenger brands in consumer goods
    43:43: The emotional reality of handing over the company she and her husband built
    44:15: What's next for Allison
    47:36: Audience question
    48:57: Rapid-fire round

    🚀 Season 2 of Behind the Business is here, featuring the leaders of brands including Airbnb, Rivian, NYSE, Canva, Samsung, Poppi, Peloton, Revolve, Lucid Motors, PHLUR, The Points Guy and Away. New episodes Thursdays.

    👇🏼 SUBSCRIBE + FOLLOW:
    YouTube: https://bit.ly/YTBTB
    Apple Podcasts: http://bit.ly/3IFGuIA
    Spotify: https://bit.ly/SpotiBTB
    Amazon Music: http://bit.ly/4pPZZPp

    🎙️About Behind the Business

    Behind the Business is a Webby Award-winning, thoughtfully produced video podcast grounded in the belief that business is in fact personal. This is not a fawning interview show. We pair deep research with thorough interviews — asking the real questions and avoiding fluff, while keeping it fun! What’s the toughest day you’ve ever had at work? How do you mentally prep for a big event? Or what’s a pinch-me moment you’ll never forget? In each episode, guests get into it all. Each episode also connects guests with young founders/ CEOs who send in a question. New episodes every Thursday.

    About Michelle Toh
    Michelle is an award-winning international journalist, most recently a longtime reporter at CNN. She's covered top stories in global business, including the chip and trade wars, world-leading IPOs, the corporate response to Russia's invasion of Ukraine, Europe's energy crisis and China's property problems. Previously, she was with FORTUNE. She has reported for The New York Times, TIME and South China Morning Post.

    Find her on Instagram: / bymichelletoh
    TikTok: / behindthebusinessshow

    #Poppi #PepsiCo #Acquisition #Entrepreneur #Startup #Founder #CEO #Leadership #CareerStory #WomeninBusiness #FemaleFounder #BusinessPodcast
    Learn more about your ad choices. Visit podcastchoices.com/adchoices
More Business podcasts
About Behind the Business with Michelle Toh
Behind the Business is a Webby Award-winning video podcast hosted by CNN and FORTUNE alum Michelle Toh that explores the decisions and philosophies behind some of today's most influential leaders. Its new season features the leaders of Airbnb, Rivian, NYSE, Samsung, Canva, Revolve, Peloton, Poppi and Away. The show is grounded in the belief that business is in fact personal, providing the backstories of founders, corporate leaders, investors and creators and how they push through to make the most of both work and life each day. This is not a fawning interview show. We pair deep research with thorough interviews — avoiding fluff and performative praise, while also keeping it fun! The show aims to be journalistically rigorous and visually compelling, with each episode ending with a rapid-fire round and connecting guests with young founders/ CEOs who send in a question. What's the worst day you've faced at your company? How do you cope with crisis or rejection? Or what's a pinch-me moment you'll never forget? In each episode, our guests get into it all. New episodes Thursdays.
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