#311 Dakota Robertson - How to Create Content That Actually Gets Clients
Watch This NEXT: https://youtu.be/FA8kGL3JXx8Apply to Work with Voics: https://www.voics.co/schedule-youtubeJoin Aura: https://www.aura-app.ai/(00:00) Why Your Content Isn’t Bringing Clients (00:32) How Copying Creators Kills Your Brand (02:54) Use Personality to Build Loyal Followers (04:14) How to Sell Yourself, Not Just Your Service (06:08) Build Your Brand Using the Creative Brief (09:49) Turn Life Experiences Into Content Ideas (11:16) Define Your Core Values and Brand Voice (16:22) Staying Authentic (18:28) Build Your Brand Before Building Your Offer (20:38) How to Use Market Research to Get Clients (22:36) The GAP Framework for Content That Converts (24:38) Leverage Trends to Grow Your Audience (26:35) Create Authority Content That Builds Trust (30:00) Use Storytelling to Sell More Effectively (31:24) Connect With Audiences Through Emotion (33:40) Practical Steps to Package Your Content (47:36) How to Get Clients With a Small Audience (56:50) The Content-to-Client Funnel Strategy (58:01) Scaling Organic Content With Paid AdsSupport the show
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1:09:57
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1:09:57
#310 Matthew Dicks - How to Master the Art of Storytelling
Watch This NEXT: https://youtu.be/FA8kGL3JXx8Apply to Work with Voics: https://www.voics.co/schedule-youtubeJoin Aura: https://www.aura-app.ai/Guest- Matthew DicksYouTube: https://www.youtube.com/channel/UCiglJWc9Ah0qNhZvbQ9MnwgInstagram: https://www.instagram.com/matthewdicks(00:00) Why Every Entrepreneur Must Master Storytelling (01:46) The Psychology Behind Memorable Storytelling (04:11) Crafting an Authentic Origin Story (09:48) How to Use Humor Effectively(13:45) The Role of Charisma and Energy in Storytelling (17:29) How to Make Sales Conversations Enjoyable (22:54) What Viral Founders Can Teach Us About Storytelling (25:26) How to Connect With Your Audience (29:15) Building Suspense Into Your Pitch Structure (34:06) How to Instantly Gain Attention (38:10) Storytelling in Sales(42:35) How to End Your Presentation (45:39) How to Inspire Real Action After a Talk (50:11) Why QR Codes and Sales Pitches Break Trust (53:16) Balancing Connection and Conversion on Stage (56:00) Why Great Speakers Like Chris Williamson Stand Out Support the show
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58:53
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58:53
#309 Matt Ryder - The Ultimate Sales Optimization Blueprint
Watch This NEXT: https://youtu.be/FA8kGL3JXx8Apply to Work with Voics: https://www.voics.co/schedule-youtubeJoin Aura: https://www.aura-app.ai/Guest- Matt RyderYouTube: https://www.youtube.com/@MatthewRyderInstagram: https://www.instagram.com/realmattryder/(00:00) Intro(00:32) Difference Between a Good and Great Sales Rep(03:42) Why Most Sales Reps Stay Average (08:17) How to Create Value Beyond Lead Flow (10:42) Coaching and Training Sales Reps (14:39) Optimizing Offers, Pricing, and Sales Context (25:06) The Psychology Behind Sales Conversations (29:58) Scaling From $20K to $2.5M (Matt Ryder’s Sales Journey)(33:17) Building a Personal Brand That Converts (36:24) Why Authenticity Matters in Content Marketing (41:13) What Your Prospects Actually Care About (43:49) The Power of Building a Sales & Content Ecosystem Support the show
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45:22
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45:22
#308 Taki Moore - The Simplest Way to Sign Coaching Clients on Autopilot
Watch This NEXT: https://youtu.be/FA8kGL3JXx8Apply to Work with Voics: https://www.voics.co/schedule-youtubeJoin Aura: https://www.aura-app.ai/Guest- Taki MooreYouTube: https://www.youtube.com/@TakiMooreInstagram: https://www.instagram.com/takimoore/(00:00) Intro(02:45) When Scaling Becomes Painful (05:30) The Autopilot Acquisition Model(08:25) Building a 3-Layer Content Engine(16:52) Free vs Paid Webinars(19:10) 3-Part Marketing Framework to Scale(20:45) Simplifying Cashflow (23:30) Customization & Coaching Philosophy(25:20) Platform Focus: Why One Channel Beats Many (27:18) How Long-Form Builds Trust (29:22) Removing the Sales Team: The Three-Month Experiment (35:00) The $1,500 Application Filter (And Why It Works) (39:06) Pricing Strategy & Early ROI Framework (39:40) Why Good Product Wins Every Time (42:29) The Referral System Reframe(46:00) Creative Offers That Break the Market (47:02) Information vs Implementation(50:29) Knowing When to Kill a Product (52:56) Coaching in the AI Era (58:25) The Delivery Trifecta: Content, Coaching, Community (01:00:01) Quick Wins vs Long-Term Foundations(01:01:24) YouTube Strategy Breakdown (01:15:10) Creating Content That Feels Authentic (Taki’s Process)Support the show
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1:19:47
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1:19:47
#307 Tom Sparks - How to Build a 7-Figure Coaching Business
Watch This NEXT: https://youtu.be/FA8kGL3JXx8Apply to Work with Voics: https://www.voics.co/schedule-youtubeJoin Aura: https://www.aura-app.ai/(00:00) Preview(00:40) Building Partnerships for Long-Term Success (01:32) Lessons in Leadership (04:11) The Process of Mastery(08:23) Breaking Down Decision Making Processes (10:24) The First Principles of Scaling(15:15) Teaching vs Mentoring(17:34) How Trust, Emotion, and Logic Drive Conversions (22:33) Using Market Awareness to Refine Your Offer (26:14) Why You Need Clarity in Marketing(28:44) Why Every Entrepreneur Has an Offer Problem (and How to Fix It) (34:10) How to Level Up Your Entrepreneurial Game (37:37) How Personal Growth Shapes Business Growth (41:58) Redefining Sales as Service (47:16) How to Build Offers(50:22) The Reality of Staying Motivated(54:04) How to Attract Clients Through Content (56:01) The Coaching Flywheel(56:50) Offers, Content, and Sales(58:03)The Three Archetypes of Mentorship(59:55) The Creator vs. Entrepreneur DilemmaSupport the show
Weekly podcast episodes with the sharpest minds in the world to help you live a richer & more fulfilling life. Previous guests include Luke Belmar, Justin Waller, Sahil Bloom, Gad Saad, Peter Schiff, Stirling Cooper, Jack Hopkins, Sadia Khan, Matt Gray, Daniel Priestley, Richard Cooper, Justin Welsh, Arlin Moore and more.
Ireland