HISTORY This Week

How did the VW Beetle go from Hitler’s dream car to beloved hippie icon? Today, we’re sharing an episode from a new podcast, Business History. Hosts Jacob Goldstein and Robert Smith bring to life the greatest innovations, the boldest entrepreneurs and the craziest mavericks in the annals of business—and share the lessons we can learn from their successes and failures. In today’s episode: How Hitler launched the Volkswagen Beetle and its journey from Nazi vehicle to bohemian Love Bug. This is part 1 of the Business History series on the Beetle—be sure to head to Business History for part 2.

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January 25, 1908. Harry Houdini is the most famous magician in America. He’s known for his escapes – from handcuffs, boxes, jail cells, even a giant football. But the escape act is getting old, and ticket sales aren’t what they used to be. And on this day, an under-capacity audience at the Columbia Theater in St. Louis is about to witness Houdini’s most dangerous escape yet… from death itself. How did a Hungarian immigrant named Erik Weisz become Harry Houdini? And when his career was fading, how did Houdini embrace death to bring it back to life?

Special thanks to our guest, Joe Posnanski, author of The Life and Afterlife of Harry Houdini. Additional thanks to San Diego magician Tom Interval for providing archival audio of Houdini.

** This episode originally aired Jan 25, 2021.

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January 15, 1919. Boston PD receives a call: “Send all available rescue personnel...there's a wave of molasses coming down Commercial Street." The bizarre flood decimated Boston's North End. How did it happen? And why does it still affect us all today?

Special thanks to our guest, Stephen Puleo, author of Dark Tide: The Great Boston Molasses Flood of 1919.

** This episode originally aired Jan 13, 2020.

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Editor’s note: This episode originally aired January 9, 2023. Lt. Col. Harry Stewart Jr. passed away in February 2025 at the age of 100. Lt. Col. James Harvey III still resides in New Jersey, now 102 years old.

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January 11, 2022. Lt. Col. James Harvey arrives at Nellis Air Force Base in Nevada for the first time in 73 years. He’s there to accept a plaque celebrating the last time he was there, for the Air Force’s first-ever weapons competition. Back then, Harvey and the other Tuskegee Airmen on his team had squared off against the best military pilots around. They tackled high-skill tests of simulated aerial warfare… and they won. But over the decades, the official record of their victory was lost or neglected. Who were these exceptional Black pilots? And what did it take to rescue their accomplishments from obscurity and bring them into the light?

Special thanks to our guests: Lt. Col. James Harvey III; and Lt. Col. Harry Stewart Jr., who passed away in February 2025 at the age of 100. Lt. Col. Stewart was the co-author of Soaring to Glory. Thanks also to Zellie Rainey Orr, author of Heroes in War, Heroes at Home, and to Daniel Haulman, retired historian at the Air Force Historical Research Agency and author of Misconceptions About the Tuskegee Airmen.

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January 3, 1924. Archeologists crowd into an ancient Egyptian tomb to uncover what awaits them in the unopened burial chamber. The world is waiting to find out. That’s because two years before, the discovery of the tomb of the pharaoh Tutankhamun revealed antiquities so dazzling that a media frenzy ensued – newspapers, newsreels, and Hollywood movies vied to show audiences these wonders of ancient Egypt. Now, lead archaeologist Howard Carter pushes open the door to find a majestic stone sarcophagus. Inside lies Tutankhamun, whose regal face of gold and azure blue has lain in darkness for millennia. He’s about to meet the new century … and dazzle the world anew. How did an unknown pharaoh become a sensation? And how did a modern revolution change the fate of Egypt's most precious artifacts?

Special thanks to our guests, Professor Christina Riggs, author of Treasured: How Tutankhamun Shaped a Century; and Heba Abd el Gawad, Heritage Specialist and Museum Researcher at the Institute of Archaeology, University College of London, and researcher with Egypt’s Dispersed Heritage project.

** This episode originally aired January 2, 2023.

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